Daytona 500 Media Day, An interview with Dale Earnhardt Jr:

some of the interview..in parts:
Q. Do you think people underestimate your commitment to making the company that your daddy built [DEI] into what he dreamed it could be?
A. Dale Jr: Yeah, I think so. I think people see — you know, know what I want to do. I know I want to win a championship. I know I have sort of a vision of where I want to be at a certain age. But I don’t look that far into the future and get specific. You know, I drive right off the hood. I look at where I’m at right now. I would love to drive the 3 on down the road, and Richard [Childress] knows that. I hate him talking about it, because I don’t want to put it off on him, put any pressure on him or disrupt what he’s trying to do with RCR to date. But he knows that. That’s the extent of it. There’s nothing more to it conversation-wise between me and him or anything. We’ve just made that clear to each other and dropped it.
Q. Would you like to take over at DEI? A. Dale Jr: I’d love to take over at DEI. Me and Teresa will talk about that when the time comes. We’ll talk about that before the time comes obviously. That’s not in the near future. I think JR Motorsports is a natural process of a company growing from one rank to the next, and it can go as far as it wants to go. I am not going to stop it at this level or that level. We’ll just see however profitable. It don’t even have to be profitable. If it breaks even, we’ll keep on racing.
Q. Do you want to win a championship in the No. 3 car?
A. Dale Jr: I mean, I could do it. We could do it now, but that would be just kind — that would be a phoney tribute if we did it now. It just wouldn’t feel right. I think it’s something we can do whenever we want. I really seriously got to take my career — I got to take my career seriously right now. I can’t be fooling around with tributes and feel-good stories all the time. You know, we got to get down to business and race. When that opportunity comes to have that chance, we’ll do that. I think — I don’t think a lot of people are ready for it. It’s not even than a option. When the time comes, we want to do it, we’ll do it, have a little fun with it. No, I just want to be — I want to win a race with Budweiser as my sponsor, with that 8 on the side, with Tony, Jr. as my crew chief.(GM Racing PR)(2-10-2006)