When you put ‘dirt‘ into your internet search bar, you may be surprised at the myriad of possible destinations you can surf towards. Descriptions of loose soil pop up, of course; but also places you can buy dirt, and the best kinds to put in your garden. There is a ‘luxury real estate‘ website simply called dirt.com. Dirt is bad sometimes (like when it is all over your dog), or good sometimes (when you successfully plant tomatoes in it). On Monday, NASCAR fans were treated to two series running races at the hallowed Bristol Motor Speedway, temporarily turned into a dirt track. Excitement abounded, as did swirling clouds of dust and grime, and thick mud clogged the grills and covered the windshields. The experience as a whole was terrific, just like any race broadcast containing the commercials that make it all possible. For fans who like to know precisely how many ads there were, and how much time they took during the broadcast, here is this week‘s breakdown.

Race and Commercial Breakdown of the 2021 Food City Dirt Race

Start time to record race/commercial periods: 4:08 PM
End time to record race/commercial periods: 7:09 PM
Total minutes of complete race broadcast: 181
Minutes of race broadcast: 149
Minutes of traditional commercials: 32
Minutes of side-by-side commercials: 7

Total number of commercials: 104
Total number of companies or entities advertised: 50
Total number of traditional commercials (not split-screen): 83
Total number of companies or entities advertised: 46
Total number of ‘Side-by-Side‘ commercials during the broadcast (split-screen): 21
Total number of companies or entities advertised: 17
Number of times Fox utilized ‘Side-by-Side‘ commercials during the broadcast: 3

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