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Martinsville TV ratings UPDATE

Fox Sports 1 earned a 1.5 overnight rating for yesterday’s Monster Energy NASCAR Cup Series at Martinsville. No direct comparison to last year because that race got postponed to a Monday, but it got a 0.8.(Sports Business Journal’s Adam Stern)(3-25-2019)

UPDATE: Sunday’s NASCAR Cup Series race from Martinsville (Va.) earned a 1.5 rating and 2.46 million viewers on FS1, down 35% in ratings and 38% in viewership from 2017, the last time the race was run as scheduled (2.3, 3.96M). Last year’s race was postponed to Monday due to rain and had 1.19 million. The race snapped a streak of three straight increases for NASCAR’s Cup Series, the longest such streak since 2016. Despite the lower numbers, the race delivered the largest FS1 audience since Game 7 of last year’s MLB National League Championship Series.(Sports Business Journal)(3-27-2019)