2015 Races that Snap Fitness is scheduled to be the primary sponsor:
Atlanta - 3/1
Charlotte, Showdown/All-Star - 5/15-16
Charlotte - 5/24
Michigan - 8/16
Darlington - 9/6
2015 Races that Carsforsale.com is scheduled to be the primary sponsor:
Daytona - 2/22
Las Vegas - 3/8
Kansas - 5/9
Michigan - 6/14
Bristol - 8/22
Talladega - 10/25
Contract Status: Driver: 2015; Primary Sponsor: race-to-race
Carsforsale.com to Sponsor Cassill in Daytona 500 and other races: Carsforsale.com, one of the Internet's largest online automotive inventory websites, announced that they will return as the primary sponsor of Landon Cassill and the #40 Chevy at the Daytona 500 this year. Building on a partnership established in 2014, Carsforsale.com has expanded its sponsorship to include multiple races during the 2015 season. "Carsforsale.com is eager to kick off another season of NASCAR and take our partnership to the next level with Landon Cassill and the newly re-branded Hillman Smith Motorsports team," said Sean Coffman of Carsforsale.com. "We are looking forward to another great weekend at Daytona."
"Not only are we happy to have Carsforsale.com back for Daytona, but also that they're increasing their participation with HS Motorsports in 2015," said Landon Cassill. "We had a legitimate shot to take them to Victory Lane last year at Talladega and with our guys fine-tuning the car during the off-season, we're confident it will be even better this year."
Carsforsale.com offers a portal for consumers to search for the perfect new or used car for sale from nearly 20,000 automotive dealers across the country. As Carsforsale.com continues to grow rapidly, NASCAR has consistently provided a platform to increase exposure to the brand. The Carsforsale.com, Landon Cassill and HS Motorsports partnership will span six primary races in 2015 including Las Vegas in March, Kansas in May, Michigan in June, Bristol in August and Talladega in October.(Hillman Smith Motorsports), see an image of the car on the #40 Team Schemes page.(2-13-2015)
Hillman Racing announces Partnership: Mike Hillman, founder of Hillman Racing and the current NASCAR Sprint Cup Series #40 team, has added West Coast businessman Gordon Smith as co-owner of the newly rebranded Hillman Smith Motorsports, which will continue to field the #40 Chevy for driver Landon Cassill. The addition of Smith as co-owner of HS Motorsports has allowed the organization to expand in the off-season securing additional RCR (Richard Childress Racing) race cars, ECR engines for the entire 2015 Sprint Cup season, as well as adding an in-house, on-site engineering group. Smith, through his aviation and maritime companies, began his involvement with team owner Mike Hillman and the #40 team at the start of the 2014 season.
"Adding Gordon Smith as a partner to the racing organization will only strengthen the foundation we have built over the past three years," Hillman said. "From finishing 12th in last year's Daytona 500 to our best finish of fourth last fall at Talladega with Landon behind the wheel, we have seen great results with limited resources. Gordon has shown a passion for the sport and demonstrated a loyalty to our employees that convinced me elevating him to an equity stakeholder will allow us to take the next step in the Sprint Cup arena. Gordon has built two great companies from the ground up, and by adding a race team to his portfolio, he will truly be covering land, sea and air."
Hillman acquired the championship-winning NASCAR Camping World Truck Series assets following the conclusion of the 2011 season and assumed the dual role of owner and general manager of Hillman Racing at the start of 2012. Midway through the 2013 season, Hillman added the #40 Sprint Cup Series team to the organization with driver Landon Cassill. Throughout his career, Hillman has worked as a crew chief and general manager in each of NASCAR's top three series, including drivers as Tommy Ellis, Dick Trickle, Kyle Petty, Joe Nemechek, Mike Wallace, Robby Gordon, and brothers Brett and Todd Bodine. In 1988, Hillman earned a NASCAR Xfinity Series Championship with driver Tommy Ellis, and secured two Truck Series Championships with driver Todd Bodine in 2006 and 2010.
"This partnership is the culmination of a relationship that started with Landon a few years back," stated Smith. "Landon was driving for Mike Hillman in the Cup Series, so we were introduced and I was immediately welcomed into the fold. I believe the intimate feeling of the organization not only attracts sponsors to the team, but I've watched over the past year as the involvement of each sponsor has grown. Mike Hillman has established a great team that not only puts a good product on the race track, but makes every event an experience that brings people back to the track. I'm looking forward to being involved in the operation and adding to it."
The new partnership kicks off this weekend with qualifying for the 57th annual Daytona 500 on Sunday, February 15. Hillman Smith Motorsports Racing is housed in a 22,000-square-foot facility in Mooresville, N.C., and will field the #40 Chevy in NASCAR Sprint Cup Series competition in 2015 with driver Landon Cassill.(Hillman Smith Motorsports)(2-12-2015)
Snap Fitness renews sponsorship of Hillman Racing: It's full speed ahead for Snap Fitness and Landon Cassill in the 2015 Sprint Cup Series. America's Fitness Brand will again be a primary sponsor for Cassill and his #40 Chevy. "I'm thrilled that our brand will continue working with Landon in 2015," Snap Fitness Founder and CEO Peter Taunton said. "He is a tremendous athlete and leader who is dedicated to working hard in order to reach his goals, which is an attitude we see in our clubs across the country." In 2014, Snap Fitness became the first wellness franchise to partner in NASCAR. "The exposure we garnered last year with NASCAR was astounding. Aligning America's Fitness Brand with one of the most popular sports in the U.S. was a complete triumph and total game-changer," Steele Smiley, chief officer responsible for brand strategy, said. "We are two brands that touch millions of people across the country, so renewing our partnership was a no brainer." This year's sponsorship will go beyond the racetrack. Snap Fitness will support Cassill's triathlon training in hopes of qualifying for the 2015 Ironman 70.3 World Championships in Austria. "I would not be the caliber of athlete I am without Snap Fitness," Cassill said. "The training I've done at Snap Fitness has truly transformed my lifestyle and helped my endurance behind the wheel. Snap Fitness is excited to start the season off in Atlanta as an early season race. Cassill called it one of the season's most exciting races and a great venue to kick-off the Snap Fitness sponsorship." Snap Fitness will sponsor the #40 Hillman Racing Chevy in the following 2015 races: Atlanta in March; the All-Star race at Charlotte in May; Charlotte in May; Michigan in August; and Darlington in September.(Hillman Racing), see an image of the scheme on the #40 Team Schemes page.(2-3-2015)
Harvey Gulf to sponsor Cassill at Homestead: Hillman Racing announced that Harvey Gulf International Marine, a marine transportation company that specializes in providing offshore supply and multi-purpose support vessels for deepwater operations in the U.S. Gulf of Mexico, will sponsor Landon Cassill and the #40 Chevy at Homestead-Miami Speedway in Sunday's season-ending Ford EcoBoost 400. Founded in 1955 by Captain Numa J. Guidry on the premise that superior performance and safer operations provide its customers value and satisfaction, Harvey Gulf's trademark livery will be the backdrop of Cassill's #40 Harvey Gulf Chevy. "I met Shane Guidry and the folks from Harvey Gulf earlier this season and having them on the car this weekend really adds an exclamation point to our season," said Landon Cassill, the 24-year-old former development driver for Hendrick Motorsports and Cedar Rapids, Iowa, native. "Harvey Gulf represents the ninth different primary sponsor that we've had this season and we couldn't have accomplished as much as we did without the help from all of our sponsors. From our 12th-place finish in the season-opening Daytona 500 to our fourth-place finish at Talladega just a few weeks ago, Mike Hillman and the entire organization put forth a tremendous effort to take this team to the next level. With the addition of Harvey Gulf this weekend in Homestead, we were able to secure an ECR engine package and we're looking to finish out the season strong as we continue to build for 2015."(Mike Hillman Racing)
see images of the scheme / car on the #40 Team Schemes page.(11-15-2014)
Carsforsale.com to sponsor Hillman Racing Talladega: Carsforsale.com, one of the Internet's largest online automotive inventory websites, announced that the #40 Carsforsale.com Chevy SS will make its sixth appearance of the season with Landon Cassill and Hillman Racing at the NASCAR Sprint Cup Series GEICO 500 on October 19. For the fourth and final superspeedway event of the season, Cassill will again pilot the same car he raced to a 12th-place finish at the season-opening Daytona 500 and later scored a career-best 11th-place finish at Talladega in May. Carsforsale.com offers a portal for the consumer to search millions of vehicles from over 17,000 dealers across the nation as well as a suite of dealer solutions for dealership management. With the reach of NASCAR and its millions of fans across the country, Carsforsale.com has enjoyed the opportunity to increase brand awareness.(Hillman Racing), see an image of the car on the #40 team paint schemes page.(10-17-2014)
Snap Fitness to sponsor $40 car in four races: Snap Fitness is accelerating to new speeds as the primary sponsor for the #40 Chevy driven by Landon Cassill in the NASCAR Sprint Cup Series starting June 28 at Kentucky Speedway.
"NASCAR is widely popular in the U.S., and as America's fitness brand, we thought this was a great partnership between two brands that touch millions of people around the country," said Snap Fitness Founder and Lift Brands CEO Peter Taunton (Lift Brands is the parent company to Snap Fitness). "Landon is also a fitness enthusiast who embodies everything our brand promotes: hard work, positivity and determination. We look forward to working closely with him on his road to success."
Cassill has been racing professionally with NASCAR for seven years and was the 2008 NASCAR Nationwide Series Rookie of the Year. He is currently training for Ironman 70.3 half triathlon to be held July 20 in Racine, Wisc. "Fitness is a tremendous part of my life and I'm honored to represent the Snap Fitness brand in the NASCAR Sprint Cup," said Cassill. "I'm also looking forward to workouts at Snap Fitness as I prepare for the Ironman competition and I look forward to helping them spread their message on fitness and living a healthy lifestyle."Hillman Racing), see images of the scheme on the #40 Team Schemes page.(6-20-2014)
Atlanta Motor Speedway
Happy Hour Practice:
Saturday, February 28, 2015, 12:00 pm/et
Born in FEBRUARY
28 Mario Andretti, Teddy McClure, Jeff Almond, Billy Wade
29 Ralph Earnhardt, Noreen Hoffman, Scott Cluka, Chuck Romeo
Born in MARCH
1 Jim Horton, Dave Marcis, Travis Kvapil, Tim Steele, Nate Ryan, Bob Pockrass, Stu Hothem, Mike Morrison
2 David Reutimann, Robert "Bootie" Barker, Cully Barraclough, Harold Holly, Erin Blaney, Lisa Price, Blake Mallory, Charles Comstock, Dr. Seuss
3 Bruton Smith, Dave Rodman, Chad Trickle, Tiny Lund, Donald Epling, Bill Snyder, Bobby Lord
4 Buck Baker, Rick Mast, Gary Cogswell, Pat Tryson, Chris Passantino
5 Cale Gale, Sutherlin Marlin
6 Jenny Umscheid, Bruce Martin
7 Janet Guthrie, Katelyn Benson
8 Buddy Barnes, Mark Green, Tommy Norton, Frank Parrish, Ronnie Thomas, Mark Smith, Kirk Shelmerdine, Wendy Calkins
9 Jeanne Barnes, Kevin Graves, Fred Bickford, Wilma Blevins, Danny Sullivan
10 Matt Kenseth, Mike Wallace, Roy McCauley, Ginny McClure, Kelly Denton, Randy Biggs, Louis Ossinsky Sr
11 Kathy Cindric, Albert Garwood, Derek Daly, Troy Ruttman
12 Casey Mears, John Andretti, Red Byron, Terri Brooks, Lorrie Earp
13 Jeff Spraker
14 Lee Petty, Artie Kempner, Aric Almirola, Bill Rexford, Albert Einstein, Kristen Yeley, Harold E. Holly Jr., David Poole
15 Andy Graves, Matthew Holzbaur
16 Jay Guarneri, Kevin Cywinski, Troy Andrews, Katrina Spencer, Wes Adams
17 Tom 'Tiger' Pistone, Gloria Lewis, Dee Eolin, Doug Rice
18 Mark Donohue, Ryan Truex, Alex Garcia, Jack Smith, Derrick Gilchrist
19 Brian Burns, Wyatt Dallenbach, Chris Graves, Tom Umscheid
20 Jeff Thousand, Mike Messick Jr.
21 Larry McClure, Fonty Flock, Jeff Krogh, Bob Hayden, Joe Menzer, Mike Moore
22 Marianne Fairlie, Billy Hagan, Pam Miller, Todd Trickle, Ronald Hayden, Eric Bilyeu, Mike Bodick, Jerry Wittig, Randy Heffner, Darrel Haskins, Tim Harrison
23 Andrew Fairlie, Erin Crocker, Mike McCarthy, Wes Adams, chaplain Tim Griffin, Johnny Beauchamp
24 Brenda Young, Jimmy Makar, Jim Makar, Pam Hill, Austin Petty, Scott Pruett
25 Peg Adamczyk, Danica Patrick, Dave Moody, Donnie Disharoon, Justin Marks, John Ray, Doyle Ford, Bobby Calkins, Aaron Eaton
26 Nathaniel O'Hare, Nina Feeney, Austin Green, Doug Williams, Natalee Jarrett, Dan Ford, Blaise Alexander
27 Cale Yarborough, Maurice Petty, Andy Hall, Keith Wilson, Jeff Fuller, Bob Kelly, Rodney Combs, Gary DeHart
28 Shelby Pressley, Chris Meyers, Peter Jellen
29 Kim Wood Hall, Jamie DiPietro, Carole Houchins, Olivia Andretti
30 Pam Bickford
31 Angus Young, Richard Jackson, Scott Houston, Dana White, Rocky Ryan