2019 - Current NASCAR Corporate and Rules News

Earlier years: 2018, 2017, 2016

NASCAR Corporate and Rules News

The NASCAR Foundation announces two new additions to its Board of Directors

The NASCAR Foundation announces two new additions to its Board of Directors

March 24, 2026
The NASCAR Foundation welcomes two new members to its Board of Directors, including businesswoman and philanthropist Amy Lea France and former Halifax Health Executive Director Joe Petrock

NASCAR changes some pit road rules

NASCAR changes some pit road rules

March 14, 2026
This week, NASCAR notified crew chiefs about the Sanctioning Body's updated rules for cleaning pit boxes during the race weekend

Super.com becomes Official Savings Partner of NASCAR

Super.com becomes Official Savings Partner of NASCAR

March 11, 2026
NASCAR® today announced a new partnership with Super.com, which helps consumers save on everyday purchases, including a variety of ways fans can save when they attend NASCAR race weekends. Beginning in 2026, Super.com will serve as the Official Savings Partner of NASCAR

Ubisoft, NASCAR announce collaboration with The Crew Motorfest

Ubisoft, NASCAR announce collaboration with The Crew Motorfest

March 3, 2026
Today, Ubisoft and NASCAR released a major content update in The Crew Motorfest, highlighting a new officially licensed release. Starting tomorrow, this update will be available on Ubisoft+, PlayStation®5, PlayStation®4, Xbox Series X|S, Xbox One, Amazon Luna, Steam

NASCAR launches “NASCAR Signature Experiences” to redefine race weekend hospitality

NASCAR launches “NASCAR Signature Experiences” to redefine race weekend hospitality

February 17, 2026
NASCAR today announced the launch of NASCAR Signature Experiences, a premium hospitality and entertainment platform designed to deliver elevated, immersive race weekend access for fans, partners, and corporate guests across the NASCAR season

Manufacturers comfortable with NASCAR’s engine status quo

Manufacturers comfortable with NASCAR’s engine status quo

February 14, 2026
At least for the time being, NASCAR’s identity is internal combustion engines that making loud noises and relate to a majority of the American consumer

NASCAR names POET official bioethanol partner

NASCAR names POET official bioethanol partner

February 13, 2026
NASCAR today announced a landmark partnership with POET, the world’s largest producer of biofuels, naming the company the Official Bioethanol Partner of NASCAR. As part of the agreement, NASCAR will become the first major motorsports series to utilize zero-carbon bioethanol

NASCAR, Coca-Cola North America extend longstanding partnership, BODYARMOR named official sports drink of NASCAR

NASCAR, Coca-Cola North America extend longstanding partnership, BODYARMOR named official sports drink of NASCAR

February 12, 2026
NASCAR today announced a multi-year extension of its longstanding Premier Partnership with Coca-Cola North America one of the sport’s most enduring and influential partners. As part of the renewed agreement, the partnership expands into the sports hydration category

NASCAR introduces the NASCAR Local Racing Series powered by O’Reilly Auto Parts

NASCAR introduces the NASCAR Local Racing Series powered by O’Reilly Auto Parts

February 12, 2026
NASCAR today announced the launch of the NASCAR Local Racing Series Powered by O’Reilly Auto Parts, a strategic reframing of its longstanding grassroots racing platform designed to more clearly reflect the vital role local short tracks play in communities across the

Getty Images and NASCAR renew multi-year agreement

Getty Images and NASCAR renew multi-year agreement

February 12, 2026
Getty Images (NYSE: GETY), a preeminent global visual content creator and marketplace, today announced the renewal of its long-standing partnership with NASCAR, extending its role as NASCAR’s Official Photography Partner, a designation it has held since 2006

New for 2026: NASCAR Powerball – The Chase to $1 Million

New for 2026: NASCAR Powerball – The Chase to $1 Million

February 11, 2026
NASCAR® and Powerball® are excited to announce an all-new way for race enthusiasts and lottery players to experience NASCAR racing while winning cash prizes! Today, the partners unveiled their latest entertainment collaboration: NASCAR Powerball – The Chase to $1 Million

NASCAR announces official partnership with Cuervo

NASCAR announces official partnership with Cuervo

February 11, 2026
NASCAR® today announced a new, multi-year partnership with Cuervo®, the world’s first and number one tequila brand, naming it the Official Tequila of NASCAR, the Official Margarita of NASCAR and an Official Partner of NASCAR beginning in the 2026 season

FUEL by Franzia becomes official wine-based RTD partner of NASCAR

FUEL by Franzia becomes official wine-based RTD partner of NASCAR

February 10, 2026
From pre-race rituals to unforgettable race-day celebrations, NASCAR® today announced a new multi-year partnership with FUEL by Franzia, naming the brand the Official Wine-Based Ready-to-Drink (RTD) Partner of NASCAR beginning in 2026

The NASCAR Foundation’s Speediatrics Fun Day Festivals powered by Kaulig Racing returns for another year of NASCAR-themed fun

The NASCAR Foundation’s Speediatrics Fun Day Festivals powered by Kaulig Racing returns for another year of NASCAR-themed fun

February 10, 2026
The NASCAR Foundation’s Speediatrics Fun Day Festivals Powered by Kaulig Racing is set to return in 2026, kicking off at the World Center of Racing ahead of the DAYTONA 500

NASCAR kicks-off 2026 season by setting a GUINNESS WORLD RECORDS title with the ‘World’s Loudest Billboard’

NASCAR kicks-off 2026 season by setting a GUINNESS WORLD RECORDS title with the ‘World’s Loudest Billboard’

February 10, 2026
NASCAR is starting its engines for the 2026 season by setting a GUINNESS WORLD RECORDS™ title with the World’s Loudest Billboard, following a historic activation in Times Square that brought the unmistakable roar of a NASCAR engine to the heart of New York City, introducing

Mack Trucks extends partnership as Official Hauler of NASCAR

Mack Trucks extends partnership as Official Hauler of NASCAR

February 10, 2026
Mack Trucks and NASCAR® today announced a multi-year extension of their partnership, continuing the designation of Mack as the “Official Hauler of NASCAR.” As part of the expanded agreement, NASCAR has added 11 all-new Mack Pioneer™ 76-inch High-Roof Sleeper models

Drivers can no longer put hands out window during qualifying

Drivers can no longer put hands out window during qualifying

February 7, 2026
NASCAR added several updates to the rule book on Friday. Among them was a new restriction to prohibit drivers from using their hands to manipulate airflow during qualifying

NASCAR, FloSports to simulcast 16 races live

NASCAR, FloSports to simulcast 16 races live

February 5, 2026
NASCAR and FloSports today announced an expanded slate of racing events that will bring FloRacing coverage live throughout the 2026 season to the NASCAR Channel, further expanding the reach of short track racing across North America

Miller Industries becomes official towing and recovery equipment partner of NASCAR

Miller Industries becomes official towing and recovery equipment partner of NASCAR

January 29, 2026
NASCAR announced today that Miller Industries Inc. (NYSE: MLR), the world’s leading manufacturer of towing and recovery equipment, has strengthened their presence in the sport and agreed to a long-term deal to serve as the Official Towing and Recovery Equipment Provider

NASCAR and USA Luge forge partnership leading to Games in 2026 and beyond

NASCAR and USA Luge forge partnership leading to Games in 2026 and beyond

January 28, 2026
With the Olympic Winter Games Milano Cortina 2026 just over a week away, USA Luge and NASCAR have announced a technical and marketing partnership with an eye on the long-term in the areas of technology and in galvanizing the sporting community around USA. The motorsports