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Daytona TV ratings

UPDATE: Postponed from Saturday night due to rain, last Sunday’s NASCAR Daytona 400 averaged a 2.1 rating and 3.29 million viewers on NBC. Ratings and viewership fell 13% and 17% respectively from the last time the race was postponed to Sunday afternoon, 2014 on TNT (2.4, 3.98M). Last year’s race, which was run as scheduled, had a 2.7 and 4.44 million.

Sports Media Watch

ORIGINAL POST 7/8/2019: NBC earned a 2.23 overnight rating for the rain-shortened Coke Zero 400 at Daytona on Sunday.