On Monday, Hendrick Motorsports announced Freightliner will sponsor Kyle Larson this weekend at the Bristol Motor Speedway dirt race.

Freightliner becomes Larson’s third sponsor this season, joining NationsGuard and HendrickCars.com.

Because of his dirt experience, Larson enters the weekend among the favorites to win the inaugural Bristol dirt race, and he competed in a pair of late model races at the track last week.