UPDATE 2: The results of the fan votes are in and the May 2, 2021 race at Kansas Speedway will be known as the Buschy McBusch Race 400.
The results are in…
The NASCAR Cup Series race at Kansas on May 2nd will be named the Buschy McBusch Race 400!
— Kansas Speedway (@kansasspeedway) March 17, 2021
UPDATE: Since fans started submitting names 2-weeks ago, with each entry prompting a $1 fan donation to Farm Rescue, thousands of submissions have been entered, with thousands of dollars being donated to Farm Rescue. Although the entry window is now closed, the fan vote has begun on Busch‘s Twitter & Instagram.
Fans can now take to social media to vote for the new name of the Kansas 400, which will be either: The Busch Latte 400, The Nectar of the Cobs 400, the For the Farmers 400, or Buschy McBusch Race 400.
— Busch Beer (@BuschBeer) March 8, 2021
Fans have until Tuesday, March 9 to get their votes in, with the winning race name being announced on Wednesday, March 10.
— Busch Beer —
ORIGINAL POST 2-23-2021: As the Official Beer of NASCAR, Busch is dedicated to giving fans unparalleled access to the sport. After recently giving one fan a full-time job on Kevin Harvick‘s racing crew, Busch is upping the ante by giving NASCAR fans everywhere the opportunity to choose the name of one of the biggest events in NASCAR, the NASCAR Cup Series race at Kansas Speedway on May 2. All fans need to do is make a $1.00 donation to Farm Rescue, a one-of-a-kind non-profit that supports family farmers across the country, and submit their idea for the race name.
The winning fan-created name will become the official race title across the country, appearing on the logo, tickets to the event, NASCAR.com, race merchandise, and etched into the grass at Kansas Speedway. If that wasn‘t reason enough, the legendary commentary team of Clint Bowyer, Jeff Gordon, and Mike Joy will be echoing the name on air, to give one winner the ultimate bragging rights and a real 240 minutes of fame!
“We saw the race entitlement as a truly unique opportunity to give NASCAR fans unparalleled access to the sport while supporting people and communities that can use a helping hand,” said Daniel Blake, VP of Value Brands at Anheuser-Busch. “Giving fans creative control over an official race name while supporting the farming community that‘s so important to Busch is a perfect example of how we approach our role as the Official Beer of NASCAR.”
NASCAR fans can head to www.Busch.com/RaceName to enter their proposed name and a $1.00 minimum donation. There‘s no limit on the number of submissions, so that means every new submission is another chance to win and more importantly, more support for America‘s family farmers. Plus, Busch will match every $1 donation with $1 of their own.
After collecting all entries that meet the terms and conditions, Busch will hand the keys over to fans to vote on four of the top names to determine a winner. Voting will take place on @BuschBeer between March 8 – March 9.
To learn more, follow @Buschbeer on Twitter and Facebook, @Buschbeer on Instagram, and visit www.busch.com.
— Busch Beer —