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NASCAR selects 1/ST TECHNOLOGY as pari-mutual betting platform provider
NASCAR and 1/ST TECHNOLOGY, Thoroughbred racing and gaming’s largest technology company specializing in pari-mutuel betting...
Sunoco’s fuel deal with NASCAR ends this year
Gasoline distributor Sunoco’s longtime sponsorship as the official fuel of NASCAR expires after 2025, according to people...
Suburban Propane becomes official partner of NASCAR and Speedway Motorsports
Today NASCAR and Speedway Motorsports announced that Suburban Propane Partners, L.P. (NYSE: SPH), a nationwide distributor...
GEICO to end Cup Series premier sponsorship
GEICO will end its premier partnership with NASCAR after this season, marking the first time the racing circuit will lose...
Jack Link’s jumps into wild world of racing with new NASCAR partnership
Today marks a moment worth savoring, as America’s No. 1 motorsport and the nation’s No. 1 meat snack brand join forces to...
National Debt Relief becomes first official debt relief partner of NASCAR
Today, NASCAR announced that National Debt Relief has become an Official Partner of NASCAR. The official multi-year partnership...
NASCAR and Straight Talk Wireless announce official partnership
NASCAR and Straight Talk Wireless today announced an official multi-year partnership that makes Straight Talk Wireless ...
NASCAR announces Mobil 1 as presenting sponsor of victory lane for all NASCAR-owned racetracks
Once the checkered flag flies and burnouts are complete, every NASCAR winner will navigate their vehicle to victory lane...
NASCAR and Crocs launch first official licensing collaboration
NASCAR and Crocs™ are joining forces for their first-ever licensing partnership, bringing consumers a new fusion of speed...
NASCAR increasing merchandise licensing efforts
As WWE star John Cena rolled down a scenic highway in the most recent “The Fast and the Furious” movie this summer, a child...
NASCAR, FanDuel announce multi-year partnership
National Association for Stock Car Auto Racing, LLC (“NASCAR”), and FanDuel, the premier online gaming company in North ...
Goodyear’s NASCAR sponsorship is the most recognized in sports
Goodyear’s status as the official tire of NASCAR is the most recognized sponsorship in sports, according to the 17th annual...
Lettuce Entertain You Restaurants named Official Food and Beverage partner of NASCAR Chicago Street Race weekend
Today, NASCAR announced a new partnership with Chicago-based restaurant group Lettuce Entertain You Restaurants (Lettuce...
PrizePicks becomes an official fantasy sports partner of NASCAR
PrizePicks, the largest fantasy sports operator in North America, today announced that the company has signed an agreement...
Lego becomes new NASCAR licensee, releases NASCAR Next Gen Camaro: UPDATE
NASCAR is building connections with future fans by giving them something extraordinary to build themselves. Beginning today...
Powerball becomes official partner of NASCAR®
NASCAR announced today that Powerball, the game that has inspired the country with the chance to become a millionaire all...
Hurley x NASCAR Collaborate to Launch Line of Beach and Surf Apparel
NASCAR and Hurley, the iconic action-sports brand, announced today a collaboration that will deliver a brand-new collection...
NASCAR Chicago Street Race Partners with Four Leaf Productions
Today, NASCAR announces a partnership with Four Leaf Productions (FLP) for the first-ever NASCAR Cup Series and NASCAR Xfinity...
Craftsman Returns as Title Sponsor of the Truck Series
NASCAR and Stanley Black & Decker (NYSE: SWK), the world’s largest tool company and a leader in outdoor equipment, today...
Camping World Yet to Renew Truck Series Sponsorship Deal
Camping World’s longtime title sponsorship of NASCAR’s Truck Series expires after this year, and the future of the deal...
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NCTS pre-race inspection – Texas