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RACING BOOKS PAST NEWS

New NASCAR Comic Book by Mike Smith: America's fastest-growing spectator sport departs from the asphalt and heads to the funny pages with Mike Smith's comic creation StockcarToons. Boasting a fan base as diverse as Bill Clinton and the Vatican--who have each asked for originals of his work--Smith tackles NASCAR governance issues, race-car rivalries, corporate sponsorships, and other essential particulars on the minds of NASCAR fans with the keen eye of a well-seasoned editorial cartoonist. Equally adept at addressing the mechanics of the sport as he is addressing those under the hood, Smith has proven himself not only to NASCAR fans, but to a host of professional drivers, pit crew members, and sportscasters who laud his work. This StockcarToons gift collection features color in addition to Smith's standard black-and-white published panels. More info at the Las Vegas Sun.(12-27-2007)

Dale Jr. Sports Century on DVD: ESPN’s Critically Acclaimed SportsCentury Series Profiles One of NASCAR’s Most Popular Drivers – SportsCentury Greatest Athletes: Dale Earnhardt Jr. on DVD. Two Hours of Candid Bonus Features and Interviews Provide Insight into Dale Jr.’s Relationship With His Legendary Father Dale Earnhardt Sr. and More. ESPN Home Entertainment, in conjunction with Genius Products, LLC, to release the much-anticipated SportsCentury Greatest Athletes: Dale Earnhardt Jr.; on DVD Tuesday, December 11, for $16.95 SRP. SportsCentury Greatest Athletes: Dale Earnhardt Jr. provides fans with a unique and rarely seen look into the life of the man who continues the Earnhardt legacy. The DVD includes in-depth interviews providing insight into his relationship with his father, the legendary Dale Earnhardt Sr.; also featured - the press conference announcing Dale Jr.’s departure from DEI, updates since his departure and its impact on NASCAR.(more info at espnshop.com)(12-9-2007)

NASCAR My Race: The Nextel Cup Chase for the Championship puts the excitement and fast-paced action of NASCAR at center stage for a 10-week, don't miss countdown to crown the series' champion. But what if a fan misses a race? Or, what if they want to watch the action again? Until now, there was nothing they could do. But today, race fans can simply go online at www.MyRaceDVD.com and order their favorite races from the Chase for the Championship for the special price of $24.95. Each race weekend, My Race offers fans a Collector's Edition DVD of the race featuring more than six hours of race footage and exclusive content. Each race DVD will include:
* A 52-minute highlight of the race broadcast
* Six selectable driver and broadcast audio channels
* Six selectable camera views
* Opportunity for viewers to ride shotgun with five different drivers
* My Race OnScreen Dashboard to manage the action
* At-track interviews with top drivers and NASCAR celebrities by My Race reporter John Roberts, beginning with the Bristol race in August and continuing through the season finale in Miami * Feature reports on race day by John Roberts
* Special bonus DVD that includes:
· Passes and clashes from each race in quad- and split-screen format
· A 52-minute highlight of the previous year's race at that track
· Behind-the-scenes interviews from each track
* Wallpaper downloads(PR)(9-13-2007)

Cup races on DVD: Want to watch every Cup race commercial-free? Want to have 'Onscreen Dashboard" control to watch action from almost every angle imaginable? Want to ride shotgun with five drivers, listening to all their communication with crew members? Team 19 Marketing, led by NFL Hall of Famer/CEO Lance Alworth and president Tony Cunha, is offering a collector's edition DVD of each race featuring more than six hours of race footage and special driver interviews. They can be purchased for $34.95 each by going to www.MyRaceDVD.com. The DVDs should be available within two to three weeks after the event.(8-25-2007)

Kenny Wallace Book Released: Motorsports publisher Coastal 181 announced the release of Inside Herman's World, the autobiography of popular NASCAR driver and SPEED TV personality Kenny Wallace. The book was written with Joyce Standridge and includes forewords by Dale Earnhardt Jr., Mark Martin, and Ken Schrader. One of auto racing's most likable personalities, Kenny Wallace is also a dedicated racer. A NASCAR crew chief before he was 21 years old, nine-time winner in the Busch Series, and go-to Super Sub for Nextel Cup car owners, "Herman" provides a compellingly honest view of life inside the top tiers of NASCAR racing today. Included are more than 300 classic photos of Wallace, from his childhood days in St. Louis to dramatic racing shots to intimate portraits of his close-knit family. Lew Boyd, President of Coastal 181, said about the book, "After our success with Ken Schrader's GOTTA RACE!, we understood Joyce's rare ability to capture the voice and persona of her subject, but we didn't know Kenny Wallace very well. This latest book confirms her gift. It has been a pleasure for all of us involved in the project." Standridge agreed. "When Ken Schrader told me Herman's story would not be the one people would expect, I was intrigued. What could there possibly be beyond the happy-go-lucky guy who so effortlessly charms everyone? Well, let me tell you that I expected the laughs. I didn't expect the tears. And by the time we finished he had made me realize that he is one of the most fascinating people to ever strap on a helmet. I mean, ever."
And the process has been something of a revelation for Wallace himself. "I started out on this project, viewing it as a way to leave something for my children. But as we went along I realized that it was actually a funny kind of therapy. I told Joyce things that I hadn't told another living soul except my wife Kim. Then seeing important events in my life and racing in print, I understood why it's so easy for me to bond with the fans-most people's lives are about dealing with disappointment, broken promises, and failed dreams, as well as great joy and satisfaction. I've lived the Great American Dream on the tracks, but I've lived the Great American Nightmare in the garages, too. I've just never known what to expect next-but it all happened whether I was ready or not."
SIGNING: Kenny Wallace and Joyce Standridge will be signing their book during the Coca-Cola 600 weekend, on Thursday, May 24th from 5:00 to 6:00 pm at the Lowe's Motor Speedway gift shop and again on Saturday, May 26th from 11:00 a.m. to 12:30 p.m. at the Speed Street Festival in the Bank of America display located at the corner of Trade Street and Tryon Street in downtown Charlotte.
Inside Herman's World -The Kenny Wallace Story is soft-cover with 264 pages and over 300 photographs. It is available at $23.95 plus $6.00 S&H from Coastal 181, 29 Water Street, Newburyport, MA 01950. Phone orders are taken toll free at 877-907-8181 or online at www.coastal181.com. You can also purchase the book and find out more information about Herman at www.kennywallace.com.(5-23-2007)

Motorsports publisher Coastal 181 will host a book-signing event with the very popular Kenny Wallace at Pocono Raceway on Saturday, June 9th. Wallace will sign copies of his brand new autobiography, Inside Herman's World, at the Coastal 181 display in the Fan Fair area immediately after the ARCA RE/MAX Series race. Writing with nationally known racing columnist Joyce Standridge, Wallace describes growing up as a member of Rusty Wallace's Evil Gang, then striking out on his own, first as a crew chief at just 21, and later becoming a respected driver in the NASCAR Busch and Cup series despite a series of challenges and disappointments. Wallace also discusses his career as a SPEED TV commentator, where he's known for his humor and celebrated laugh. Along the way, Herman has been supported and encouraged by a devoted wife and family, and he shares an intimate view of family life rarely seen in racing. Kenny Wallace won the 2007 All-Star Fan vote and will win the hearts of many with a view inside his special world. Inside Herman's World -The Kenny Wallace Story is soft-cover with 264 pages and over 300 photographs. Coastal 181 will have a display throughout the three-day Pocono weekend, offering books and prints of colorful legends of stock car and open-wheel racing as well as titles on today's NASCAR stars. For more information, contact Coastal 181 toll free at 877-907-8181 or online at www.coastal181.com.(6-2-2007)

Silent Speedways of the Carolinas: NASCAR held its first Strictly Stock race in Charlotte on June 19, 1949, and, in the following decades, dozens of large and small tracks throughout the Carolinas were home to a major NASCAR event. Called Strictly Stock only in 1949, it was known as the Grand National Division from 1950–1970, and then NASCAR’s top circuit became the Winston Cup in 1971, and most of the dirt and small tracks were subsequently gutted from the schedule. Although a handful of those speedways tenuously held on through exploding popularity, and an influx of big corporate dollars, the transition to metropolitan markets and super speedways was inevitable. Some of the original tracks, like the North Wilkesboro Motor Speedway, still stand testament to the sport’s not-too-distant past. Others, like the Charlotte Speedway, are long gone, leaving only memories and photographs. This is the story of every racetrack in North and South Carolina that held at least one big time race through 1971, but is no longer used for auto racing. Seven are one-race wonders, while others are as much racing legends as the sport’s past champions. Chapters cover each track’s big time history, from early background through its racing years to its current status. Included are the thrilling tales of the personalities and machines that shaped NASCAR’s early days. Statistics chart every track’s past winners, records, and wins by make. The 151 photographs give the reader a virtual tour of speedways that are often inaccessible or nonexistent. To Order McFarland & Company, Inc., Publishers • Box 611, Jefferson, North Carolina 28640 • Phone 800-253-2187 •www.mcfarlandpub.com.(5-19-2007)

Ultimate NASCAR Road Trip Guide released: The new Ultimate NASCAR Road Trip Guide from Rand McNally blends 160 pages of reliable Rand McNally maps with 200 pages of in-depth travel information and visitor tips for each of the 31 NASCAR-sanctioned tracks in the United States, Canada and Mexico. Available now at RandMcNally.com and this spring at Barnes & Noble, Borders and Wal-Mart stores and Amazon.com, the 8.5 x 11-inch Ultimate NASCAR Road Trip Guide has a suggested retail price of $14.95. To enhance fans' NASCAR experience, the guide spotlights lesser-known racetrack amenities, speedway history, track tour information, local racing schools and opportunities to meet drivers. It also highlights a scenic "Don't Miss Drive" nearby each racetrack. Part of the NASCAR Library Collection the Ultimate NASCAR Road Trip Guide includes: a full calendar of NASCAR races, 10 great moments in NASCAR history, a raceway flags key, driving times and distances between North American cities and speedways, border crossing information and cell phone emergency numbers. For more information, visit www.randmcnally.com.(4-5-2007)

Rex White Book coming out in May: The long awaited follow-up book to "Gold Thunder" will be hitting the book stores and news stands in May 2007. The new book, "All Around the Track: Oral Histories of Drivers, Mechanics, Officials, Owners, Journalists and Others in Motorsports Past and Present" written by Anne B. Jones and Rex White with a foreword by Ed Clark. From authors Anne Jones and former NASCAR champion Rex White, here are profiles in their own words of over 50 individuals from stock car racing’s not-so-distant past and present. Rich with original interviews and previously unpublished material, the authors cover drivers, including legends like Junior Johnson and Bobby Allison; mechanics and builders; track crew; sportswriters; owners, including Joe and J.D. Gibbs; and Atlanta Motor Speedway President Ed Clark. A valuable text for researchers and fans, the book includes numerous photographs. Writer Anne B. Jones lives in Jackson, Georgia. Her articles have appeared in numerous newspapers andmagazines. Rex White makes numerous NASCAR–related appearances today and has appeared in recent radio, newspaper, and television interviews, as well as national motorsports magazines. They are also the authors of Gold Thunder: Autobiography of a NASCAR Champion (2005).
Copies can be ordered from McFarland & Company, Inc., Publishers • Box 611, Jefferson, North Carolina 28640 Phone: 336-246-4460 • Orders 800-253-2187 • FAX 336-246-4403 • www.mcfarlandpub.com.(PR)(3-18-2007)

'Fireball's' daughter wants to document 'Daddy's' life: Roberts Trivette wants to write a book to share her side of the story about the man whose friends knew as Glenn, his family knew as "Bubbie" and Daddy and the millions of old-time NASCAR fans knew as "Fireball."
"The title is 'Fireball Roberts, his Daughter's Story of his Career,' " Roberts Trivette said. "This is letting everyone know this is coming from me who lived it, who is living to tell it. Mother (Doris) told it in any interview she was ever asked to do, whether it be newspaper or television, and she did an awesome job with it because my mother dedicated her life to preserve his memory." Roberts, born in Tavares and raised in Apopka, earned his nickname not from racing but from his prowess as a pitcher on a local American Legion baseball team. He went on to become one of the sport's premier drivers, winning 33 races -- including the 1962 Daytona 500 -- before being fatally injured in a fiery wreck at Charlotte Motor Speedway in 1964 when Pam was 13 years old.(more at Florida Today)(2-7-2007)

UMI releases 2007 NASCAR Preview and Press Guide: The Official NASCAR Preview and Press Guide 2007 marks the magazine's 21st year of being the trackside companion since 1986. The 2007 Press Guide waves the green flag on the beginning on this year's racing action with nearly 450 pages of the most accurate and valued sources of information highlighting and previewing every NASCAR series across the country. The Press Guide will be available on newsstands beginning February 6th or copies may be ordered directly from UMI at 800-747-9287 or www.umibooks.com.(2-6-2007)

Kenny Wallace Book coming out later this year: One of auto racing’s most likable personalities, #78-Kenny Wallace is also a dedicated racer. In a fascinating recounting of his roller coaster life and career, Wallace shares hilarious stories from a racing-obsessed youth, the pain of losing his best friend, and remarkable insights from a life well-lived. A NASCAR crew chief before he was 21 years old, a nine-time winner in the Busch Series, and a go-to driver for Nextel Cup car owners, “Herman” provides an insider’s view of great drivers such as Dale Earnhardt, Jeff Gordon, Tony Stewart, Richard Petty and so many more, including brother Rusty Wallace, as well as a behind-the-scenes view of motorsports TV. Inside Herman’s World is the rollicking good-time fans would expect, but it’s also poignant and perceptive. Another must read for NASCAR and short track fans alike!(Kenny Wallace site)(1-31-2007)

2006 Yearbook Available: UMI Publications, Inc. announces the 2006 edition of the NASCAR NEXTEL Cup Series Yearbook. NASCAR NEXTEL Cup Series 2006 continues the celebrated history of the yearbook series by delivering unsurpassed quality and value to NASCAR fans since 1988. The yearbook is a beautiful leather-bound coffee table book that captures all of the action-packed racing in words and pictures from every event during the 2006 season. The yearbook is licensed by NASCAR and is part of the "NASCAR Library Collection." NASCAR NEXTEL Cup Series 2006 is the "Official" yearbook covering NASCAR's top series. The Yearbook may be ordered directly at www.umibooks.com.(PR)(12-4-2006)

Stremme's spotter featured in book: Mike Calinoff, who is the spotter for Nextel Cup driver #40-David Stremme, is one of the main characters in the opening chapter of recently released, "Book of Fate", by best-selling author Brad Meltzer. Calinoff, who helped Meltzer research President Bush's 2004 visit to the Daytona 500, is depicted as a retired NASCAR driver who accompanies the President in the motorcade. The "Book of Fate" logo also appeared on the FitzBradshaw #12 in the Busch Series race at Richmond. Read Chapter 1 at mikecalinoff.com.(9-15-2006)

AARN visiting tracks on NJ/NY/PA: Over the next few months Rich Hobatuk, Area Auto Racing News marketing/promotions representative, will be visiting tracks in New Jersey, New York, and Pennsylvania to increase car owners, drivers, pit crews, and fans awareness of New Jersey’s leading racing publication, The Area Auto Racing News. Hobatuk will present the aforementioned people with address cards to fill out and obtain up to 10 FREE issues of the Area Auto Racing News! Hobatuk will also have information on classified and advertising rates for anyone interested in selling racecars, parts & engines, tow vehicles, and so on. Look for Hobatuk this weekend at Accord Speedway in Accord, New York on Friday, June 9, 2006 and Orange County Fair Speedway, in Middletown on Saturday, June 10, 2006 and get “hooked-up” with The Area Auto Racing News!(6-7-2006)

Schrader Book Released: Motorsports publisher Coastal 181 has announced the release of GOTTA RACE!, the autobiography of popular Nextel Cup driver Ken Schrader. The book was written with Joyce Standridge and includes forewords by Rick Hendrick and Bones Bourcier. GOTTA RACE! is the latest in Coastal 181’s series of race driver biographies, which has included RICHIE! (Richie Evans), BUGSY! (Bugsy Stevens), They Called Me ‘The Shoe’ (Ken Shoemaker), and Life Wide Open (Dave Dion).
Ken Schrader is a four-time Winston Cup winner and three-time pole sitter at the Daytona 500, currently driving for the famed Wood Brothers/JTG Racing team in the #21. Schrader is also America’s acknowledged Prince of the Short Tracks – race anywhere, anytime – on dirt or asphalt, in Nextel Cup, sprint car, midget or dirt late model.
GOTTA RACE! recounts 35 years of racing adventures, told in Schrader’s own distinctive voice to Standridge, a nationally known racing columnist. The book covers all of Schrader’s career – from his beginnings in the 1970s at tiny St. Louis-area bullrings, to wild open-wheel rides around the country, to the glamour of Indianapolis and Daytona. The author also shares an intimate look at family life, his views on racing today, and thoughts on how to get started in racing. A successful entrepreneur who now owns tracks in Missouri and Kentucky, Schrader talks about the business side of racing and his plans for the future, once he hangs up his Nextel Cup helmet.
GOTTA RACE! also provides insight into Schrader’s many racing relationships. One chapter is devoted to his friendships with luminaries like Dale Earnhardt, Sr. and Jr., Richard Petty, Tony Stewart, Cale Yarborough, and many others. The book is packed with 350 photographs, both dramatic and touching, that serve as a personal history of the past 35 years of the sport. It also includes 59 pages of Schrader’s race records, detailing his races from 1971 – 2005, listing date, track, type of car, car owner, race winner, Schrader’s finish, and comments about the race.
GOTTA RACE! is destined to be a precedent-setting, historic book about one of the raciest men of our times. Soft-cover with 320 pages, it is available at $23.95 plus $6.00 shipping and handling. To order, call Coastal 181 toll free at 877-907-8181 or online at www.coastal181.com.(4-1-2006)

New Grilling Cookbook: Big John's Speedway Grill: Fascinating interviews and behind-the-pit grilling stories with celebrity drivers including Kyle Petty, Sterling Marlin, and others. No-nonsense grilling recipes, including rib-tickling appetizers, entrées, sides, and desserts, each illustrated with full-color photos guaranteed to make mouths water. An insider’s guide to the NASCAR racetrack—chock-full of track lore related by a man with years of experience in the NASCAR pits. Organized by geographical regions—Big John’s authentic voice enlivens each region’s personality, folding in his favorite restaurants and hot spots, racetrack stories, and regionally styled recipes loaded with fresh, local ingredients. Big John’s most successful grilling hints and tips, including super shortcuts and flavor boosters. Order the book at Amazon.com or at speedwaygrill.com.(3-13-2006)

Checkered Flag Cooking: An Insider’s Guide to Tailgating at the Races: From NASCAR to your local dirt track, Kent "The Deck Chef" Whitaker has combined his love for great cooking with his passion for motor sports to bring you this complete insider’s guide to tailgating, grilling, race day cookouts and more. Kent combines his weekend, race-day-party-at-home recipes with his tried and true onsite tailgate tricks to bring every race fan the ultimate guide to STOCKCAR tailgating and cooking. The Deck Chef gives you the inside track on easy cooking in a cookbook that will hang tight in turn four so you can power your way down the front stretch to the checkered flag—deliciously! Kent has authored three books inclduing two cook books; Checkered Flag Cooking & Smoke In The Mountains - The Art of Appalachian Barbecue. He has appeared on Food Network, Emeril Live as well as co-hosting a cooking segment on the CSS Network Sports Nite show. Kent also writes for The National Barbecue News. More info or to order the book at Amazon.com or at thedeckchef.com.(3-13-2006)

Ryan Newman Foundation releases book: The Ryan Newman Foundation announced the nationwide release of a book it has published entitled Pit Road PetsT: NASCAR Stars and Their Pets. The hardcover, 164-page book features first-person stories and intimate photographs of nearly 50 NASCAR celebrities and their pets. The Ryan Newman Foundation will donate 100% of its proceeds from the book to humane efforts, including the Humane Society of Catawba County's (Hickory, NC) new no-kill animal shelter and regional low-cost spay/neuter clinic serving eight counties in the heart of North Carolina's NASCAR country. Pit Road Pets: NASCAR Stars and Their Pets retails for $24.95 and is available from most major booksellers nationwide, more info and to buy the book, see the Ryan Newman Foundation site.(2-10-2006)

NASCAR Atlas Ready for 2006: The Lawrence Group publishes the officially licensed NASCAR 2006 Road Atlas. It includes Locations of all NASCAR Sanctioned Tracks, Maps of all 50 States, Major City Insets, Maps of Canada, Mexico and Puerto Rico, NASCAR Information, Cup Location Insets, Fun NASCAR Facts, Perfect for corporate giveaways, premiums and incentives! For more info see www.lawrencegroup.com.(3-13-2006)

USA Weekend Special: The Feb. 19th issue of USA WEEKEND spotlights five of the greatest NASCAR racers in history in a poster: Bobby Allison, Robert Glen Johnson Jr., Richard Petty, Ned Jarrett and Benny Parsons. Dennis McCafferty brings these legends together and gets them talking about the good old days of NASCAR and Allison¹s infamous fistfight with Cale Yarborough. Check your local newspaper to read this article and get your very own poster!(USA WEEKEND Magazine PR)(2-16-2006)

New NASCAR History Book/DVD coming: Richard Petty's record setting 200th career win. Dale Earnhardt's triumphant Daytona 500 victory. Carl Edwards' back-to-back NASCAR Busch and NEXTEL Cup victories. These are just a few of the one-hundred landmark moments chronicled in the upcoming book and DVD collection titled Speed Guts & Glory by New York Times bestselling author Joe Garner. The Fall 2006 release, published by Warner Books, also includes an interactive DVD containing the actual race footage of the historical NASCAR moments hosted by four-time NASCAR Cup champion and driver of the #24 DuPont Chevrolet Jeff Gordon. From broadcast news to famous films, sports to comedy, Joe Garner, whose seminal multimedia works We Interrupt This Broadcast, And The Crowd Goes Wild, and Stay Tuned have sold nearly two million copies, has sought to capture and chronicle the times we live in. In addition, he explores our collective past with passion and commitment few contemporary authors can match. More at garnermedia.com.(12-2-2005)

Dare To Dream: The Alan Kulwicki Story on DVD: The 2005 independent film detailing the life and career of the People's Champ is now out on DVD just in time for Christmas. Shot on location at Lowe's Motor Speedway, Phoenix International Raceway, Infineon Raceway, Slinger Super Speedway, Alan Kulwicki Racing, Inc. and many of the places where Alan's story took place. Go back in time and see how a young driver without a car, without a crew and without any money can begin a career in NASCAR with only his desire, determination and belief in himself. Relive his magical rookie season when he drove almost the entire season with only one car in his garage…and became the Rookie of the Year. Relive his first win at Phoenix. His battle with Earnhardt at Poco# Watch the incredible 1992 season culminate in the closest points race in the history of NASCAR. Special Features on the DVD set include Kyle Petty accepting Alan's Wisconsin Sports Hall of Fame award. Interviews with friends/family/crew. Kulwicki/Wallace Zerex commercial bloopers. More at stores.ebay.com/DDI-Films[auctions and a place to buy direct for $18.95] and info at daretodreammovie.com.(11-29-2005)

UMI's NASCAR Preview and Press Guide marks 20th year: UMI Publications announces the 20th annual issue of The Official NASCAR Preview and Press Guide. The Official NASCAR Preview and Press Guide 2006 marks the magazine’s 20th year of being the trackside companion since 1986. With unmatched quality, insightfully written features and unique format, there is no question why for 20 years the Press Guide has been THE magazine of choice for true NASCAR fans and industry professionals alike! The 2006 Press Guide waves the green flag on the beginning on this year’s racing action with over 450 pages of the most accurate and valued sources of information highlighting and previewing every NASCAR series across the country. The Press Guide will be available on newsstands beginning February 1st or copies may be ordered directly from UMI at 800-747-9287 or umibooks.com.(1-27-2006)

Book: Champion! The Ron Hornaday Jr Story: Robin Ervin announced the release of her book 'Champion! The Ron Hornaday Jr Story', which has just been published by iuniverse, Inc. About Champion! The Ron Hornaday Story: When NASCAR's Truck Series was created, the great Dale Earnhardt picked Ron Hornaday Jr to drive his #16 truck. Hornaday's racing duels on the tracks made the series popular and set the mark to beat for all future Truck Series drivers. Ten years later, many of Hornaday's track records still have not been beaten. Champion! The Ron Hornaday Jr story chronicles the career of one of the most talented and charismatic racecar drivers in NASCAR today. It follows his journey up through the ranks from local racing hero to nationally known racing star. In Champion! The Ron Hornaday Story you'll learn about man known as the 'Master of the Restarts' and the people who helped him on his journey to racing greatness as his fans and friends tell their favorite memories.Through their eyes you will see another side of Ron Hornaday Jr. Author Robin Ervin states "'I didn't want to do just a 'racing stat book'. I wanted to write a book that explore who Ron Hornaday Jr is, as a driver as well as a friend". Champion! The Ron Hornaday Jr Story ISBN 0-595-37920-6. Publication Date-Jan 4 2006. This Quality Paperback sells for $12.75 on www.iuniverse.com.(1-6-2006)

Donnie Allison book on the way: Donnie Allison, one of the toughest stock-car drivers who ever raced, has a new, no-holds-barred book coming out soon entitled, “As I Recall.” The book opens with the infamous 1979 last-lap Daytona 500 crash between Allison and Cale Yarborough and the brawl that followed. Allison said the book pulls no punches about his racing career and the people he raced with and against.(Speed Channel)(7-2-2005)

'3' does well in the Ratings: ESPN's original movie, "3", was a huge success delivering a 5.0 HH rating, a record for an ESPN original movie.
* "3" was the highest rated ESPN movie among M18-34, M18-49, and M25-54.
* "3" was the most-viewed cable program for the entire day among M18-34, M18-49 and M25-54.
* From 9pm-11pm on Saturday, "3" was the most-viewed program on television among M18-34, M18-49, and M25-54.
* "3" was the second highest rated movie on ad-supported cable this year, only behind "Librarian" which delivered a 5.1 HH rating on TNT (12/5).
With the exception of the NFL, it is a special feat for an ESPN program to deliver a 5.0 rating. This is ESPN's highest rated EOE program and puts it in an elite class. Programs like the MLB Divisional Playoffs and premiere bowl games achieve this level of performance.(ESPN PR)(12-15-2004)
AND Saturday's presentation of ESPN's fourth original made-for-television movie, "3", was the network's highest-rated movie ever, seen in an average of more than four million households, based on a rating of 5.0, according to the official data released today by Nielsen Media Research. The two-hour portrayal of the late NASCAR legend Dale Earnhardt was the second-highest rated movie of 2004 on ad-supported cable. It posted ESPN's highest movie rating ever among all key male demographics (M18-34, M18-49 and M25-54). In addition, "3" was the most-viewed program on all of TV from 9-11 p.m. that day among men 18-34, 18-49 and 25-54. "We at ESPN know well the passion of NASCAR fans, and their approval of '3' is the most gratifying endorsement we could receive," said Mark Shapiro, ESPN executive vice president, programming and production. "3," presented by Kay Jewelers, an ESPN Original Entertainment (EOE) production, stars Barry Pepper ("We Were Soldiers", "Saving Private Ryan", "61*") as NASCAR legend Dale Earnhardt. Spanning from the red dirt tracks of his native Kannapolis, North Carolina to the NASCAR speedways where he won nationwide acclaim and the devotion of millions of fans, "3" tells "The Intimidator's" incredible life story. Available today on DVD, ESPN Original Entertainment and Buena Vista Home Entertainment present "3." Packed with five hours of exclusive bonus footage and interviews from the ESPN archives, this two-disc Collector's Edition DVD is the ultimate account of racing's legendary hero. Suggested retail price is $29.99.(Sports Business News)(12-15-2004)
Buy "3" the Book
Buy "3" the DVD.

2005 NASCAR Nextel Cup Yearbook available: NASCAR fans can forever preserve all the great moments of the 2005 campaign by ordering the NASCAR NEXTEL Cup Series 2005 Yearbook. The handsome, leather-bound coffee-table publication is the crown jewel of the NASCAR Library Collection. The book includes full-color action photography and chronicles each race from Daytona through the crowning of another NASCAR NEXTEL Cup Series Champion at Homestead-Miami. The yearbook can be ordered by calling 800-747-9287 or online at www.UMIbooks.com . Orders will be shipped in December, in plenty of time for the holidays.
The NASCAR NEXTEL Cup Series 2005 Yearbook includes season-ending statistics, a special preface outlining this year's Chase for the NASCAR NEXTEL Cup, and an in-depth look at the final 10 races of the season that determine this year's champion. This is the same yearbook that is presented each year at the annual NASCAR Awards Ceremony at the Waldorf-Astoria Hotel in New York City, and through a special arrangement with NASCAR, is made available to the public as long as quantities last.
"NASCAR fans are so passionate about their sport and the NASCAR NEXTEL Cup Series Yearbook gives them that keepsake to draw upon year after year," said Mark Dyer, NASCAR vice president of licensing. "It's the best way for a fan to reflect upon the year and relive all the thrilling competition and drama that goes into a NASCAR NEXTEL Cup Series season."
With more than 250 pages of race coverage, the NASCAR NEXTEL Cup Series Yearbook has been the only official book documenting the NASCAR season since 1988. For more info or to order, go to the UMI Site.(11-2-2005)

New racing movie records history of diversity in auto racing: "Black Wheels," a one-hour film exploring African-Americans in racing from as far back as 80 years ago, such as the black crew chief who was forced to pose as a janitor while helping a white driver win the 1934 Indy 500. At Dover International Speedway this weekend, Bill Lester will be the only African-American behind the wheel for any of the three major races, driving in Friday's MBNA Racepoints 200 in the Craftsman Truck Series. But NASCAR's Drive for Diversity program, in its second year, is putting young minority drivers in position to develop in lower racing series. One of them is Joe Henderson III, a 19-year-old racing in NASCAR's Dodge Weekly Racing Series. His father, Joe, is a first-hand witness to the progress made in a generation, watching his son race throughout the Southeast after his own racing aspirations were dashed decades ago by tracks that didn't welcome him. Henderson III said his racing sparked interest in his friends, who otherwise "don't see racing as a sport for black people, just because they don't see anybody out there like them." That's where the history comes in, with the knowledge that even though there aren't many African-American racers right now, they have been a few in the past. l In 1924, the Gold and Glory Sweepstakes was created as an alternative for black drivers barred from the Indy 500. The race was part of the Colored Speedway Association, the racing version of the Negro Leagues. Charlie Wiggins, dubbed the Negro Speed King, won the Gold and Glory many times before it was disbanded in 1936. In 1934, he operated as the crew chief, in disguise, for the Indy 500 winner. He died in 1979. Joie Ray was the first African-American racer to be licensed by the American Automobile Association and was the first black driver to run in a NASCAR race, in 1952. Wendell Scott became the only African-American to win a NASCAR race, in 1963, and four times finished in the top 10 in the points standings despite running as an independent, without factory sponsorship. Scott's life was chronicled in the 1977 film "Greased Lightning," starring Richard Pryor. Recent history centers around the recently retired Willy T. Ribbs, and Lester, who continues the fight for monetary backing. Greg Calhoun, the co-founder of the Drive for Diversity Program, hopes "Black Wheels," brings African-American corporations and millionaires to NASCAR, not because they want to make money, but because they want to aid black racers. Rapper Nelly pulled a short-lived sponsorship a few years ago [#15 Truck].(See full story and quotes at the Delaware News Journal)(6-2-2005)

NASCAR TV Guides: this week, the June 26th issue of TV Guide is featuring four pairs of teammates: #38-Elliott Sadler and #88-Dale Jarrett from Robert Yates Racing; #8-Dale Earnhardt Jr. and #15-Michale Waltrip of DEI; #48-Jimmie Johnson and #24-Jeff Gordon of Hendrick Motorsports; and #99-Carl Edwards and #6-Mark Martin of Roush Racing.(6-23-2005)

SPEED Channel launchs Internet bookstore: MBI Publishing Company and SPEED Channel formally announced the kickoff of a new Internet bookstore partnership, in which Motorbooks.com, MBI's automotive enthusiast-driven consumer site, provides product, merchandising, customer service and fulfillment for SPEED's online bookstore, Speedtvbooks.com.
The site, which is part of Speedtv.com, went live May 9 and offers more than 2,600 MBI titles in seven gearhead-oriented categories, including cars, racing, motorcycles, repair & restoration, trucks, nostalgia and calendars. From entering the bookstore, through purchase and delivery, the Speedtvbooks.com customer has one seamless experience. This agreement is part of MBI's new Web partnership program that provides companies with the products and interface to sell books on their e-commerce sites. MBI has a similar Web bookstore relationship with magazine publisher Primedia Automotive Group, supplying approximately 90 percent of that company's online bookstore collection.(5-25-2005)

Darlington Raceway book still available. UMI Publications still has some books about Darlington Racway available, The Lady in Black, which celebates the 50th anniversary of the famed raceway. The books can be ordered directly by calling UMI at 800-357-8535 or www.umibooks.com.(5-6-2005)

New Petty Book: A large, diverse collection of Richard Petty photographs has been released. Richard Petty: Images of the King ($29.95, MBI Publishing) is a 256-page work compiled by Ben Blake and Dick Conway. Blake wrote the text and Conway supplied most of the more than 250 photographs, many of which are rare and have never been published. ''Sorting through all my Petty stuff brought back a lot of memories,'' said Conway, whose photos have appeared in numerous racing books and publications. ''One of my favorite shots is of some of Richard's old junked race cars that I found sitting out in the woods behind his house. There, rusting away in the weeds and bushes, were some of the most famous race cars in the world. For some reason that image really appealed to me.'' The book is available through bookstores.(Tennessean)(4-20-2005)

New Racing Magazine: Racing Fan, a flashy magazine with loose ties to Sports Illustrated, will hit newsstands March 28. Published in an oversized format (like ESPN The Magazine and Rolling Stone), the magazine is photo- and graphic-driven and targets ``the 75 million fans that have made NASCAR the fastest- growing sort in America.'' Two issues will be produced, and if they're well-received, the magazine will publish monthly, editor Scott Mowbray said. The publisher is Times 4 Media, a subsidiary of Time Inc., parent of Sports Illustrated.(Tampa Tribune)
AND The first of two issues of RACING FAN, a big, bold, photo-driven magazine, debuts this month. Celebrating NASCAR fans, their heroes, their passion for the sport and the NASCAR lifestyle, RACING FAN gives the people who love everything about NASCAR information they can use, whether they collect memorabilia, are planning a trip to the track, or want to win their next trivia argument. The second issue of RACING FAN will be on newsstands nationwide May 16th. Each includes an up-front section full of driver, sponsor, and track news; feature stories on the events that have shaped NASCAR history; and "Racing Nation," a back section dedicated to the fans themselves. It's all delivered in an oversized, easy-to-read format combining the visual staying power of magazines with the unique excitement and spectacle of NASCAR racing. "The fans deserve a magazine as big and loud as the sport we all love. This is it," says Scott Mowbray, editor of the two issues.(PR)(3-21-2005)

New DW DVD: The newest stock-car racing DVD from NASCAR Images will be “Darrell Waltrip: His Passion Behind the Wheel,” which will be available Feb. 15. The DVD will be distributed by Melee Entertainment in conjunction with Good Times Entertainment and will carry a list price of $19.95.(Speed Channel's Media Tour Notes)(1-26-2005)
AND At the Bud Shootout Drawing last night, Budweiser and NASCAR Images debuted DW's new DVD - DW - His Passion Beyond The Wheel". A 13 minute clip of the 120 minute DVD was shown. The DVD is available at: naturally, on DWStore.com, NASCAR.Com, but also Wal Mart's, Targets.(2-11-2005)

Tim Richmond Book out: Tim Richmond. The Fast Life and Remarkable Times of NASCAR's Top Gun. ($19.95 Sports Publishing LLC). by David Poole, one of the most prolific motorsports writers, takes a candid look at the talented but troubled young driver who reportedly died of AIDS at the peak of his career.(2-10-2005)

Hammond Book released: Real Men Work In the Pits ($24.95 Rodale Books) Jeff Hammond provides a behind-the-scenes look at the sport from his perspective as a long-time crew chief. His glory years came with Darrell Waltrip, and many of the stories and anecdotes involve the Franklin resident. Hammond and Waltrip are now members of the Fox broadcast team on NASCAR races.(2-10-2004)

Rex White book out: Gold Thunder. Autobiography of a NASCAR Champion ($39.95 McFarland Publishing). Rex White describes his rise from poverty and childhood polio to become the 1960 NASCAR champion. Co-author Ann Jones and White chronicle the unrelenting struggle for survival — on and off the track — by drivers in the sport's early days.(2-10-2005)

Curtis Turner Book Available: The Life and Fast Times of NASCAR Legend Curtis Turner by Robert Edelstein, is the unremitting, over-the-top biography of stock car racer Curtis Turner, the most dynamic stock car racer of all time, who wrote the book on living fast and dying young. Curtis Turner was a racing legend in the 1940s, 50s and 60s, a peer of Lee Petty (father of Richard Petty) and Junior Johnson; he was the Dale Earnhardt of his time. A fellow NASCAR racer summarized Turner's legacy with the words: "There never would have been a Dale Earnhardt without Curtis Turner."
Born in 1924 in Virginia, Curtis Turner was the true pioneer of NASCAR racing; his life embodied everything that today makes NASCAR the biggest spectator sport in American history: the adrenaline rush of the races, the potential for danger at every turn, and the charismatic, outrageous personality of a born winner who possessed an uncanny business savvy. From his mountain country beginnings to running moonshine as a teenager and executing dangerous 180-degree spins on a single-lane bridge to elude the police to being the first NASCAR driver ever put on the cover of Sports Illustrated-and the only one so honored after having had his license revoked in two states-Turner created drama. Both at the racetrack and in his personal life-with constant partying and a no-holds-barred, good-times lifestyle-Curtis Turner lived the American Dream several times over-including the co-building of the Charlotte Motor Speedway against all odds and in the face of great controversy-before he died a violent and mysterious death in 1970 at the young age of forty-six in a plane crash that is still considered a great mystery.
In gripping prose, and with full access to the files of Turner's widow, Bunny Hall, biographer Robert Edelstein, the exclusive motorsports writer for TV Guide and the author of NASCAR Generations, thrillingly recreates the life of this American legend. FULL THROTTLE is the first ever full-scale chronicle of Turner's legendary life, from his 357 racing wins to his millions earned and just as quickly spent in fearless finance deals, to his incredible comeback after four years of being banned from the NASCAR circuit for trying to start a union among his fellow racers. (He was reinstated partly due to the thousands of rabid fans who demanded his return.) Motorsports, momentum and mayhem, the non-stop pursuit of outrageous dreams, high-speed thrills and a really good time…these are the raw materials of FULL THROTTLE.(2-9-2005)

NASCAR Fiction Book AND: In another example of NASCAR stock car racing moving into the mainstream of the American public, the first novel completely based on the sport's lifestyle and fans will be published within the next few weeks and distributed nationally. Sharyn McCrumb, a Virginia writer best known for her Appalachian "Ballad" novels, including New York Times Best Sellers She Walks These Hills and The Rosewood Casket, has based her new novel on another Southern tradition: stock car racing. St. Dale, the story of a modern-day group of racing fans on a " Earnhardt pilgrimage" to the Southeast speedways from Tennessee to Florida., will be published in February, 2005, by Kensington Publishing Corporation of New York. In St. Dale Harley Claymore, a down-and-out ex-Cup driver, takes what he thinks is a job leading a tour of Southern speedways, only to be told that the tour is a memorial pilgrimage, and that the passengers intend to lay a wreath in honor of Earnhardt on every Southern speedway from Bristol, Tenn., to Daytona Beach, Fla. The horrified tour guide, who raced against Earnhardt, did not think the Intimidator was a saint, but from Bristol's 2002 Sharpie 500 through the Labor Day Race at Darlington, and at all the empty speedways they visit in-between, he has to keep his opinions to himself. McCrumb calls the novel The Canterbury Tales set on the NASCAR circuit. The bus is filled with a diverse group of characters, all there for various reasons. For Harley and his passengers, the trip soon becomes one of self-discovery as all of their lives are altered forever. Miracles begin, prayers are answered, secrets are revealed and bonds are forged as the bus rolls onward.(Williams Company PR)(1-5-2005)
AND all copies sold through ballowax.com will be autographed by Sharyn McCrumb and Ward Burton! Profits from books sold through ballowax.com go to the Ward Burton Wildlife Foundation.(1-9-2005)

Bobby Issac Book: Tarheel Press is proud to announce its latest title- Bobby Isaac: What Speed Looks Like. Written by Michigan native Steve Lehto, the book is a detailed study of a little-known NASCAR champion, a legendary automobile, and a revolutionary engine. More info at hickoryracing.com.(12-30-2004)

"The NASCAR Art of Sam Bass" Book Available: There is a story behind every Sam Bass creation. A tale of how each illustration came about and exactly what the artist is conveying through the strokes of his brush. Sam's new book, "The NASCAR Art of Sam Bass," goes behind the scenes with motor racing's most celebrated artist to give fans an insider's look into the mindset that spawned some of his most compelling compositions. The book is punctuated with dozens of full color images of many of Sam's most popular works accompanied by an in-depth commentary of each. It not only chronicles his original paintings and limited edition prints, but also other collectibles he has designed over the years, including trading card sets and custom shop guitars.
Published by David Bull Publishing, "The NASCAR Art of Sam Bass" was co-written by Sam himself and noted author Brad Bowling. It's Sam's story, told in his own words. This is the only publication to chronicle the career of the first artist officially licensed by NASCAR.
"The NASCAR Art of Sam Bass" is offered in two editions, both in a 9" x 11" coffee table format. The soft cover edition contains 160 pages and more than 75 full color illustrations. It is available for $24.95, plus shipping. The hardbound "Publisher's Edition" is limited to only 312 books, with each signed and numbered by the author. This very special collectible features 190 pages and more than 90 full color illustrations. Included are many never-before-published works from Sam's personal portfolio. The Publisher's Edition is offered for $89.95, plus shipping. More info at sambass.com.(11-30-2004)

American Thunder's roar is gone: got this from the Magazine Amercian Thunder today....."Due to unforeseen circumstances, we are writing to inform you that as of this communication, American Thunder will no longer be published. We have spent the last month in discussions with potential purchasers. We contacted a number of very interested parties, but given the short time frame and financial constraints in the publishing world, we were not able to find a buyer in time. As we have just come to this unfortunate conclusion, we are sorry that we do not have more information or details to provide to you at this time. We are exploring liquidation and dissolution alternatives and will keep you informed as events dictate during this process." No word on what happens with subscribers and if they will get refunds, contact info at their site www.getthunder.com.(9-28-2004)
NOTE: as of 2-23-2005 the getthunder.com site is down and no longer exists.

New Book Ranks Drivers: Speed wins races, but in racing it’s not the only determination of ranking drivers. Now, a new book by Unicoi writer Jeff Birchfield uses three statistical categories to rank some of the top names in racing. Titled “The Fast Crowd: 2004-05 Statistical Ranking of Racing’s Top Drivers,” the 64-page book identifies the Top 30 in the Nextel Cup Series. “Unlike baseball where there have frequently been statistical buffs, they’ve been rare in stock-car racing,” Birchfield explained. “However, for those of who enjoy research and statistics, it is a labor of love.” He said he thought about doing such a book for the past three or four years. In fact, he did a Top 10 ranking about 10 years ago for Inside Track magazine. Birchfield based his rankings on three categories — race wins over the past three seasons, a driver’s winning percentage with his current or most recent team and the percentage of times he has finished in the Top 10 over the course of his career. Still, he noted, statististics in racing require a little more work than such sports statistics as passing yards in football or batting percentages in baseball. “It’s just a tougher sport to do statistics work,” he said. He took some of his information from such sources as the 2004 NASCAR Media Guide and the NASCAR Preview and Press Guides available on news stands as well as old racing newspapers, magazines and track programs. Birchfield has been writing sports for 12 years, including stints in the sports sections of the Elizabethton Star and his current employer, the Johnson City Press. In addition, he operated the sports publication Sports Talk and has written freelance sports articles for Richard Petty Stock Car Magazine, Winston Cup Illustrated [Now NASCAR Illustrated] and FasTrack, a racing newspaper. He worked on his most recent endeavor in partnership with photographer Dave Boyd, who provided all the photographs in the book. Birchfield and Boyd worked together at the Elizabethton Star and, most recently, with the Johnson City Press. The majority of the book’s photographs originated at Bristol Motor Speedway. Birchfield said he sat down with Boyd and they sorted through photographs to choose the ones for publication. Birchfield plans to launch a non-traditional book tour to promote the book. An acquaintance suggested to Birchfield that he promote the book at area flea markets. “Flea markets always seem to be located near race tracks,” Birchfield said. In addition, he is working with smaller track promoters to sell the book. Birchfield and his wife, Sheila, are the parents of two children, Adam, a third grade student at Unicoi Elementary School, and 4-year-old daughter, Laura. The book is available for $9, plus shipping and handling, by writing to: Fast Crowd, P.O. Box 1294, Johnson City, TN 37605. Copies are also available for purchase at the office of The Erwin Record.(Erwin Record)(3-28-2005)

Inside CAT Racing Available: The 2005 edition of “Inside CAT Racing” is ready to roll. The fourth annual edition of the 52-page collectible publication features driver Scott Wimmer, crew chief Derrick Finley, owner Bill Davis and many of their Bill Davis Racing teammates. Don’t miss your chance to go behind the scenes at BDR to learn more about what happens from checkered flag to green flag every week. You can order copies of “Inside Cat Racing – 2005” by going to www.insidecatracing.com. The first three annual editions are also still available. “Inside Cat Racing – 2005” is authorized by Caterpillar Inc. and produced by Shamrock Communications Group, LLC.(Bill Davis Racing)(3-16-2005)

Speakin' of TV this week TV Guide will have three collectible covers featuring Jeff Gordon, Jimmie Johnson and Dale Earnhardt Jr. Available at newstands, supermarket's etc. Also the issue has a NASCAR feature by Robert Edelstein.(2-16-2005)

This weeks TV Guide Covers

Special Mag: USA WEEKEND Magazine has NASCAR's NEW Young Guns in the 2/20 issue. This Daytona 500 weekend, meet the latest generation to tear up the track: Casey Mears, Jamie McMurray, Kasey Kahne and Brian Vickers. PLUS- an exclusive poster featuring all 4 drivers. Check your local newspaper for your own poster or read the article online at usaweekend.com.(2-14-2005)

Sporting News NASCAR Pubs: Officially licensed by NASCAR, the NASCAR 2005 Record & Fact Book is a fan's racing encyclopedia -- and the only source covering every NASCAR season from 1948-2004, plus a look ahead to 2005. You'll find driver-by-driver bios and career statistics; complete team information, including crew chief and owner stats; detailed 2004 season results; historical listings of each race with winners and key stats, plus an inside look at historic events; 2005 schedules; season-by-season breakdowns for the NASCAR Busch Series and NASCAR Craftsman Truck Series, and more.
With two great covers to choose from, the 2005 NASCAR Preview is packed full of information. You also get exceptional color photography, a roadmap to the issues and trends for the upcoming season, experts' picks, plus much more. More info at the Sporting News NASCAR Books section.(2-1-2005)

Press Guide comes out: The Official NASCAR Preview and Press Guide 2005 by UMI Publications marks the magazine's 20th year of being the Official record of NASCAR. With unmatched quality, insightfully written features and unique format, there is no question why for 20 years the Press Guide has been THE magazine of choice for true NASCAR fans and industry professionals alike! The 2005 Press Guide waves the green flag on the beginning on this year's racing action with over 450 pages of the most accurate and valued sources of information highlighting and previewing every NASCAR series across the country. The Press Guide will be available on newsstands beginning February 1 or can be ordered directly from UMI at 800-747-9287 or www.umibooks.com.(1-31-2005)

New Vukovich Book: A new book on the legendary two time winner of the Indianapolis 500 has arrived from the printer. Race fans have long clamored for an in depth look at the mysterious, charismatic racing icon who dominated auto racing's greatest race like no one before him, or since. The biography, authored by Bob Gates, the critically acclaimed writer of Hurtubise, has accomplished just that. Titled Vukovich, the book is based on years of research by the author, and covers Vuky from his first roadster race at the age of 17, to his death at Indianapolis in 1955. The book also details the life and careers of the two generations of racing Vukoviches, Bill Jr, and Bill III, that followed him. The book has a forward by Dick Berggren, of Fox Sports, and Speedway Illustrated fame. It contains 320 pages, with 260 photos, 72 in color. Vukovich is available in soft cover for $30, or hard cover for $40, postage paid. The book can be bought at Amazon: hardcover or paperback.(1-15-2005)

Godwin Kelly Pens Fireball Roberts Biography: Long-time broadsheet scribe [Daytona Beach News Journal] Godwin Kelly has turned from the large page to the small page to breathe life into racing legend Glenn “Fireball” Roberts. The book, (working title: “Fireball”) is the result of that infatuation and is scheduled to be released during the February race weeks in 2005. This book is a striking departure from the typical race bio, as it focuses on Glenn Roberts, the man, who happened to be a most an amazing race car driver. Kelly became enamored with writing the real story of one of racing’s biggest and most intriguing stars while working on a story for his coverage of the 2004 July race in Daytona. Kelly then took his idea to Carbon Press, so that he would be sure the real stories would be published, as they were in Smokey Yunick’s autobiography, Best Damn Garage in Town. Several launch events are planned for the first two weeks of February, in and around Daytona. Price and ordering information will be available in early January. There is a sign up link at www.smokeyyunick.com to receive an email with ordering information as soon as it is available. Also see a website about Roberts: FireballRoberts.com.(12-29-2004)
Now Available: Fireball, the first biography on racing legend Glenn “Fireball” Roberts, has just gone on sale on the Carbon Press website. The book will ship to customers on February 14, and arrive on bookstore shelves in the weeks following the race in Daytona. The soft cover price is $13.95.(2-15-2005)

Cup and CTS 2004 Yearbooks can now be ordered: UMI Publications, Inc. is proud to announce two brand new exciting books, The NASCAR NEXTEL Cup Series Yearbook and The NASCAR Craftsman Truck Series Yearbook. These two books continue the celebrated history of the yearbook series by delivering unsurpassed quality and value to NASCAR fans since 1988. Both of the yearbooks are beautiful leather-bound coffee table books that cover each of their respective series and capture all of the action-packed racing in words and pictures from every event during the 2004 season. These books are licensed by NASCAR and are part of the "NASCAR Library Collection."

- NASCAR NEXTEL Cup Series 2004 is the very first yearbook covering NASCAR's top series under new title sponsorship by Nextel. Get your racing gear on as The 2004 NASCAR Yearbook waves the green flag and puts you in the driver's seat for every action packed race during the 2004 season. It also includes the most amazing full color action photography by some of the best veteran photographers on the tour. In addition, the NASCAR NEXTEL Cup Series 2004 includes a preface to the 2004 season as well as the complete story of the very first series champion under Nextel's name. This beautiful leather-bound coffee table book is the one that is presented to the drivers each year at the annual NASCAR Awards Ceremony in New York City, and is made available to the public in limited quantities.

- ***"First Edition"*** Introducing the Inaugural edition of the NASCAR Craftsman Truck Series Yearbook. For 10 years, the NASCAR Craftsman Truck Series has offered some of the most exciting and competitive racing in the country, and now all of the action is presented in a beautiful, hardback coffee-table book for you to enjoy over and over again for years to come. Don't miss out on this opportunity to own the FIRST-EVER edition of the NASCAR Craftsman Truck Series Yearbook. The NASCAR Craftsman Truck Series Yearbook 2004 contains 176 pages of amazing full color photos from some of the best photographers on the circuit.

Each of these books may be ordered directly at www.umibooks.com or by calling 800-747-9287. Delivery by Christmas is guaranteed in the continental United States if ordered by December 10th 2004. Also, orders can be shipped via UPS Air as late as December 20th for a small additional fee.(11-19-2004)

Richie Evans Book Released: Coastal 181 recently announced the new book RICHIE! The Fast Life and Times of NASCAR’s Greatest Modified Driver, by Bones Bourcier. Richie Evans was a nine-time NASCAR National Champion who died in a wreck at Martinsville Speedway in October of 1985. Bourcier tells the complete and unabridged story of the man who was voted NASCAR’s greatest in the modifieds. Weaving together excerpts from hundreds of hours of interviews with competitors, crew members, friends and family members, RICHIE! takes us on a journey back in time when the modifieds ruled and Evans was King. RICHIE! is brought to you by Coastal 181, publishers of such racing books as BUGSY!, FONDA!, Martin and TJ, and the recently released HOT CARS COOL DRIVERS. RICHIE is a soft-cover volume with over 200 photographs and 360 pages. Nextel Cup car owner, Ray Evernhan, wrote a touching forward. RICHIE! sells for $25.95 plus $5.50 S&H and is available by calling Coastal 181 at 877-907-8181 (toll free, business hours) or online at www.coastal181.com.(12-28-2004)

the 100 Most Memorable TV Moments: 20 moments are unveiled each day, thru Friday, Dec 10th, my copy of TV Guide [dated Dec 5-11th] has the Charles and Diana Wed [#16] on the cover, been told there is also a Dale Earnhardt cover. #17 is Earnhardt Dies. No other racing or NASACR event is in the list. #1 is the South Tower Collapses [9-11], #2 is the Moon Landing, #3 is the Challenger Explodes. See more at tvguide.com. Thansk for the TV Guide cover offers, but not looking for one, thanks anyway, the offers are greatly appreciated. For those who wish to purchase the covers, go to shop.tvguide.com.
See Day 5, moments 1-20 - attvguide.com.(12-8/10-2004)

Video: The Wendell Scott Story: This documentary is about the life of Wendell Oliver Scott, the only African-American racing driver to compete successfully in the Grand National (now Winston Cup) series during the time period of 1961-1974. His story, as told in the words of family and friends, is one of determination, mechanical brilliance, courage, and family values. Wendell competed extremely well even though he was among the ranks of the poorly equipped independent racers that fought against the factory-backed teams. Born in August 1928, Scott grew up in Danville, Virginia. His first job was driving a taxi after he mustered out of the Army, in which he served as a mechanic. He then hauled illegal whiskey and was famous in that region for his amazing driving skills. Starting his career after being bailed out of jail by a race promoter, Scott won 120 sportsman dirt track races and won the state championship in 1959. From there, he went on to win the infamous Jacksonville 600 in 1963, his only major Grand National win. The original trophy was officially given to Buck Baker, and Wendell later received a generic wooden trophy with no fanfare due to an official "scoring error." Enduring often brutal racism, Scott raced in over 500 NASCAR races from 1961-1974 and put all of his children through college. The story of his family's participation is one of great sacrifice and strength by each and every member. The hour length film available for sale for $15 to the public via their website at stonebridgefarmpro.com. The Scott story is volume one of three in our series entitled STOCK CAR RACING'S GOLDEN ERA GLADIATORS. Others include and are being worked on "Hey, Pops!": The Curtis Turner Story and they are also busy at work in production on volume three of our series (title tba) which features the four pillars of the sport during the "early" era from 1936 to 1971...the Wood Brothers, the Petty's, Junior Johnson and Bud Moore. More infomation on their site www.stonebridgefarmpro.com.

Special Sports Illustrated: Their Finest Moments - From the bankings of Talladega to the Bristol bullring, the Earnhardt family legacy has touched every NASCAR track. Here are our choices for the Top 20 most memorable moments. Compiled by Richard Deitsch. More info at CNN/SI's website.(5-27-2004)

NASCAR Launches Licensed Library Collection: NASCAR is set to wave the green flag on a new program as part of its publishing program, bringing NASCAR licensed books together into one branded group - the NASCAR Library Collection. The program launched on May 21st, and be immediately viewable via the NASCAR.com Superstore, which will give access to the NASCAR Library Collection specialty store on its homepage.
This year the NASCAR Library Collection will welcome 18 new titles to be part of the collection, which will include books for both kids and adults. The first branded release, under a new licensing agreement with DK Publishing, will be NASCAR Best Shots. This hardcover, coffee table book will be on shelf in time for Father's Day and contains exciting NASCAR photography, as well as a foreword by "The King", Richard Petty. The NASCAR Library Collection specialty store on nascar.com will give consumers the option to view excerpts from its officially licensed books, including the book cover and internal pages. Also featured will be detailed editorial descriptions and a place for fans to add their own book reviews. The next issue of the NASCAR.com Catalog, set to come out in June 2004, will also feature a section dedicated to the licensed books, offering volumes in the NASCAR Library Collection for sale. Several other consumer and retail programs are in the works for this year, making the NASCAR Library Collection and its books readily available to NASCAR's fan base of 75 million nationwide looking for other publications officially licensed by NASCAR.(NASCAR PR)(5-24-2004)

New Book about Hendrick: UMI Publications, in conjunction with Hendrick Motorsports, is pleased to announce a new book celebrating 20 years of NASCAR competition by one of the most outstanding organizations in motorsports history. What began as a chance meeting between a semi-retired crew chief and a successful businessman with a passion for racing ultimately grew into a motorsports empire that garnered well over 100 victories and nine NASCAR championships in just its first 20 years of competition. "Twenty Years of Hendrick Motorsports" documents the history of Rick Hendrick's racing organization from its inception, in 1983, and recounts each racing season leading up to and including Hendrick Motorsports' historic milestone, its 20th season, in 2003.
Perhaps no other racing organization has accumulated such a record of success in such a short period of time, and "Twenty Years of Hendrick Motorsports" tells the whole story of how these achievements were accomplished. Quite simply, this is a story that needed to be told, and UMI Publications is honored to bring it to the public eye with award-winning writing and outstanding photos, many of which have never before been published.
"Twenty Years of Hendrick Motorsports" is available directly from the publisher for $34.95 plus shipping & handling, and may by ordered by contacting UMI Publications, Inc., at 1-800-747-9287 or by visiting their website at www.umipub.com. Book excerpts may be viewed at www.ThatsRacin.com.(5-20-2004)

NASCAR and Reader's Digest Form Partnership to Publish Kid's Racing Book: Reader's Digest Children's Publishing announced an agreement to publish and distribute books in the United States and Canada based on the popular NASCAR auto racing brand, bringing the exciting world of NASCAR racing to younger fans."We are delighted that we will be creating books based on America's second most-watched spectator sport," said Harold Clarke, vice president and publisher, Trade Publishing, for the Reader's Digest Association, Inc. "With 75 million fans, NASCAR is a hit with both children and adults and fits well into our strategy of developing book products 'driven' by America's strongest brands."
Mark Dyer, vice president of licensing and consumer products at NASCAR, said "As the popularity of NASCAR continues to grow, especially with younger fans, we're partnering with the best publishers to sate our fans' thirst for information and entertainment. More than half of all kids 7-12 years old are NASCAR fans. In this age group, NASCAR is now the No. 2 televised sport. We're excited to collaborate with Reader's Digest to bring quality books to this growing market of passionate fans."
Reader's Digest Children's Books are distributed by Simon & Schuster, and can be purchased through retail and online bookstores nationally. Beginning in June 2004, Reader's Digest Children's Publishing will release the initial three NASCAR-related titles:
NASCAR CarryAlong(r) Book: Cars * Drivers * Races ($14.99) will serve as the perfect introduction to the NASCAR line. With colorful photographs and simple text, this book will give youngsters an inside look at the drivers and their cars, plus offer behind-the-scenes information about NASCAR races, tracks, pit crews and more. Brightly colored tabs on every page help young readers find their favorite subjects easily. The handy clasp and sturdy rubber handle - which looks just like a racing tire and has the NASCAR logo on it - will let kids take this book, and the action of NASCAR auto racing, with them wherever they go.
NASCAR Middle Grade Books: Speedway Superstars and The Greatest Races ($4.99): With 8-page photo inserts and 16 black and white photos throughout, these books will grab the attention of any 8-12 year old. Speedway Superstars focuses on NASCAR'S greatest drivers - all the greats from Richard Petty and Dale Earnhardt, to today's top drivers, will be included, along with fascinating fact-filled sidebars about the tracks, cars and pit crews. The Greatest Races covers the most memorable events in NASCAR history including the first Daytona 500 in 1959, the 1974 Firecracker 400, 1984 Winston 500, and the 2003 Darlington race when Ricky Craven edged Kurt Busch by a fraction of an inch in the closest-ever NASCAR race finish.
Readers Digest: Reader's Digest Children's Publishing has trade distribution in the United States, Canada and the United Kingdom and produces co-editions in over 25 languages and 31 countries. The Reader's Digest Association, Inc. (NYSE: RDA) is a global publisher and direct marketer of products that inform, enrich, entertain and inspire people of all ages and cultures around the world. Global headquarters are located at Pleasantville, New York. The company's main Web site is at www.rd.com.
NASCAR Publishing: NASCAR's publishing program now has more than 75 NASCAR-licensed titles in print. In 2004, NASCAR currently has 11 adult titles scheduled for release. In addition, NASCAR is emphasizing a new children's publishing line including story books, chapter books, and reading level books to reach the entire children's market.(NASCAR PR)(4-13-2004)

New Martin Book: The much anticipated Mark Martin book will be released this May! Mark Martin: Mark of Excellence - click here is the fully authorized biography of Mark Martin written by Larry Woody. Look for it on shelves in May or you can reserve a copy today at www.sportspublishingllc.com.(4-13-2004)

New Lifestyle Magazine Targets NASCAR Nation
~ "Auto racing, bull fighting, and mountain climbing are the only real sports ... all others are games." - Ernest Hemingway ~
~ "When I make a mistake, they don't penalize me 15 yards, they take me away in an ambulance." - Richard Petty, on whether racecar drivers are athletes ~
Apparently, America's best writer and its best racer are onto something. The danger and excitement of NASCAR have placed it atop the sporting landscape, and now for the first time, there's a lifestyle magazine for its millions of loyal followers. American Thunder, debuting in February 2004, will bring its readers the drama, excitement, and inside story on America's hottest and fastest growing sport-representing the first publishing endeavor for American Content Inc., a new venture established by Clarium Capital Management LLC of San Francisco.
NASCAR claims over 75 million fans in the United States and its average Nielsen television ratings are second only to the National Football League. Major races often attract 200,000 people and the world's leading marketers routinely fork over millions of dollars to sponsor a racecar in the hopes of influencing NASCAR's ever-increasing audience. And yet, there has never been a lifestyle publication speaking to these legions of racing enthusiasts-until American Thunder.
The March issue hits newsstands on February 1, 2004, and will feature NASCAR superstar Dale Earnhardt, Jr. on the inaugural cover. Launching with a rate base of 100,000, American Thunder will be published monthly. It will be distributed by Kable News and sold for $4.99 at retailers across the country.
Publisher Val Landi, formerly Executive Vice President at IDG, says, "We are tapping into an immensely lucrative ad market. American Thunder will offer advertisers access to a NASCAR fan base renowned for its fanatical brand loyalty. And we're the only game in town for this genre, so the potential for growth is almost limitless." Landi's entrepreneurial background includes leadership positions at Internet search service LookSmart and CEO of Redband Broadcasting - A Sony Company.
Earnhardt and Gordon, Daytona and Talladega…200-mph fender-to-fender action and excitement is at the heart of American Thunder's editorial coverage. But this magazine isn't just about racing-American Thunder reflects on and rejoices in all the interests of this audience's active, pedal-to-the-metal lifestyle. Features in the debut issue include:
------ An in-depth profile of NASCAR's prodigal son, Dale Earnhardt, Jr.
------ Best and Worst of NASCAR 2003, and a look at the season ahead
------ The first in a series of monthly diaries by 2003 NASCAR Rookie of the Year Jamie McMurray
------ A strategy kit and online "power rankings" of drivers for participants in fantasy leagues
------ Articles targeting the NASCAR enthusiast's 'lifestyle,' including features on Norton Motorcycles and Final Four "March Madness."
In upcoming issues, American Thunder will also provide "Race of the Month" pullout section, which will offer a pre-race "playbill" to enhance the fans' appreciation of the sport. The pullout section will include: pre-race analysis; diagrams of the track and insights on race strategy; crew chief commentary on how race cars need to setup; pre-race favorites and drivers to watch; maps and ticket information; "Track Trivia"; best and worst moments at that track in history; and best places to stay and eat.
American Thunder has assembled an all-star cast of writers to deliver its NASCAR content; writers for the first two issues include: Ryan McGee, an award-winning motor sports journalist for Foxsports.com; Thomas Pope, motor sports editor of The Fayetteville Observer; David Poole, a columnist for The Charlotte Observer; popular online columnist Jay "Jayski" Adamczyk (proprietor of www.Jayski.com, which gets 150,000 hits per day); and B. Duane Cross, senior producer for SI.com.
American Thunder was conceived by Editor-in-Chief Lucas Mast, who comes from Washington D.C.'s Cato Institute, where he worked as a telecommunications analyst for the public policy think tank. Mast is a graduate of Stanford University, where he served as a columnist and editor for the Stanford Review.
"One of the defining characteristics of NASCAR fans is their desire to completely immerse themselves in the sport," said Mast. "American Thunder is the first magazine that gives fans the insider access they crave while offering stories that tap into the adventurous nature of the NASCAR enthusiast."
The American Thunder demographic has a median age of 43 years, with an average household income of $57,100. Sixty-six percent are married and 55% have at least a college degree. Nineteen percent of regular race-goers spent $1,000 or more on NASCAR-related products, reflecting the enormous market potential of this group.
American Thunder has amassed a team of leading circulation consultants to design and implement sophisticated mapping techniques and an intensive direct mail campaign. This will ensure that American Thunder's initial guaranteed rate base of 100,000 will simply be a stepping stone to a projected circulation of 300,000 by the end of 2005.(PR)(1-15-2004)

Darrell Waltrip's autobiography "DW: A Lifetime Going Around in Circles" - will move to the number 13 position on the March 14 New York Times Best Seller list for non-fiction hardcover books. It debuted on the Best Seller list at number 15 in its first week of release. Waltrip, a three-time NASCAR champion and current FOX Sports analyst, will make several appearances to autograph copies of the book (released on G.P. Putnam & Sons/Penguin USA) at the following times and locales:
Atlanta/ Buckhead area, March 11, Thursday at 6:30pm at Borders [3637 Peachtree Rd. NE, Atlanta, GA](fingerprint inc.PR)(3-4-2004)
AND Darrell Waltrip will give viewers another installment of his "Hot Spot" feature this week, outlining a part of Las Vegas Motor Speedway that could present drivers with some problems. The segment made a solid debut last week, as Waltrip's explanation of tough spots at Rockingham was proven repeatedly throughout the broadcast.(NASCAR.com)(3-5-2004)

DW Book back to the presses UPDATE: Putnam Books has had to go back to the presses after only one week in the market place with DW's autobiography. "DW: A Lifetime Going Around In Circles" came out Monday Feb. 9th and according to sources, already the 90,000 copies are gone.(2-18-2004)
UPDATE: Darrell Waltrip's autobiography, "DW: A Lifetime Going Around in Circles," will debut on the New York Times Best Seller List next Sunday, February 29. "DW" will be ranked 15th on the Hardcover Non-Fiction list based upon sales in its first week of release. Waltrip is a three-time NASCAR Nextel Cup Champion and current analyst for FOX Sports. FOX Sports begins their NASCAR coverage this weekend from Rockingham, NC. (Note the Feb. 29 date of release... The New York Times published list trails sales reports by at least one week.) "An autobiography? That's a book about cars, right?" -- Darrell Waltrip.(fingerprint inc)(2-19-2004)

Allison's book in 3rd printing: "Bobby Allison: A Racer's Racer" by Bobby Allison with Tim Packman is in its third print! Due to overwhelming demand the publisher has ordered a re-print. Allison's stories and photographs have brought back fond memories to those who were around during the "good ole days". And the book has given others a first-hand look at a legend who has helped make NASCAR the fastest growing sport in America. However, those who've bought the book have raved most about the CD. Listening to Bobby tell a story only the way he can has been called "laugh out loud" and "hysterical" (amazon.com), log on to www.BobbyAllison.com for times and locations.(2-12/19-2003)

Canadian TV Guide news: The Canadian version of TV Guide magazine will feature its first-ever NASCAR cover on Saturday. This collectible issue, which hits newsstands Monday, is geared toward the huge contingent of NASCAR fans throughout Canada. "NASCAR is the No. 1-rated motorsport in Canada,” said TV Guide Editor Jamie Hubbard, “and interest is climbing dramatically every season. Now that the Daytona 500 and other NASCAR races are also being broadcast on TORONTO 1 and the A-Channels, those numbers will only rise." NASCAR International sees this as a pinnacle for Canadian racing enthusiasts. "Coverage of the 2004 NASCAR Season in TV Guide is really a milestone for NASCAR and stock car racing in Canada,” said Robbie Weiss, NASCAR Director, International. “NASCAR has established itself as part of the Canadian sports culture and is truly becoming a global phenomenon. Today, we are proud to see our fans and media partners following and enjoying NASCAR racing in more than 100 countries around the world.” The Canadian version of TV Guide reaches 3.6 million readers on a weekly basis.(NASCAR PR)(2-12-2004)

DW's Book Released: Darrell Waltrip's autobiography, "DW: A Lifetime Going Around in Circles," will be available across North America Monday, Feb. 9th. In conjunction with the release of the book (published by G.P. Putnam's Sons, a division of Penguin Group (USA) Inc.), Waltrip, a three-time NASCAR NEXTEL Cup Champion and current analyst for FOX Sports, will make a series of media and public appearances this week. Here is a partial list of Darrell's calendar for the week:
Monday through Friday night: Darrell will be co-host of "TRACKSIDE LIVE," shown each evening on the Speed Channel direct from the Daytona International Speedway.
Tuesday, February 10:
9:10am: The Bob and Tom Show/ syndicated radio show
11:30 am Fan Forum appearance at Daytona USA with David Reutimann, driver of the No. 17 NTN/Darrell Waltrip Motorsports Toyota in the NASCAR Craftsman Truck Series
6:50pm Live with George Michael to Washington D.C. area and syndicated "George Michael's Sports Machine"
9:00pm Hannity & Colmes / FOX News Channel / "The Presidential Election and NASCAR Dads"
Wednesday, February 11:
6:00 - 9:00am Satellite feed with Duncan-Hines / morning television shows across the United States
Thursday, February 12:
9:10am: The Bob and Tom Show/ syndicated radio show
6:30 - 8:30pm: Autograph Session: Waldenbooks, Volusia Mall / 1700 Speedway Boulevard, across from the Daytona International Speedway.(fingerprint inc. PR), the book is also available at DWStore.com, where rumor has it that Jayski Tshirts will be available there within the next few weeks.(2-10-2004)

NASCAR Themed TV Guides this week: In its February 14 issue (on newsstands Monday, February 9), TV Guide magazine offers its 2004 NASCAR preview issue. Each copy features one of three collectible flip-motion race car covers, with an alternating image of two popular driver paint schemes including:
* Jeff Gordon, 2004 DuPont Chevrolet and 2003 DuPont/Wright Bros. 100 Years of Aviation Chevrolet
* Dale Earnhardt Jr., 2004 Budweiser Chevrolet and 2003 Budweiser/MLB All- Star Game Chevrolet
* Kevin Harvick, 2004 GM Goodwrench Chevrolet and 2003 GM Goodwrench/Sugar Ray Chevrolet
In the issue, TV Guide's NASCAR expert Robert Edelstein examines the extensive off-season overhaul that is bringing major changes to the sport starting with Sunday's Daytona 500. Targeting a more youthful market in a campaign waged on the track, in the boardrooms, and on the couch, NASCAR is reinventing itself at top speed. Also included is an exclusive excerpt from Waltrip's new book, "DW: A Lifetime Going Around in Circles," in which he recalls all the "boo's" hurled at him from contemptuous fans that he had to endure throughout the middle of his career. tvguide.com also celebrates the coming NASCAR season with an exclusive roundtable interview, in which Edelstein chats with some of the sport's hottest drivers, including Jeff Gordon, Dale Earnhardt Jr., Kevin Harvick, Tony Stewart, Jimmie Johnson, Ryan Newman, and Waltrip. Also available from TV Guide, wherever magazines are sold, is the 2004 Auto Racing Yearbook, a 96-page full-size NASCAR preview magazine for 2004 [with an article by Jayski]. Along with features, schedules, predictions and posters, the issue offers one lucky winner a chance to win a trip for two to the Brickyard 400. All three collector's covers of the February 14 TV Guide Digest issue are available for purchase on line at www.shoptvguide.com.(2-9-2004)

Commemorative Daytona 500 Program Distributed Coast to Coast: A commemorative newsstand edition of the award-winning Daytona 500 program will be available to race fans unable to attend NASCAR's most prestigious race - the Daytona 500. The program hit newsstands in major grocery chains and mass retail outlets throughout the nation on Feb. 3. The unique cover of the 256-page program features a special Mickey Mouse Event Car as well as s the ultimate prize in motorsports, the Harley J. Earl trophy - presented to the winner of NASCAR's most prestigious motorsports event - the Daytona 500. Although there will be 5 different Daytona 500 program covers, only the Mickey Mouse design can be purchased at newsstands nationwide. The Daytona 500 souvenir program features in-depth features on all of the events of Daytona's Speedweeks. Driver profiles, race reviews and historical retrospectives, along with hundreds of photographs, fill the 256 full-color pages. The publisher's editorial and photography staff has been recognized by various professional and media organizations, including the International Automotive Media Awards, for their work.(DIS PR)(2-9-2004)

NASCAR Preview and Press Guide out: UMI Publications, Inc. announced the immediate availability of The Official NASCAR Preview and Press Guide 2004. Long considered the Racing Fans' Bible, the Press Guide's highly anticipated release by racing fans and NASCAR industry leaders alike has over 400 pages of information covering the 2003 season and the inaugural 2004 NASCAR NEXTEL Cup Series season. No other preseason NASCAR publication can compare to the contents, accuracy and updated information of the Press Guide. Production of the magazine runs into January to insure the accuracy of information, complete updates of Driver Bios, New Paint Schemes, Complete Statistics of 2003 and Track Reviews. Race teams plan for the Press Guide's deadline as a benchmark for having everything in place for the upcoming season. With 432 pages of information, including a section covering Every NASCAR Series (which no other publication offers) the Press Guide is the industry leader in its category. With distribution over 500,000, the Press Guide is the #1 selling preseason publication of any sport. You can purchase The Official NASCAR Preview and Press Guide 2004 at all major newsstand outlets or by calling the publisher direct at (800) 747-9287 or ordering online at www.umipub.com. UMI also publishes the official NASCAR NEXTEL Cup Yearbook (given away at the Awards Ceremony in New York), many hardcover Driver Books (Earnhardt, Elliott, Jarrett, among others), Track Books and many other specialty books.(UMI PR)(1-30-2004)

New Book: The Sands of Time: Celebrating 100 Years of Racing at Daytona by Bill Lazarus ($29.95, Sports Publishing LLC) chronicles competition from the early beach-course days through the modern events at Daytona International Speedway. The book includes a DVD with Daytona racing footage. Call 1-877-424-BOOK or visit www.SportsPublishingLLC.com.(1-30-2004)

Sporting News Preview: Sporting News The Premiere Edition of the NASCAR NEXTEL Cup Preview is a 224-page guide to the upcoming racing season. There are expert Scouting Reports on every driver and every track. Plus, FOX racing commentators Larry McReynolds, Darrell Waltrip and Jeff Hammond provide insight, and star drivers describe the fastest way around every track. You also get the Sporting News' exclusive driver rankings, a guide to the key issues and trends for the upcoming season and schedules for the NASCAR NEXTEL Cup Series, Busch Series and Craftsman Truck Series. By the way, you'll never guess who we're picking to win the first NASCAR NEXTEL Cup Series.(Sporting News)(1-21-2004

NASCAR Preview Mag: Dale Earnhardt Jr.; Matt Kenseth and Kevin Harvick; Jeff Gordon; Jimmie Johnson and Ryan Newman; each grace the cover of Athlon's Racing magazine which provides a comprehensive preview of the 2004 NASCAR season. Athlon Racing profiles and ranks the top 40 drivers, details each track on the Nextel Cup circuit and has an informative Drivers Forum where the stars of the sport speak out on various issues. This magazine is a must as fans gear up for Daytona and another exciting season of racing. More info at the www.athloncollectibles.com site.(1-21-2004)

TV GUIDE ROLLS OUT THIRD-ANNUAL FULL-SIZE NASCAR PREVIEW MAGAZINE
TV GUIDE AUTO RACING YEARBOOK HITS NEWSSTANDS JANUARY 19

Two Collectors' Covers Feature Dale Earnhardt, Jr. and Kevin Harvick

(click on image to see larger

Bonus Highlights Include Full-Size Poster of NASCAR'S Top Tracks and Coolest Cars; And A Special "Build-Your-Own" Cutout of Kevin Harvick's No. 29 Chevy; Following the enormous success of its first two NASCAR preview publications, TV Guide rolls out its third-annual full-size NASCAR season preview on January 19. TV Guide Auto Racing Yearbook features a pair of collectible covers, spotlighting Dale Earnhardt Jr. and Kevin Harvick, two of the most successful and popular names in the sport. The 96-page definitive guide for all NASCAR fans is an exciting full-color look at the upcoming season, filled with stirring photos, vital information and stories by the nation's top motor sports journalists.
TV Guide Auto Racing Yearbook also includes such bonus features as a full-size two-sided poster with overhead views of every Nextel Cup track on one side, and the coolest championship cars on the reverse; and a collectible "build-your-own" cutout version of Kevin Harvick's No. 29 Chevy. In addition, through a special sweepstakes, fans can enter to win an all expense-paid trip for two to the Brickyard 400.
Highlights in TV Guide Auto Racing Yearbook include:

2004 VIEWERS' GUIDE: TV Guide predicts the top 25 finishers for 2004 and provides comprehensive driver info and stats, schedules for all three series and a Nextel Cup lineup . Plus: NASCAR experts offer up the best ways to get around every Cup track.

INSIDE TRACK: What are the biggest hot-button issues for 2004-and how will NASCAR handle them? Who were the sport's biggest underachievers, and surprising overachievers, in 2003? And is anybody ready for a senior league? All that-and a look inside NASCAR's big new deals-in our front section.

AUTO FOCUS: From Michael Waltrip's wet win at Daytona to Ryan Newman's fuel-window wonders; from Terry Labonte's Labor Day love fest to the crowning of a new champ, TV Guide Auto Racing Yearbook takes a look back at all the images and colorful quotes that defined last season.

THE BEST TEAM MONEY CAN BUY: We know it costs an eight-figure fortune to run like a winner. We just didn't know the figure was this high. TV Guide Auto Racing Yearbook checks in with several teams about where they deploy all their millions in pursuit of Cup glory-including how much goes to the guy behind the wheel.

FULL CIRCLE: Richard Childress lost his best friend, top driver and focus when Dale Earnhardt died three years ago. But now, by mentoring Kevin Harvick, he's rediscovered his fire and that championship spirit.

FAST FRIENDS: The pressure to win and life-altering events could have driven Dale Earnhardt Jr. and Matt Kenseth apart. But as they write in TV Guide Auto Racing Yearbook, one "bumpy" moment last season brought them closer than ever.

"WHATEVER THERE WAS TO WIN, I WON IT": Darrell Waltrip recounts his early days with Junior Johnson, seasons of NASCAR dominance and classic battles with Bobby Allison, in a sneak-peak excerpt from his new autobiography, DW: A Lifetime Going Around in Circles.

A MAN FOR ALL SEASONS: Bad breaks and off-track distractions might derail some drivers. But consistency and staying cool have always been Jeff Gordon's trademarks. TV Guide's Robert Edelstein profiles the driver and his stellar career.

HEAT OF THE MOMENTS: Jimmy Spencer and Kurt Busch may have had last year's most memorable feud (again), but they weren't the only drivers letting off more than a little steam. TV Guide Auto Racing Yearbook examines how a little conflict and a lot of pressure make NASCAR so explosive.

NEWMAN'S OWN: A man of few words and more wins than any other driver last year, Ryan Newman's unique philosophy has made him one of racing's most enigmatic characters. Robert Edelstein talks to the driver who is the favorite to win it all this year.

THE LONG & WINDING ROAD: Cellular replaced cigarettes. Leather straps gave way to harness systems. And the only thing stock about the cars is their names. With a nod to NASCAR's past, famous names lead readers on a trip down memory lane and into the future.

COMING IN FEBRUARY - SPECIAL MOVING-IMAGE NASCAR COVERS ON TV GUIDE:
On newsstands for its February 14th issue (on sale Monday, February 9th), TV Guide magazine will publish three different special effects lenticular NASCAR collector's covers. Each cover features an alternating image of a top driver's 2004 car, and another of his popular past paint schemes. The cool cars of Dale Earnhardt Jr., Jeff Gordon and Kevin Harvick are each featured on each of these special covers.(TV Guide PR)(1-19-2004)

Best Damn Garage to Have an Open House during Speedweeks: Smokey Yunick’s family will host racers and race fans for an open house during Speed Weeks 2004. With the imminent sale of the property, the family wanted to allow the legions of race fans who have never been inside to see what was behind the painted windows and high fences. The event is scheduled for February 14, 2004 and the gates will open at 5pm and close at 9pm. The event is free and open to the public. Race fans will be able to walk through the shop and see where Smokey worked and played, including his office. Further details will be posted on www.SmokeyYunick.com in the coming weeks. This three-acre property still holds a mythical place in the hearts of race fans. The upcoming 2004 Speed Weeks would have been the last time that legions of loyal Smokey fans will be able to come by and have their picture taken with the sign out front - now they will actually be able to go inside and see what has been hidden all these years.(1-13-2004)

Allison book in 2nd print: "Bobby Allison: A Racer's Racer" by Bobby Allison with Tim Packman is in its second print! Due to overwhelming demand the publisher has ordered a re-print only 2 months after release. Bobby's stories and photographs have brought back fond memories to those who were around during the "good ole days". And the book has given others a first-hand look at a legend who has helped make NASCAR the fastest growing sport in America. However, those who've bought the book have raved most about the CD. Listening to Bobby tell a story only the way he can has been called "laugh out loud" and "hysterical" (amazon.com). Officially licensed by NASCAR. With the demand for the book increasing, Bobby Allison and Tim Packman are headed to Buffalo, NY this weekend for four book signings in two days. After doing a radio and TV blitz on Friday morning, the two will stop by Clarence Central High School, where Packman graduated from in 1982, in the afternoon to donate a book to the school's library. Also, three December signings in the Charlotte area have been added. For more details about the Buffalo and Charlotte signings, log on to www.BobbyAllison.com for times and locations.(12-3-2003)

DW Book Signing:
In conjunction with the release of his autobiography, Darrell Waltrip will make two Daytona Beach appearances to sign copies of his book "DW: A Lifetime Going Around in Circles." The book is published by G.P. Putnam's Sons, a member of Penguin Group (USA) Inc.
Waltrip, a three-time NASCAR Winston Cup Champion, will appear at Barnes & Noble, located at 1900 W. International Speedway Boulevard (directly across from the Speedway) from 6 until 8 pm, Monday evening, February 9.
The popular FOX Sports NASCAR analyst will also do an autograph session Thursday evening, February 12 at Waldenbooks in the Volusia Mall at 1700 International Speedway Boulevard in Daytona Beach. Waltrip will appear from 6:30 until 8:30pm
Because of the expected demand at each function, Waltrip will only be signing copies of the book. No other merchandise or memorabilia will be signed.(2-6-2004)

Milestone for Racing Milestones Magazine: Writers at Racing Milestones Magazine, Trader Publishing Company's monthly magazine for NASCAR race fans, earned the two most prestigious writing awards in motorsports journalism for stories published in 2003.
Monte Dutton earned first place in magazine writing from the National Motorsports Press Association (NMPA) at its annual meeting in Charlotte, North Carolina, on Jan. 18th for his story, "Dale Jr.: True to Himself," published in November 2003.
Four days later, on Jan. 22, Godwin Kelly won the magazine writing category and a Rolex watch in the Miller Lite Motorsports Journalism Awards of Excellence in honor of Russ Catlin for his story, "Ryan Newman: One-Track Mind," published in October 2003. The Journalism Awards of Excellence in honor of Russ Catlin recognize outstanding motorsports coverage in five categories while honoring the memory of Catlin, a motorsports journalism pioneer. These are presented annually at the UAW-GM Motorsports Media Tour in Charlotte.(Racing Milestones PR)(1-29-2004)

DW Book: Pre-Orders for signed copies of Darrell Waltrip's autobiography, DW - A Lifetime of Going Around in Circles, are available Monday January 19th at www.DWStore.com. The book will be released nationwide on Monday Feb. 9th.(FoxSports)(1-17-2004)

Sports Illustrated Mag: In its annual post-season NASCAR issue, Sports Illustrated magazine includes results of a survey of nearly 1,400 race fans conducted at various tracks around the country. Some of the more interesting results include:
- The best driver of all time? Dale Earnhardt, with 56%, easily over Richard Petty's 17%.
- Dale Earnhardt Jr. is the current favorite driver of 28% of the fans surveyed, with Jeff Gordon next at 15%.
- When asked which driver has the most arrogant fans, 47% said Gordon.
- The fans' three favorite tracks are Bristol, with 22%, Daytona, with 19%, and Lowe's Motor Speedway with 13%.
- More than half of the fans, 57%, attend two to four races per year. And 48% of them travel 200 miles or more to attend a race, with 25% traveling 500 miles or more.
- An amazing 19% of fans said they had spent $1,000 or more on NASCAR merchandise in the past year, while 97% of the fans said they'd bought at least one piece of merchandise in the past year.
- Only 32% said that have been able to get their favorite driver's autograph.(ThatsRacin.com)(12-23-2003)

New Magazine: Speedworld Magazine is a publication envisioned and created by Synergy Publishing International for the racing enthusiasts pleasure. It appeals to viewers using a fresh concept that revives racing reading. The magazine is committed to leaving an everlasting impression of a truly informational sensation. The goal is to provide original and accurate information that takes an extensive look into stock car, open wheel, off shore, and drag racing. More info at their site: www.speedworldmagazine.com.(12-17-2003)

G.P. Putnam's Sons Acquires North American Rights to D.W., NASCAR Legend Darrell Waltrip's Autobiography UPDATE Feb 7th: G.P. Putnam's Sons has acquired the North American rights to D.W., which chronicles the remarkable life of NASCAR legend Darrell Waltrip, who retired in 2000 with 84 career victories, leaving him tied for third all-time. Now a popular commentator and analyst on FOX Sports' NASCAR broadcasts, Waltrip will write his autobiography with bestselling co-author Jade Gurss. G.P. Putnam's Sons Senior Editor Rob McMahon will edit the book, which was acquired from literary agent Richard Abate of ICM. D.W. will be published in hardcover by Putnam in February 2004. Darrell Waltrip commented, "Over the years, people have always told me I need to share my stories and experiences in a book. This is my first attempt at capturing the life, times and characters I have experienced in racing. It's been fun for me to re-live the highs and lows when going back to compose my thoughts. I hope everyone enjoys it as much as I enjoyed living it."
Waltrip, who began his NASCAR career in 1975, was the sport's brightest and most controversial star in the 1980s. Early in his career he was feared, loathed and admired in some measure by fans and fellow drivers alike. But as the decade wore on, he won over the hearts of his detractors and was voted NASCAR's most popular driver in 1989 and 1990. He has continued to attract new (and younger) fans with his folksy style as a color commentator for FOX Sports' NASCAR coverage.
Waltrip exhibits genuine wit and charm in D.W., the story of a man who lived his dream every time he stepped into a racecar, and whose dreams got better every time he climbed out in Victory Lane. Honest, engaging, amusing and always entertaining, the book also provides an up-close and personal look at the evolution of NASCAR and its greatest drivers, including racing immortals Richard Petty and David Pearson, modern-day legends Dale Earnhardt and Jeff Gordon, and rising stars Tony Stewart and Dale Earnhardt, Jr.
In addition to his television duties for FOX Sports, Waltrip is a frequent guest on the Imus in the Morning show during the racing season. He lives in Franklin, TN. Jade Gurss is the bestselling co-author of Driver #8, with Dale Earnhardt, Jr. He lives in Denver, NC. Hearing that signed copies of DW's book will be available at www.dwstore.com.(PR)(6-17-2003)
Update on Waltrip book: A book about the life and career of Darrell Waltrip is scheduled for release Feb. 9th, 2004. Waltrip, a three-time NASCAR champion and one of the most influential figures in the history of the sport, worked on the book with author Jade Gurss. Gurss authored the biography of Dale Earnhardt Jr. [Driver #8] that spent almost a year on The New York Times bestseller list. Waltrip plans book signings in Daytona and Nashville, but details have yet to be finalized.(Tenneseean)(12-18-2003)

TV Guide: there are four NASCAR Championship Covers for TV Guide this week: Matt Kenseth, Brian Vickers, Travis Kvapil and Cup rookie of the year Jamie McMurray. See newstands for the issue which are on sale now.
AND Four Collector's Covers with This Season's Nascar Champions Distributed In Portions of Country; Other Areas to Receive The Simple Life Cover. The story: GROWING UP FAST (pg.42) In the high stakes world of NASCAR, prevailing wisdom has traditionally held that experience made drivers better suited to a title run. But this year, a crop of young champs, including Winston Cup winner Matt Kenseth and Winston Cup Rookie of the Year Jamie McMurray, is turning that maxim on its head. Still, championships require a driver who has at least learned the mature lesson of consistency. Kenseth, who posted only one victory in 2003, finished close to the front in enough races to walk off with the title. "Before [2003] started, I thought, given the kind of year we had in [2002]-winning the most races but being inconsistent-that we would learn enough as a team to still be competitive but to be more consistent," he tells TV Guide. "On bad days, instead of me messing up and going in the sandtrap at Watkins Glen and finishing 40th when we had a Top 3 car, finish eight if that's the highest you can go with it. Don't go past your limits."(TV Guide PR)(12-4-2003)

Will soon be available at the TV Guide Site

New Smokey Book: MORE Sex, Lies & Superspeedways – the second collection of stories from Smokey Yunick’s legendary autobiography Best Damn Garage in Town was recently released. This collection is read by a very eclectic list of racing personalities who all had a connection to Smokey: Dick Berggren, Dave Bowman, Monte Dutton, Ray Evernham, Don Garlits, Ralph Johnson, Steve Lewis, Bill Miller, Major Jeff Neischel USAF, Bob Snodgrass and Bill & Renee Walker (Smokey’s sister and brother-in-law). “We thought it would be an interesting and unique experience for the listener to hear Smokey’s stories from different perspectives from across all areas of racing,” said Trish Yunick Brown, president of Carbon Press and Smokey Yunick’s daughter.
In addition to reading a chapter or two from Smokey’s autobiography, each reader gives their opinion and thoughts on Smokey. MORE Sex, Lies & Superspeedways is currently in production will be sold through SmokeyYunick.com in early November and in bookstores and online stores in late November.
MORE Sex, Lies & Superspeedways is the second collection of stories from Smokey Yunick’s autobiography, Best Damn Garage in Town…The World According to Smokey, to be released in audio form and contains over 8.5 hours of stories. The first collection of stories from Smokey’s book, entitled Sex, Lies & Superspeedways, was very well received but contained only 20% of the stories from Smokey’s book. Carbon Press is the publishing company that was started by legendary NASCAR and Indy car mechanic, owner and inventor, in order to ensure his autobiography was published just as he wrote it.(PR)(11-12-2003)

New Earnhardt Book: The publisher of Dale Earnhardt: Determined, the ONLY book Dale ever authorized is proud to announce the publication of a second book, Dale Earnhardt: Victories. Ride along and remember each and every one of Dale's thrilling 76 NASCAR Winston Cup victories, his 12 Twin 125 wins, and seven NASCAR Winston Cup Series championships, and much more in this 240-page, leather-bound, hardcover book from UMI Publications.
Dale Earnhardt: Victories celebrates, remembers and documents each of Dale's visits to victory lane, from his first win at Bristol in April 1979 all the way to the unforgettable charge at Talladega in October 2000.
In addition to his NASCAR Winston Cup wins, who can forget his dominance of the Daytona qualifying races, including 10 straight from 1990 through 1999? Victories also details Dale's IROC career and 1990, '95, '99 and 2000 IROC championships. Victories also contains memorable quotes and tales regarding Dale's career from fellow drivers and friends.
This beautiful book is destined to be a true collector's item.
The DELUXE EDITION is priced at $99.95 plus $6.00 S&H and must be ordered with an order card available from UMI. STANDARD EDITION copies are available at $49.95 plus $6.00 S&H.
To honor Dale's memory, UMI will be donating portions of the sales of this book to the Dale Earnhardt Foundation. This foundation helps a variety of children's causes, educational and scholarship opportunities, as well as wildlife preservation.
Dale Earnhardt: Victories is a limited edition, so order your copy today. Your book will be shipped in October 2003. As with all books from UMI, your satisfaction is guaranteed or your money will be cheerfully refunded. Order at www.umipub.com.(10-15-2003)

Dale Earnhardt - Victories

Book Announcement: UMI Publications is proud to present "Turning Points" by Angela Skinner, wife of NASCAR driver Mike Skinner. "Turning Points" is a collection of defining moments in the lives of NASCAR superstars - those life lessons that shape who we are and teach us about overcoming challenges and reaching our goals. More info at Mikeskinner.com.

Tony Stewart DVD: Continuing a trend of blending NASCAR's wildly successful form of motorsports with mainstream pop culture, NASCAR Images recently unveiled production details for the forthcoming DVD release entitled: "Tony Stewart: SMOKE." The new production will include narration by multi-platinum artist and racing enthusiast Kid Rock, coupled with a dynamic soundtrack provided by top-selling rock group 3 Doors Down. As driver of the #20 Home Depot Chevrolet, the Indiana native's forthright nature and overriding passion for winning is the backdrop for a career marked equally by success and controversy. In "Tony Stewart: SMOKE", NASCAR Images looks beyond the headlines to present a sincere and intimate look at the driver known as the "Rushville Rocket." Groomed for stardom at an early age on the dirt tracks of Southern Indiana, Stewart's rise to the pinnacle of racing achievement is a story which traces the "win at all cost" philosophy that is at the core of his pubic persona. As told via exclusive and insightful interviews with family, friends, rivals, teammates and Stewart himself, "Tony Stewart: SMOKE" will take viewers well beyond the headlines to examine the championship-winning driver's well-chronicled temper, his often bitter relationship with the media, and his lifelong obsession to reach Victory Lane. Perhaps the most misunderstood star in NASCAR, the new production also probes how Stewart's conflicts with the sport's establishment have made him both a hero and a catalyst for controversy. Set for release in October, 2003 (with pre-sales beginning September 1), "Tony Stewart: SMOKE" represents the fourth release in a series of increasingly popular NASCAR-themed video productions created to bring motion picture-quality home entertainment to a dedicated audience estimated at 75 million NASCAR fans. Earlier this year, the NASCAR Images / SMG partnership released "A Decade at the Brickyard" and "Road to Daytona 2003," following the 2002 debut of "Winston Cup 2002 Year in Review" - NASCAR's first-ever DVD home video release. In addition to the featured production video, consumers of the new "Tony Stewart: SMOKE" DVD will also enjoy special bonus material including a 3 Doors Down music video featuring Tony Stewart and rival NASCAR driver Dale Earnhardt, Jr. More info at their site: www.SportsDVDHeadquarters.com or by calling (800) 856-4266. Price of the DVD is $24.99.(Shoreline Media Group PR)(9-12-2003)

A Decade at the Brickyard DVD: The continuation of a highly successful partnership created to bring motion picture-quality home entertainment to an estimated 75 million enthusiastic NASCAR racing fans, NASCAR Images and Shoreline Media Group (SMG) today announced the upcoming release of A Decade at the Brickyard. Home to the internationally renowned Indianapolis 500(r) since 1911, the 2.5-mile "Brickyard" is regarded as the most historically significant racetrack in the world. Although it took NASCAR nearly 50 years to reach the hallowed grounds of the Indianapolis Motor Speedway(r), in one short decade the annual "Brickyard 400(r)" has become one of the most significant dates on the yearly motorsports calendar. A Decade at the Brickyard will trace the popular event from the historic first race in 1994 to a behind-the-scenes coverage of the 2003 Brickyard 400(r). From the first of three race wins for Indiana native Jeff Gordon at the inaugural race in 1994 through Bill Elliott's touching win in 2002, A Decade at the Brickyard will incorporate all of the colorful Brickyard 400(r) images that only the "Racing Capital of the World" could produce. Thanks to the gifted storytelling of NASCAR broadcast veteran Ken Squier, fans will enjoy an unprecedented presentation of Brickyard history including Ricky Rudd's 0.183 second win over Bobby Labonte in 1997 and the legendary Dale Earnhardt's 1995 victory. In addition to reviews of each previous Brickyard 400(r), the NASCAR Images' award-winning production team will cover the 2003 event with the highest quality of documentary production values. "It is our intention to take our viewers well beyond the Brickyard 400(r) experience they normally enjoy on race day," explained Jay Abraham, CEO, NASCAR Images. "With A Decade at the Brickyard our growing fan base will have the world's best garage pass without having to leave the comfort of their living room." An officially licensed product of NASCAR and the Indianapolis Motor Speedway(r), A Decade at the Brickyard follows the popular 2003 releases of NASCAR Winston Cup 2002 Year In Review (NASCAR Image's first ever DVD home video release) and Road to Daytona 2003. The product will first be distributed through SMG's direct distribution system with advertisements directing customers to call their 800# (800-856-4266) or to purchase through their website at SportsDVDHeadquarters.com.
"Over the past several months, the overwhelming response to our NASCAR-based video and DVD products has confirmed our commitment to distributing ultra high-quality sports home entertainment products into the marketplace," added Jennifer Burns, CEO of Shoreline Media Group (SMG). "A Decade at the Brickyard" is an exciting next step toward reaching our objectives."(Shoreline Media Group), see more at their site: www.sportsdvdheadquarters.com.(8-13-2003)

New Book: J and B Racing Publications is proud to announce to the racing public the release of the 2nd Edition of “FAST MONEY: How to put your racing merchandise business in the pole position”. This is the very 1st book of its kind about this billion dollar business and is packed with over 200 pages of priceless information about this business. Learn how to sell the items of such top names as Dale Earnhardt, Dale Jr, Jeff Gordon, Jimmy Johnson, Mark Martin, Tony Stewart, Dale Jarrett, and many other NASCAR racing drivers. This book also has valuable information on Action Performance, Revell, Racing Champions, and other companies in the racing industry. FAST MONEY© is your complete guide to setting up and running a successful racing merchandise business! This book contains all the industry secrets and hard to find information about these topics and many others:
History of Racing Merchandise
Understanding Autoship
Promotion and Advertising
Finishing First with the Racing Customer
Dealing with Distributors
How to Avoid Counterfeit Items
Dealing with Competitors
How to Buy and Sell Racing Merchandise
Product Types
How to Improve the Business
This book is designed for a wide range of people interested or who deal in racing products to include:
- New Dealers: Set up your business the right way at the start and blow the doors off your competitors!
- Existing Dealers: Improve your existing business to new heights by learning new ways to improve profits!
- Fans, Customers and Collectors: You will gain valuable insight into the business that will save you money and help you find the best dealers.
- Investors: Learn how the business works before investing in racing merchandise companies.
The NEW 2nd Edition has over 25 extra pages of new and updated material, plus a complete list of wholesalers and distributors to buy product from, Web Marketing, and racing simulator plans. 225 pages total. It was written by a dealer with over 7 years experience in almost every area of this business. Questions may be directed to jandbracepubs@aol.com or call 850 939 8788 10-5pm. Or order at: FAST MONEY: How to put your racing merchandise business in the pole position.(5-20-2003)

Book about women involved in NASCAR: Though too few racing fans realize it, the NASCAR Winston Cup Series wouldn't be possible without contributions and cooperation from a range of remarkable women. Now, for the first time, a new book from David Bull Publishing reveals the essential role that women play in NASCAR-both behind the scenes and in high-profile positions with racing teams, the media, and the NASCAR organization itself. In NASCAR Women: At the Heart of Racing, author Denise Wood profiles a cross-section of women-from drivers' wives to top executives and team owners-who have been instrumental in helping make NASCAR America's biggest spectator sport. Wood, who played her own part as a racing journalist and team P.R. executive, tells the stories of 13 of NASCAR's most notable women. Among them:
· Stevie Waltrip, wife of three-time Winston Cup champion Darrell Waltrip, who fought to allow women into garages so they could support their husbands with timing, scoring, and fuel economy calculations
· Deb Williams, one of NASCAR's first and most widely read female reporters
· Lesa France Kennedy, president of International Speedway Corporation, which owns and operates Daytona and 11 other NASCAR tracks
· Gail Davis, who, with her husband, Bill, established a successful trucking company before starting their own team in the NASCAR's Busch and Winston Cup Series.
While each woman's story is unique, they all share a common theme-the struggle to win a position in a uniquely competitive environment that, until recently, was overwhelmingly dominated by men. NASCAR Women: At the Heart of Racing offers revealing insights and anecdotes about the sport and business of stock car racing, told through the voices of its unsung heroines. The book is 144 pages, retails for $24.95, and is illustrated with over 100 color and black and white photographs, most provided from family photo albums.
Denise Wood became involved with racing in 1989 as a journalist with The Richmond Times-Dispatch in Richmond, Virginia, and the Virginian-Pilot in Norfolk, Virginia. In 1995, she became a sponsor public relations representative for Sports Marketing Enterprises. Subsequently she has also done public relations work for RCA and Roush Racing.
David Bull Publishing is dedicated to producing the best books in motorsports. Founded in 1995, the company has published award-winning biographies of NASCAR legends Mark Martin, Junior Johnson, and Rusty Wallace. Other recent titles include Daytona 500: An Official History, and Larry McReynolds: The Big Picture. For more information please visit www.bullpublishing.com.(11-24-2003)

Geoffrey Book in 2004 and some plans: Former WGI press liaison and current manager of public relations for Grand-Am J.J. O'Malley said Thursday his Geoffrey Bodine biography is targeted for release in the fall of 2004.(Corning Leader)
AND Bodine will team with Darren Law at Watkins Glen to race the #8 car in tonight's Bully Hill Vineyards 250 Rolex Se