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NASCAR Corporate and Rules News
Miami to Take Center Stage as Host of 2026 NASCAR Awards
Miami to Take Center Stage as Host of 2026 NASCAR Awards
September 18, 2026
NASCAR announced today that the annual NASCAR Awards will take place on Tuesday, Nov. 10 at The Adrienne Arsht Center for the Performing Arts of Miami-Dade County, bringing the sport’s champions, stars and industry leaders together just two days after the NASCAR Cup
Kennametal Inc. named official tooling supplier of NASCAR
Kennametal Inc. named official tooling supplier of NASCAR
September 18, 2026
Kennametal Inc. (NYSE: KMT) today announced it has been named the Official Tooling Supplier of NASCAR. Dave Bersaglini, Kennametal Vice President and President of Metal Cutting, unveiled the designation at the company's Next Level Shop exhibit on the first day of the
NASCAR and FedEx Freight announce long-term series entitlement partnership
NASCAR and FedEx Freight announce long-term series entitlement partnership
September 17, 2026
NASCAR® today announced a landmark long-term partnership with FedEx Freight® that will make the newly independent freight transportation leader the entitlement partner of the NASCAR Truck Series beginning in 2027
NASCAR adjusts wet weather tire procedures beginning at Bristol
NASCAR adjusts wet weather tire procedures beginning at Bristol
September 16, 2026
Beginning this weekend at Bristol Motor Speedway, NASCAR will adjust its procedures for officiating wet weather tires at oval racetracks for all three NASCAR national series
NASCAR turns driver swears into fan prize with NASCAR Swear Jar
NASCAR turns driver swears into fan prize with NASCAR Swear Jar
September 9, 2026
As the intensity of The Chase builds, fans can experience every race from a revealing - and uncensored - perspective through the NASCAR Swear Jar
Lyette Reback named recipient of 2026 Betty Jane France Humanitarian Award
Lyette Reback named recipient of 2026 Betty Jane France Humanitarian Award
September 8, 2026
This evening, The NASCAR Foundation celebrated two decades of giving back to racing communities, hosting The NASCAR Foundation 20th Anniversary Honors Gala at the Ziegfeld Ballroom in New York City
NASCAR launches ‘Swear Jar’ promotion for The Chase
NASCAR launches ‘Swear Jar’ promotion for The Chase
September 5, 2026
NASCAR is embracing some of the more colorful language heard over team radios with a new “Swear Jar” promotion during The Chase
Jim Foster named 2027 Squier-Hall Award recipient
Jim Foster named 2027 Squier-Hall Award recipient
September 4, 2026
Longtime motorsports journalist and key figure in the creation of the Motor Racing Network Jim Foster has been named recipient of the 2027 Squier-Hall Award for NASCAR Media Excellence, becoming the 15th winner of the prestigious award
NASCAR enters the Chase with increase in viewership among the 18-24 Demo; 11 Cup Series sellouts and decade-high trackside sale
NASCAR enters the Chase with increase in viewership among the 18-24 Demo; 11 Cup Series sellouts and decade-high trackside sale
September 3, 2026
NASCAR enters The Chase presented by Mobil 1 following a 2026 regular season marked by broad-based growth across nearly every key area of the business. NASCAR event admissions are up 9% year over year, including 11 Cup Series sellouts, social impressions have reached
NASCAR and Avant announce multiyear partnership to launch new co-branded credit card
NASCAR and Avant announce multiyear partnership to launch new co-branded credit card
August 13, 2026
National Association for Stock Car Auto Racing, LLC ® (“NASCAR”) today announced a new multiyear Official Partnership with Avant, a data-driven platform at the intersection of technology and credit, that will introduce a new co-branded NASCAR credit card* designed
NASCAR Studios debuts new documentary series ‘Start/Finish’ with Mark Martin
NASCAR Studios debuts new documentary series ‘Start/Finish’ with Mark Martin
August 13, 2026
NASCAR Studios will premiere its newest original documentary series, Start/Finish, on Sunday, Aug. 16, with an in-depth look at the life and career of NASCAR Hall of Famer Mark Martin. The one-hour documentary will debut exclusively on the NASCAR Channel as part of
The NASCAR Foundation announces finalists for 2026 Betty Jane France Humanitarian Award
The NASCAR Foundation announces finalists for 2026 Betty Jane France Humanitarian Award
August 8, 2026
The NASCAR Foundation announced the four NASCAR fans named as finalists for the 16th annual Betty Jane France Humanitarian Award, recognized for the work they do through local children’s organizations in their communities
NASCAR implementing new stage-break procedure starting at Iowa
NASCAR implementing new stage-break procedure starting at Iowa
August 6, 2026
NASCAR will implement a new stage-break procedure for its national series beginning this weekend at Iowa Speedway, the sanctioning body announced Thursday
NASCAR, Coca-Cola announce names of the 250 recipients of NASCAR Heroes Pass
NASCAR, Coca-Cola announce names of the 250 recipients of NASCAR Heroes Pass
August 3, 2026
NASCAR and Coca-Cola announced the names of the 250 active-duty service members and veterans across the country receiving a NASCAR Heroes Pass, granting them two tickets annually to a participating NASCAR race for the next 20 years. This program recognizes their service
Timberland PRO named the Official Protective Footwear and Official Safety Toe Partner of NASCAR
Timberland PRO named the Official Protective Footwear and Official Safety Toe Partner of NASCAR
July 31, 2026
NASCAR® today announced a new multi-year partnership with Timberland PRO, naming the brand the Official Protective Footwear and Official Safety Toe Partner of NASCAR
NASCAR and iRacing Studios debut official gameplay trailer, open pre-orders for NASCAR 26
NASCAR and iRacing Studios debut official gameplay trailer, open pre-orders for NASCAR 26
July 30, 2026
NASCAR and iRacing Studios today debuted the official gameplay trailer and announced that NASCAR 26 will be available for pre-order beginning today, July 29. The newest game in the franchise will launch September 18 for PlayStation 5, Xbox Series X|S and PC via Steam
Punchbowl and NASCAR debut a collection of online invitations for racing fans of all ages
Punchbowl and NASCAR debut a collection of online invitations for racing fans of all ages
July 29, 2026
Punchbowl®, the gold standard in online invitations and greeting cards, today announced a new collection created in collaboration with NASCAR®. The branded invitations feature authentic Team NASCAR designs, retro stock cars, and the coveted NASCAR Cup Series trophy
NASCAR looking at ways to reduce caution laps
NASCAR looking at ways to reduce caution laps
July 28, 2026
NASCAR is weighing solutions to reduce the number of laps run under caution, particularly for yellows that occur near the end of stages
Steve O’Donnell says collaboration, long-term planning are priorities
Steve O’Donnell says collaboration, long-term planning are priorities
July 25, 2026
Steve O’Donnell said he’s spent much of his first few months as CEO getting out into the industry and hearing from stakeholders about what’s important to them. He’s attended most of the races this season. He said the NASCAR industry needs to work more cohesively than
NASCAR Americana – a three-part docuseries – premiers August 9
NASCAR Americana – a three-part docuseries – premiers August 9
July 21, 2026
NASCAR and USA Sports today announced the premiere of NASCAR AMERICANA, a three-part limited documentary series inspired by America’s 250th Birthday that explores the sport’s unique place in the American story. Executive produced by Pro Football Hall of Fame quarterback
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