Fox’s broadcast of yesterday’s Carolina Dodge Dealers 400 Winston Cup race at Darlington Raceway was the weekend’s top sports draw on television, today’s Sports Business Daily reports. The Daily says overnight Nielsen figures show the race with a 5.5 rating and a 13 share, well ahead of the 5.0/9 that CBS drew for the second-highest rated sports show, its coverage of the NCAA basketball tournament selections. Final figures from last year showed the race with a 5.8/14 on Fox, which was down from a 6.1/15 in 2001.( Winston Cup Scene Daily Newsletter)(3-17-2003)
