Races [20+1] that Jimmy Johns is scheduled to be the primary sponsor in 2016:
Daytona, Can-Am Duel 150* - 2/18
Daytona - 2/21
Atlanta - 2/28
Las Vegas - 3/6
Phoenix - 3/13
Auto Club - 3/20
Martinsville - 4/3
Texas - 4/9
Kansas - 5/7
Dover - 5/15
Charlotte - 5/29
Pocono - 6/5
New Hampshire - 7/17
Indianapolis - 7/24
Michigan - 8/28
Richmond - 9/10
Chicago - 9/18 Dover - 10/2
Talladega - 10/23
Phoenix - 11/13
Homestead - 11/20
Races [10+2] that Busch Beer / Busch Light is scheduled to be the primary sponsor in 2016:
Daytona - 2/13, Sprint Unlimited
Richmond - 4/24, Busch Light
Talladega - 5/1
Charlotte, All-Star Race - 5/21, Busch Light
Daytona - 7/2
Kentucky - 7/9, Busch Light
Watkins Glen - 8/7
Bristol - 8/20
Darlington - 9/4
Charlotte - 10/8
Martinsville - 10/30, Busch Light
Texas - 11/6
Races  that ditech is scheduled to be the primary sponsor in 2016:
Bristol - 4/17
New Hampshire - 9/25
Races  that Outback Steakhouse is scheduled to be the primary sponsor in 2016:
Michigan - 6/12
Kansas - 10/16
Races  that Mobil1 Oil is scheduled to be the primary sponsor in 2016:
Sonoma - 6/26
Pocono - 7/31
There are FOUR race tracks (of 23) the Sprint Cup Series currently races at that #4-Kevin Harvick has not won a Sprint Cup race at:
Texas, Pocono, Sonoma, Kentucky.(11-22-2015)
Contract Status: Driver: 2016; Primary Sponsors: Budweiser (switches to Busch in 2016) 2016; Jimmy John's 2016, ditech 2016, Outback Steakhouse 2016?; Mobil1 2016?
became the #4 team in 2014 with Kevin Harvick
was the #39 team from 2009 thru 2013 when Stewart became co-owner in 2011
the #66 from 2006 thru 2008
the #0 2003 thru 2005 and #60 in 2002, the first year for the team
Members of SHR help out family of stricken crewman: The family of a Stewart-Haas Racing team member who suffered a stroke on New Year's Day is getting a helping hand from fellow team members with the Kannapolis, North-Carolina based organization. Les Huntley, a front suspension mechanic for SHR and second gas man for #10-Danica Patrick last season, was left with paralysis on his left side in the wake of his medical emergency. As of a week ago, Huntley was still not walking, nor able to use his left arm and hand. Members of SHR spent their Saturday providing assistance to Huntley's family as they move into a new home.(FoxSports)(1-31-2016)
Busch (Beer) Returns to Racing Celebrating Those who are "Working for Race Day": Busch beer will make its official return to racing when its iconic logo appears on Kevin Harvick's #4 Stewart-Haas Racing Chevrolet during the Sprint Unlimited race Feb. 13 at Daytona (Fla.) International Speedway. To celebrate, Busch will debut a television spot that celebrates the brand's hard-working tradition and racing heritage, along with a full line of fan merchandise. The commercial, titled "Working for Race Day," parallels the track experiences of both the #4 Busch Racing team and race fans, showcasing the common ground between the two: hard work. It revolves around the idea that hard work is meant to be rewarded, and Busch is the perfect beer to celebrate the moment when the job is done, and done right. Starting today, the ad - which will have 15- and 30-second versions - will air leading up to the season and during races.
"The success of the #4 Busch Beer Chevrolet depends on me and the crew working together seamlessly. We win and lose as a team," said Harvick, winner of the 2014 NASCAR Sprint Cup Series championship. "Whether it's on the track, in the garage, during pit stops, or in victory lane, every aspect of race weekend is a team effort and the Busch racing platform is a reminder that every win is earned, and should be celebrated and rewarded."
Busch's 2016 marketing platform will engage with racing enthusiasts and Busch drinkers through on-track, experiential, in-market and retail activations as well as limited-edition racing packaging. A full line of Busch racing merchandise, including shirts, hats, jackets and coolers, is available online at NASCAR.com, racelinedirect.com, and at track during race weekends, beginning with the Sprint Unlimited.
"The ad and marketing materials that we've produced are unmistakably Busch - the overarching theme is rewarding yourself for hard work, which is a tradition ingrained in Busch's DNA," said Chelsea Phillips, Senior Director of Value Brands, Anheuser-Busch. "We can't wait for the Sprint Cup season to begin so we can get back to our roots and reaffirm Busch's commitment to racing."(Stewart-Haas Racing)
Busch, Busch Light and other special-edition Busch paint schemes will be featured on Harvick's #4 Chevy for 12 races during the 2016 Sprint Cup schedule, see the 12-race schedule on Jayski.com's #4 Team News and Links page and see images of the schemes on the #4 Team Schemes page (1-27-2016)
Stewart-Haas Racing crew member suffers stroke: Les Huntley, a front suspension mechanic at Stewart-Haas Racing who also served as the second gas man for Danica Patrick's #10 team, suffered a stroke New Year's Day, the team confirmed Monday. Huntley has paralysis on the left side and is expected to have long road to recovery. Huntley, who is from Renwick, Iowa, worked on front suspensions for all the Stewart-Haas Racing cars.(NBC Sports)(1-4-2016)
Kevin Harvick Foundation hosts shopping spree: Four Charlotte area children recently displaced when their homes were destroyed by fire still had a Merry Christmas a few days early as guests of the Kevin Harvick Foundation for a shopping spree at Ollie's Bargain Outlet on Monday. The four children, ranging in age from six to 11 and members of two families, were treated to a four-minute shopping spree at Ollie's Bargain Outlet in Matthews, N.C. NASCAR Sprint Cup Series champion Kevin Harvick and his wife, DeLana, co-founders of the Kevin Harvick Foundation, partnered with Ollie's for the holiday shopping blitz. Harvick drives the No. 4 Chevrolet for Stewart-Haas Racing in the NASCAR Sprint Cup Series. As a last-minute surprise, the Harvicks also treated the two mothers of the children to a shopping spree. n addition to the Harvicks, Ollie's Bargain Outlet District Team Leader Mike Ciolfi and Capt. Sylvia Smith-Phifer, Charlotte Fire Department Chief, were on hand for the holiday fun and festivities. Ollie's Bargain Outlet first partnered with Harvick in 2009 as a personal sponsor on his race car before joining the Kevin Harvick Foundation.(Kevin Harvick Foundation)(12-22-2015)
Harvick makes Sports Illustrated Social 100: Sports Illustrated annually compiles a list of people and organizations to follow on on social media. In previous years, the list was Twitter-only. This year it was expanded to include Facebook, Instagram, and Vine. #4-Kevin Harvick was the only NASCAR driver to make the Sports Illustrated Social 100. They said, "Few athletes do a better job of connecting with fans on Twitter." Of media members listed, USA Today's NASCAR reporter Jeff Gluck is "A must-follow for all things NASCAR".(12-13-2015)
ditech will sponsor Harvick in 2 races: ditech announced its primary sponsorship races of NASCAR Sprint Cup Series Champion, Kevin Harvick, and the Stewart-Haas Racing #4 team for the 2016 season. ditech's new logo and paint scheme, featuring the return of the popular "ditech blue," will be displayed on the #4 ditech Chevrolet SS at Bristol Motor Speedway in Bristol, TN on April 17th and at New Hampshire Motor Speedway in Loudon, NH on September 25th. "We are excited to continue our sponsorship with SHR and Kevin Harvick through 2016," said Rich Smith, Chief Marketing Officer. "The support from NASCAR fans has been exceptional, and the increased awareness of the ditech brand is proof. After a successful 2015 season, we look forward to continued success for the #4 team as we move into the next year." Since the Ditech partnership began with Kevin Harvick on September 14, 2014 at the Chicagoland Speedway, he has recorded one championship, six wins, 20 top-two finishes, 29 top-five finishes, 35 top-10 finishes, four poles, and 3,245 laps led.(ditech)(12-11-2015)
Harvick tops all drivers in season winnings: Kyle Busch capped his 2015 championship season by earning a combined $8,393,925 from race winnings, special awards and from the Sprint Cup points fund. But it was Kevin Harvick who earned the most money among Sprint Cup drivers in 2015 at $11,730,460, according to NASCAR officials. A significant part of why Harvick amassed more earnings than the younger Busch brother was because the latter missed the first 11 races of the season recovering from racing-related injuries. A total of 44 drivers earned more than $1 million this past season.
Joey Logano earned the second-highest amount ($9,663,863) followed by Kyle Busch ($8,393,925), Jimmie Johnson ($8,152,877), Jeff Gordon ($7,614,469), Brad Keselowski ($7,477,096), Denny Hamlin ($7,473,268), Matt Kenseth ($6,806,416), Dale Earnhardt Jr. ($6,761,500) and Martin Truex Jr. ($6,751,609).
Eleventh through 20th were Ryan Newman ($5,923,403), Carl Edwards ($5,787,488), David Ragan ($5,757,006), Kurt Busch ($5,752,866), Clint Bowyer ($5,702,243), Jamie McMurray ($5,680,016), Aric Almirola ($5,598,831), Greg Biffle ($5,555,082), Austin Dillon ($5,186,719) and Kyle Larson ($5,092,490).
A total of 78 drivers earned money for competing in at least one of this year's 36 races.(NBC Sports)(12-9-2015)
MWR's pit crew coach hired by Stewart-Haas: Pit coach Walt Smith has been hired by SHR to help out in the pit department for the upcoming 2016 season. We know that sounds vague but we haven't heard his exact role yet. We do know he's been hired just not sure on weather he will take over as the Cup coach, adviser, recruiter, or all of the above. Walt is a coach that has seen plenty of years on pit road. He is a very accomplished coach and has spent years with HMS, DEI, EGR, and MWR. As far as the current situation at SHR, they are in good shape.! From what we know, coaches Joe Piette and Kevin Sharpe are both staying there and why wouldn't they? They've won championships with Tony Stewart and Kevin Harvick while also winning Mechanix Wear back to back pit crew MVP awards with their #4 and #41 teams.(Pit Talks)(12-9-2015)
Most-Mentioned drivers of 2015: According to Joyce Julius, a company that tracks media mentions for sport sponsors, #4-Kevin Harvick was the most-mentioned NASCAR driver on TV this year (the same position he held last season) while#11-Hamlin had the most interview time. Sprint Cup champion #18-Busch was the 12th most-mentioned:
Oddsmakers have Harvick the 2016 Championship favorite: #18-Kyle Busch may have just won NASCAR's Sprint Cup, but when setting odds for the 2016 season, the Westgate Las Vegas SuperBook went with last year's champion, #4-Kevin Harvick, as the 5-to-1 favorite, while installing Busch and two others as co-second favorites at 7-to-1 odds. It's easy to understand why Harvick is the favorite. His consistency over the past two seasons has been amazing, and there is little reason to believe his Stewart-Haas Racing Chevrolet won't be every bit as good in 2016. Along with Busch at 7-to-1 odds are #22-Joey Logano and six-time Sprint Cup champion #48-Jimmie Johnson. Johnson won five races last season and finished 10th in points, but had a rough summer after jumping out of the gate with four wins through May. Former Cup champions #20-Matt Kenseth and #2-Brad Keselowski are each listed at 8-to-1, while #19-Carl Edwards, #11-Denny Hamlin and #41-Kurt Busch are 12-to-1.(Sporting News)(12-6-2015)
Gordon leads in 2015 television time: As the 2015 NASCAR Sprint Cup Series Season offered excitement on the track, it also provided nearly $1-billion in media value during race broadcasts according to Repucom, a trusted advisor in sports and entertainment intelligence. Repucom takes into account audience size and the quality of a brand exposure during in-race broadcasts. The location, size and duration of signage are among some of the factors that are also considered. The top five overall brands ranked by media value in 2015 NASCAR Sprint Cup Series broadcasts were entitlement sponsor Sprint; followed by Chevrolet, Toyota, Ford and Coca-Cola.
The top five primary sponsors for NASCAR Sprint Cup Series teams in 2015 ranked by media value as analyzed by Repucom were Lowe's, Nationwide, Jimmy John's, Shell-Pennzoil and Haas Automation.
• #24-Jeff Gordon topped all competitors for media value and time on screen during race broadcasts, accumulating just over 24 hours of television time in the 2015 NASCAR Sprint Cup Season.
• In addition to finishing second in the Chase for the NASCAR Sprint Cup and collecting a record 13 second-place finishes, #4-Kevin Harvick ranked second for time on screen and media value in 2015.
• 2015 NASCAR Sprint Cup Series champion #18-Kyle Busch improved the primary sponsor ranking for M&Ms, moving it up six positions to seventh this year. The team also increased its time on screen. The car, driven by substitute drivers and Busch, accumulated just shy of 16 hours of television broadcast time, four more hours than last year.
• The biggest mover in 2015 was #78-Martin Truex, Jr. It took just seven weeks into the 2015 season for Furniture Row Racing to surpass its total 2014 exposure level. The media value increased three and a half times over last year and Furniture Row moved up 18 positions in the primary car sponsor rankings.
SHR announces new crew chiefs for Stewart, Patrick: Stewart-Haas Racing has made new appointments within its competition department as the championship-winning race team wastes no time preparing for the 2016 NASCAR Sprint Cup Series season.
Michael Bugarewicz has been promoted from race engineer on the #4 team to crew chief for the #14 team of Tony Stewart. The 33-year-old from Lehighton, Pennsylvania, replaces Chad Johnston, who has left SHR to pursue a new opportunity. Bugarewicz joined SHR in 2014 where in his role as race engineer, he helped Kevin Harvick secure his first Sprint Cup championship. Bugarewicz began his NASCAR career in 2005 at Roush-Fenway Racing in the engineering department, assisting a variety of teams as a race engineer in the Camping World Truck Series, Xfinity Series and Sprint Cup Series. Before coming to SHR, Bugarewicz was the race engineer on Roush-Fenway's No. 17 team, where he worked with Matt Kenseth (2011-2012) and Ricky Stenhouse Jr. (2013). Bugarewicz graduated from Pennsylvania State University with a Bachelor of Science degree in mechanical engineering (2004) and a Master of Science degree in mechanical engineering (2005).
Billy Scott has been named crew chief for the #10 team of Danica Patrick. The 38-year-old from Land O' Lakes, Florida, comes to SHR from Michael Waltrip Racing (MWR) where since 2014 he was the crew chief for the No. 55 team, which featured drivers David Ragan, Brian Vickers and Michael Waltrip, among others. He also served as crew chief for MWR's No. 15 team and driver Clint Bowyer from June 2015 through the end of the season. Prior to that role, Scott was a race engineer working under crew chief Rodney Childers, who joined SHR in 2014 and promptly led Harvick to the Sprint Cup championship. Scott came to MWR in 2008 after working in a variety of racing disciplines, including NASCAR, sports cars and sprint cars. It was during his work in the Truck Series in 2003 when Scott decided to focus on engineering. He attended the University of North Carolina at Charlotte, earning a Bachelor of Science degree in mechanical engineering in 2005.
Daniel Knost has been promoted to a senior leadership position within SHR. As manager of vehicle dynamics, Knost will oversee a number of the organization's technical efforts, with a specific focus on track simulation and racecar performance. The 36-year-old from Charlotte, North Carolina, has been a crew chief at SHR for two years, spending 2014 with the #41 team of Kurt Busch and 2015 with the #10 team of Patrick. Knost joined SHR in 2008 when it was Haas-CNC Racing after earning Master of Science and doctorate degrees in mechanical engineering from Virginia Polytechnic Institute and State University (Virginia Tech). Knost graduated from North Carolina State University in Raleigh in 2001 with a Bachelor of Science degree in mechanical engineering.
Childers remains as crew chief for the #4 team of Harvick and Tony Gibson remains as crew chief for the #41 team of Busch.(Stewart-Haas Racing)(11-30-2015)
Best average finishes of 2015: Even if you win the most races in a year, you're not guaranteed a championship or the best average finish over the season's 36 races. Just ask #22-Joey Logano, who finished 2015 with the second best avg finish after winning six times. NASCAR Talk takes a look at the top 10 avg finishes among Sprint Cup drivers who competed in all 36 points races. 2015 Sprint Cup Champion #18-Kyle Busch missed the first 11 races of the season due to injury and finished with an avg finish of 10.8, which would be the third best. His brother, #41-Kurt Busch, missed the first three races due to suspension and finished the season with an avg of 11.1. That would tie him with the fifth best. Even with the Busch brothers removed, #20-Matt Kenseth, who was suspended for two Chase for the Sprint Cup races, would just miss out on the top 10 with his avg of 14.3.
#4-Kevin Harvick; 8.7 - Were you expecting someone else? Harvick won three times in 2015 but the real mark of his consistency was finishing second 13 times, the most since NASCAR Hall of Famer Bobby Allison did it 15 times in 1970. He topped his average from his championship year, which was 12.9. He also tied his best avg., also finishing with 8.7 in 2010. That year Harvick also won three races.
#22-Joey Logano; 9.2 - Logano, the wins leader in 2015 with six, earned a top-10 average for the first time in his seven full-time seasons. His average has risen every season since ending 2011 at 19.1.
#2-Brad Keselowski; 11.1 - Keselowski finished the year with just one win (Auto Club Speedway), but he also only fell victim to one DNF (engine failure, Daytona I). Thirty-five races later, the Team Penske driver had his best avg finish since the 10.1 he earned in his championship year in 2012.
See the rest at NBC Sports.(11-29-2015)
Championship Favorite Harvick Hopes To Become Second Driver To Win Consecutive Crowns: Defending NASCAR Sprint Cup Series title-winner #4-Kevin Harvick enters Sunday's Ford EcoBoost 400 Championship Round race as the favorite to take home his second straight series crown. If he finishes ahead of fellow Championship 4 drivers Jeff Gordon, Kyle Busch and Martin Truex Jr., Harvick will become the 11th person in NASCAR history to win consecutive NSCS titles. Harvick heads to Homestead as its reigning race winner. He had to finish first to win the championship last year, otherwise runner-up Ryan Newman would have taken home the title. In 14 career starts at Homestead, Harvick has one win (7.1%), six top fives (42.9%) and 12 top 10s (85.7%). His 7.6 average finish at the 1.5-mile track ranks first among active drivers. He also owns the fourth-best driver rating (102.5) and average running position (10.0) among active drivers at Homestead. At Phoenix on Sunday, Harvick placed second - his 15th top-two finish of the season and the most in the NSCS since Jeff Gordon posted 19 in 1998. A loop statistician's dream, Harvick leads the NSCS in average running position (7.3; Next-best driver: Kyle Busch, 9.2), fastest laps (1,370; Next-best driver, Brad Keselowski, 650), laps led (2,248; Next-best driver: Joey Logano, 1,359) and driver rating (118.9; Next-best driver: Kyle Busch, 107.1). A Harvick championship would be the third for Stewart-Haas Racing, which has won titles with Harvick (2014) and Tony Stewart (2011).(NASCAR)(11-22-2015)
SHR changes transmission brand on three teams UPDATE: #4-Kevin Harvick confirmed his team changd transmission brand Friday morning at Phoenix. The move comes after Harvick ran roughly the final 100 laps Sunday at Texas Motor Speedway holding his car in gear with his right hand while driving the car with his left hand. Crew chief Rodney Childers was frustrated after last weekend's race, saying that he was ready to change transmission brands after another failure. "We've had way, way, way too many problems with them,'' Childers said at Texas. "Something is going to have to change there. It's never to late to change anything. We're the only people in the entire garage that run that brand of transmission and I'm tired of dealing with them.'' Harvick noted he had a similar issue with the transmission at Sonoma and knew from that experience that the more he let it pop out of gear, the faster it would occur.(NBC Sports)(11-14-2015)
UPDATE: Three of Stewart-Haas Racing's four cars have new transmission brands this weekend at Phoenix International Raceway after Kevin Harvick's woes with the clutch at Texas Motor Speedway. Crew chief Rodney Childers said the #4 Chevy has switched to Jasper, which was the brand he used at Michael Waltrip Racing before joining SHR last season. The team of Kurt Busch, whose #41 remains in championship contention, also made a change, as did Tony Stewart's #14.(NBC Sports)(11-14-2015)
Harvick and Ripken Jr. Unveil Multi-Sport Kevin Harvick Foundation Park: Christmas came early for The Salvation Army Boys & Girls Club of Greensboro Wednesday, November 4th, in the form of a multi-purpose, turf playing surface Youth Development Park, gifted to the organization by the Cal Ripken Sr. Foundation and the Kevin Harvick Foundation. Sport superstars Cal Ripken Jr. and Kevin Harvick cut the ribbon to unveil the Kevin Harvick Foundation Park at the future site of The Salvation Army Boys & Girls Club of Greensboro on W. Whittington Street in Greensboro, NC. The park will provide a clean and safe environment in which local youth can play, learn and grow. "The Kevin Harvick Foundation is honored to partner with the Cal Ripken Sr. Foundation to build a 'field of dreams' for so many underserved children in Greensboro," Harvick said. "Sports can be instrumental in a child's physical and mental development - an outlet for youth who could be facing a variety of challenges in everyday life. The Kevin Harvick Foundation and Cal Ripken Sr. Foundation are honored to be able to give so many children a safe, clean environment to just be kids."
The state-of-the-art facility is designed for multi-sport use, featuring a turf playing surface, backstop, fencing, dugouts and a digital scoreboard. The park, a gift to The Salvation Army Boys & Girls Club of Greensboro, will be maintained by the organization, with whom the Cal Ripken Sr. Foundation and Kevin Harvick Foundation will collaborate to create and implement character education programming and clinics for the children.
Wednesday's ribbon-cutting ceremony featured guest speakers including: Ripken, Baseball Hall ofFamer and Ripken Foundation vice chairman; Harvick, reigning NASCAR Sprint Cup Series champion and Kevin Harvick Foundation co-founder; Major Don Vick, Corps Officer, The Salvation Army of Greensboro;and Steve Salem, president of Cal Ripken Sr. Foundation. Following the ceremony, Ripken and Harvick hit the field with the children for a Quickball clinic - a fast-paced, easy-to-learn version of America's pastime. "We are thrilled to have the opportunity to partner with the Kevin Harvick Foundation and The Salvation Army Boys & Girls Club of Greensboro," Ripken said. "It's a special moment when multiple organizations sharing a common mission come together to provide our youth with opportunities to succeed. Dad would be proud to see us all joining hands to make a difference."
The park marks the 51st Youth Development Park completed by the Cal Ripken Sr. Foundation for use by Boys & Girls Clubs across the country. The Greensboro project represents the first collaboration between the two foundations. The Kevin Harvick Foundation assists in funding the Cal Ripken Sr. Foundation, as the two charitable organizations share the common goal of supporting underprivileged youth across the United States in various ways.
During the last five years, the Ripken Foundation has developed more than 50 multi-purpose turf facilities in 16 states, impacting more than 220,000 youth. Since 2009, the Ripken Foundation has had presence in numerous communities throughout North Carolina through its Badges for Baseball law enforcement youth mentoring programand Youth Development Park initiative. In addition to Kevin Harvick Foundation Park, the Ripken Foundation has three Youth Development Parks in use by youth-serving organizations in Charlotte, Greenville and Raleigh - two of which are adaptive fields to provide children with special needs a safe place to play and grow.(Kevin Harvick Foundation)(11-5-2015)
Busch returns to NASCAR in 2016 as sponsor of Harvick's #4: Busch announced that the brand will return to NASCAR, reigniting its storied history in the sport by sponsoring Kevin Harvick and the #4 team of Stewart-Haas Racing for select races beginning with the 2016 NASCAR Sprint Cup Series season. Busch, Busch Light and other special-edition Busch paint schemes will be featured on Harvick's #4 Chevy for 12 races in 2016. The iconic Busch logo will first appear on the hood for the Feb. 13 Sprint Unlimited at Daytona. Formerly known as the Busch Clash, this non-points exhibition race helped kick-start the brand's involvement with NASCAR 36 years ago. Additional races will be determined shortly after NASCAR releases the 2016 Sprint Cup schedule. "Busch's NASCAR roots go back to 1978 and we're thrilled to reconnect with these passionate fans that identify with our 'Here's to Earning It' message on a daily basis," said Chelsea Phillips, Director of Value Brands, Anheuser-Busch. "Kevin and the entire #4 team have been tremendous partners for Anheuser-Busch since 2011 and we have exciting plans to engage with the NASCAR community both on and off the track nationwide in 2016." Harvick has represented Budweiser since 2011, and in 2014 he and Budweiser moved to Stewart-Haas Racing. In their inaugural season with the team co-owned by Tony Stewart and Gene Haas, Harvick made five trips to victory lane and won the 2014 Sprint Cup championship. The Busch brand, along with its current tagline "Here's to Earning It," has a time-honored tradition of rewarding hard-working men and women who "earn it" every day, which aligns perfectly with the NASCAR fan base. "Busch beer belongs in NASCAR," said Harvick, a winner of 31 Sprint Cup races, eight of which have come with Stewart-Haas Racing. "The entire Stewart-Haas Racing team and I can't wait to have the Busch logo on the #4 car next season as we work toward another Sprint Cup championship."
To celebrate their return to the sport, Busch will employ a comprehensive marketing approach to engage with racing enthusiasts and loyal Busch consumers through on-track, experiential, in-market and retail activations during the 2016 NASCAR season. TV spots will also air leading up to the season and during races, recognizing Harvick, his pit crew and fans alike who "earn it" every day so they can enjoy race weekends. "NASCAR provides the opportunity to further the brand marketing initiative of recognizing outdoor pursuits of our Busch drinkers and celebrate those hard-working individuals behind the scenes that help the #4 car perform week-in-and-week-out," added Phillips. In conjunction with the NASCAR announcement, and to remain in touch with Busch drinkers, Busch is expanding its social media presence by launching the brand's first-ever Twitter handle. Starting today, consumers can follow @BuschBeer and use the hashtag #BuschIsBack.
Busch has a rich racing history and some of the highlights of the brand's involvement in the sport from its beginning include:
Sponsored the Busch Pole Award in 1978, which was presented to the pole winner of each NASCAR Winston Cup Series race
Sponsored Cale Yarborough's #11 car throughout the 1979 and 1980 NASCAR Winston Cup seasons
Introduced the Busch Clash in 1979, held each year at Daytona International Speedway the week prior to the Daytona 500
Served as the title sponsor of NASCAR's stepping-stone division to Sprint Cup - currently known as the NASCAR XFINITY Series - from 1984 through 2007
Expanded involvement with racing via the Busch All-Star Tour in 1985, a series of dirt track events in the Midwest
"Official Beer of NASCAR" from 1988 through 1997
"Some of my fondest racing career memories to-date involve the Busch brand, including winning the 2001 and 2006 Busch Series championships," Harvick said. "The brand is historic and I'm looking forward to building the Busch racing legacy with all that we're able to accomplish in 2016."(Stewart-Haas Racing), see an image of one of the schemes on the 2016 #4 Team Schemes page.(10-8-2015)
UPDATE Anheuser-Busch will cut the number of races it sponsors Kevin Harvick next season, but company officials said Thursday they are committed to the sport and will reallocate the funds as it makes the transition from Budweiser to Busch as the driver's primary sponsor. Anheuser-Busch director of experiential marketing Nick Kelly said the company will use Harvick in more commercials and promotional material as it shifts from outfitting Harvick's car in the familiar red and white of Budweiser in 20 races down to 12 races in Busch's name and colors. Harvick will have sponsorship from Jimmy John's for the majority of the races, and the sandwich company is expected to absorb many of the races left open by Budweiser. The Anheuser-Busch deal with Stewart-Haas Racing runs out after the 2016 season, and Kelly said negotiations about an extension are taking place. Kelly said Budweiser will remain a part of the sport in deals with tracks, though he doesn't anticipate sponsoring races. He said the company has not had any talks with NASCAR about replacing Sprint, which will leave as sponsor of NASCAR's Cup Series after next season (ESPN)(10-8-2015)
Harvick wins at Dover: #4-Kevin Harvick won the AAA 400 Sprint Cup Series race at Dover International Speedway for his 3rd win of the season, 1st win at Dover and 31st career win. He dominated most of the race, leading 355 of the 400 laps.
Harvick had to win the race to advance to the Contender round of the Chase.
#18-Busch finished 2nd followed by #88-Earnhardt, Jr., #1-McMurray, #43-Almirola, #5-Kahne, #20-Kenseth, #17-Stenhouse, Jr., #42-Larson, and #22-Logano.
Drivers advancing to the Contender Round of the Chase: #20-Kenseth, #11-Hamlin, #4-Harvick, #22-Logano, #19-Edwards, #78-Truex, #24-Gordon, #41-Busch, #2-Keselowski, #31-Newman, #18-Busch, and #88-Earnhardt, Jr.
#48-Johnson, who entered the race 5th in points, broke a rear axle seal early in the race. He had to go to the garage for repairs and lost 37 laps. He finished 42nd.
#1-McMurray finished 4th, but lost out on a Chase spot to #88-Earnhardt, Jr. They tied in points, but Earnhardt, Jr had the better finish during the Challenger round races (third place today).
McMurray, Johnson, Menard, and Bowyer have been eliminated from the Chase.
There were 14 lead changes among 3 drivers. There were 8 cautions for 43 yellow flag laps.
The average speed was 119.870mph.
See unofficial race results, awards, money won, laps led, cautions and more on the Unofficial Race Results page (pdf) and check out the Penalty Report (pdf) and Lap Summary Report (pdf).
See the Unofficial Drivers Points Standings page (pdf) and Unofficial Owners Points Standings page (pdf).
See reset points for the Contender Round (Chase races 4-6) on the Contender Round Reset Points Standings page (pdf).(10-4-2015)
Stewart-Haas extends partnership with Atlas Copco North America: Stewart-Haas Racing has extended its partnership with Parsippany, New Jersey-based Atlas Copco North America. Atlas Copco has served as SHR's official compressed air supplier since the team's inception in 2009 and has grown to become a technical partner of the organization. Last season, Atlas Copco Compressors LLC, located in Rock Hill, South Carolina, provided new compressed air equipment and installed its SMARTLINK monitoring technology into SHR's new, state-of-the-art race shop expansion located adjacent to the team's existing headquarters in Kannapolis, North Carolina. SMARTLINK provides 24/7 remote monitoring of the team's compressed air system to ensure continuous uptime and peak performance.(Stewart-Haas Racing)(8-28-2015)
Busch Beer to replace Budweiser on the #4: Anheuser-Busch's Busch brand will be the primary sponsor of a NASCAR car next year instead of Budweiser. A-B InBev, which has its U.S. headquarters in St. Louis, said Monday that Busch will be the new primary sponsor of Stewart-Haas Racing's #4 NASCAR car driven by Kevin Harvick for the 2016 NASCAR season. Budweiser has sponsored Harvick for several years. "The Busch brand is well positioned for this partnership given the brand's storied history with the sport," Lucas Herscovici, A-B's Vice President of Consumer Connections said in an email.(St Louis Post Dispatch)(8-24-2015)
Childers signs contract extension with Stewart-Haas UPDATE: Stewart-Haas Racing has signed crew chief Rodney Childers to a multiyear contract extension, maintaining the successful pairing with 2014 NASCAR Sprint Cup Series champion Kevin Harvick. In his inaugural season as crew chief for Harvick and the #4 Budweiser/Jimmy John's team in 2014, Childers oversaw an outfit that won five races, scored eight poles and led 2,137 laps en route to the championship. The Childers-led squad became only the third Sprint Cup team to lead more than 2,000 laps in a single year since 2000, and of the 24 track qualifying records set during the 2014 season, the #4 Budweiser/Jimmy John's team accounted for six of them. No other team had more than four. Childers and Harvick haven't let up in 2015. They have a commanding lead in the championship point standings 13 races into the season thanks to two wins, nine top-two finishes and 12 top-10 finishes. They've also led 1,123 laps this season, or 25.99 percent of the laps available. The next closest driver in laps led this season is Harvick's SHR teammate Kurt Busch, who has led 659 laps in his #41 Haas Automation Chevy SS. Childers is a native North Carolinian who turns 39 on June 7.(Stewart-Haas Racing)(6-5-2015)
UPDATE: The deal will keep Childers paired with reigning NASCAR Sprint Cup Series champion Kevin Harvick on the #4 Chevrolet team for the indefinite future. Stewart-Haas didn't disclose the terms of the contract in announcing the deal Friday; asked how long the extension will keep him in the SHR fold, Childers simply smiled and said: "It's a long time."
"I said this last year, but Kevin's the last guy I'm ever going to crew chief for, so signing something for a long time doesn't scare me," Childers said Friday morning in the Pocono Raceway garage. "I think there's always going to come a time in somebody's life when they decide not to crew chief, and I feel like Stewart-Haas would do whatever they wanted to do if I got to that point to help me move into a different role or something like that. To be there and have that security and all that stuff is a good feeling for sure."
Childers said he had another extension in place on his current contract that would have kept him with Stewart-Haas Racing through the end of 2016, but said that the two sides agreed to start from scratch on a new deal. He said he and the team negotiated for "a couple of weeks" on the all-new contract and that talks went smoothly.(NASCAR.com)(6-6-2015)
Harvick feels Sprint Cup schedule is Stagnant: #4-Kevin Harvick, met with members of the media at Talladega Superspeedway and discussed his thoughts on the current NASCAR Sprint Cup Series schedule:
Q) THERE HAS BEEN A LOT MADE ABOUT DECLINING ATTENDANCE AND FAN SUPPORT WHAT ARE YOUR THOUGHTS ON HOW NASCAR CAN GROW THE FAN BASE?
Harvick: "I mean the last three races that we went to last year were sold out. I don't know that is a 100 percent true statement. I think it just depends on where you go and what you do. Now, if you want to talk about growing the sport I believe that some venues need one race. I believe that the schedule needs to be mixed up. People like things that change they don't like stagnant things. In my opinion the most stagnant thing in our sport is our schedule and our venues that we go to. You can beat a dead horse as much as you want, but it doesn't come back to life. And sometimes you just have to change things up to keep the excitement and enthusiasm in the sport. I think our schedule is definitely the weak link along with some of the venues that we go to. That is my opinion."
Q) IF YOU WERE IN CHARGE WHAT THREE OR FOUR PLACES WOULD YOU ADD TO THE SCHEDULE?
Harvick: "I know the first place I would go is Iowa. I think that everybody wants to see more short tracks and more venues. I think road racing - we have a couple of road races on the schedule and most every team has two road race cars and spends a lot of money on their road race program. Adding a road race here or there would definitely be something that I would vote for just for the fact internationally road racing is very recognizable to race fans. Whether it be Formula 1 or any other form of racing there are not many ovals. You could take your pick on road courses, Montreal (Canada) does a great job, you could go to Laguna Seca (California), you could go anywhere in the world and race on a road course. There are lots of good venues. I would have to really think about the rest of the question. I have always been a fan of let's go to the banquet and roll the pills around of race tracks across the country and have a wild card race every year. Go to the Milwaukee (Wisconsin) Mile and really you could go to test these venues and see how the markets react. And see the reaction you get from the market, even if you only have 30 or 40 thousand people in the grandstands if you put on a good event for TV and do the things that it takes to have a unique event that is really what people want. They want unique things."(Team Chevy)(5-2-2015)
Harvick Looks To Join Hall of Fame Group: #4-Kevin Harvick will look to pull off the almost unheard of "NASCAR Sprint Cup Series championship-followed-by-Daytona 500-win" double. Only five drivers have accomplished the feat, and none since 2000. The five: Lee Petty (1958 championship, 1959 Daytona 500); Richard Petty (1972 championship; 1973 Daytona 500); Cale Yarborough (1976 championship, 1977 Daytona 500); Jeff Gordon (1998 championship, 1999 Daytona 500); and Dale Jarrett (1999 championship, 2000 Daytona 500). All those drivers are in the NASCAR Hall of Fame, except for Jeff Gordon - who will assuredly be honored one day. Harvick owns a varied history in the Daytona 500. He won the closest Daytona 500 in the race's history in 2007, edging Mark Martin to the finish line by a margin of .020 seconds. Still, he's suffered DNFs in two of the last four Daytona 500s, finishing 42nd in 2011 (engine) and 2013 (accident).(NASCAR)(2-18-2015)
Kevin Harvick Wins 2014 NASCAR Sprint Cup Series Championship: In a storybook finish to conclude a revamped Chase for the NASCAR Sprint Cup, #4-Kevin Harvick won the season finale at Homestead-Miami Speedway Sunday to claim his first NASCAR Sprint Cup Series championship. To win the title, Harvick needed to finish ahead of his fellow Championship 4 - and a win was the only way that would've happened. #31-Ryan Newman finished second, #11-Denny Hamlin finished seventh and #22-Joey Logano ended the night in 16th.
After finishing a career-best third in the standings in three of the last four seasons, the 14-year series mainstay finally broke through for the premier series title in his first season with Stewart-Haas Racing. A veteran of all three of NASCAR's national series, Harvick joins Bobby Labonte and Brad Keselowski as the third driver to win both NASCAR Sprint Cup Series and NASCAR Nationwide Series crowns. Harvick, 38, is the 30th champion in the 66-year history of the NASCAR Sprint Cup Series.
The #4 Budweiser/Jimmy John's Chevy driver showed off his speed throughout 2014, pacing the NASCAR Sprint Cup Series in laps led and poles. Following a two-win regular season, Harvick entered the Chase for the NASCAR Sprint Cup as its #6 seed. He adeptly navigated his way through the Chase's Challenger and Contender Rounds highlighted by his victory at Charlotte Motor Speedway, but would still be searching for a championship without his clutch performance in the Eliminator Round cutoff race at Phoenix International Raceway.
Entering the penultimate showdown at the one-mile tri-oval last among Chase qualifiers, Harvick needed a win at Phoenix to advance to the Championship 4. He responded to the pressure by leading 264-of-312 laps and beating four-time series champion Jeff Gordon on his way to Victory Lane. The Bakersfield, California, native carried his momentum to Homestead, becoming the first title-winner under NASCAR's new playoff format.
Harvick's championship is the second for Stewart-Haas Racing. The racing outfit jointly owned by three-time premier series champion Tony Stewart and Gene Haas won its first NASCAR Sprint Cup Series title behind the driving efforts of Stewart in 2011. #4 team crew chief Rodney Childers, also in his first season with SHR, won his first series crown as well.(NASCAR)(11-16-2014)
became the #4 team in 2014 with Kevin Harvick
was the #39 team from 2009 thru 2013 when Stewart became co-owner in 2011
the #66 from 2006 thru 2008
the #0 2003 thru 2005 and #60 in 2002, the first year for the team
Daytona International Speedway
Daytona Beach, FL
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Saturday, February 20, 2016, 12:15 pm/et
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