TRAC – Team Racing Auto Circuit is expected to make a major announcement today. See more at their site www.traczone.com or my TRAC page .(4-15-2003) UPDATE: Team Sports Entertainment, Inc. through its wholly owned subsidiary, Team Racing Auto Circuit (TRAC), announced that it has reached a multi-year agreement with ESPN to be the exclusive network for all TRAC races beginning in May of 2004. The two companies have been in negotiations for over a year on the deal, and TRAC National Spokesman and stock car racing legend, Cale Yarborough, stated, “ESPN made stock car racing what it is today. They are the perfect partner for us. I’ve been waiting a long time for this.” The specific schedule is expected to be released in the near future, and the circuit’s inaugural race is expected to be in mid May of 2004 culminating in a season ending championship event in mid August. The thirteen event package will air live on ESPN or ESPN2 primarily on Saturday afternoons and evenings. Plans are for the races to be conducted in a two hour window. In addition, TRAC President and Chief Operating Officer, Terry Hanson, announced that Raycom Sports has been retained to sell and market all of TRAC’s in-house and league-wide sponsorships including the television advertising package. With these new television contracts in hand, Moag & Company, one of the nation’s leading sports and media investment banking firms, will initiate the sale of area team operating rights.(TRAC PR)(4-15-2003)
