UPDATE: Last Sunday’s NASCAR Cup Series playoff opener from Las Vegas averaged a 1.4 rating and 2.38 million viewers on NBCSN, up a tick in ratings and 12% in viewership from the inaugural edition of the race last year (1.3, 2.14M). This year’s race aired in primetime after an afternoon start last season.
Martin Truex Jr.‘s win was the 11th Cup Series race this season to post an increase in ratings and viewership, the most in a single season since 2013 (20). By comparison, only four races increased all of last season.
The race also ranks as the most-watched playoff opener in three years – since Chicagoland averaged 2.69 million in 2016 – and the most-watched playoff race on cable overall since Texas in 2017 (2.70M).
ORIGINAL POST 9-16-2019: NBCSN earned a 1.4 overnight rating for Sunday evening’s South Point 400 at Las Vegas Motor Speedway. The preliminary numbers are up over last year.
'@NBCSN earned a 1.4 overnight rating for last night's Monster Energy NASCAR Cup Series #SouthPoint400 @LVMotorSpeedway, up 8% from a 1.3 for last year's race, which ran during the afternoon instead of evening. pic.twitter.com/pvil2cBDKc
— Adam Stern (@A_S12) September 16, 2019