The continuation of a highly successful partnership created to bring motion picture-quality home entertainment to an estimated 75 million enthusiastic NASCAR racing fans, NASCAR Images and Shoreline Media Group (SMG) today announced the upcoming release of A Decade at the Brickyard. Home to the internationally renowned Indianapolis 500(r) since 1911, the 2.5-mile “Brickyard” is regarded as the most historically significant racetrack in the world. Although it took NASCAR nearly 50 years to reach the hallowed grounds of the Indianapolis Motor Speedway(r), in one short decade the annual “Brickyard 400(r)” has become one of the most significant dates on the yearly motorsports calendar. A Decade at the Brickyard will trace the popular event from the historic first race in 1994 to a behind-the-scenes coverage of the 2003 Brickyard 400(r). From the first of three race wins for Indiana native Jeff Gordon at the inaugural race in 1994 through Bill Elliott’s touching win in 2002, A Decade at the Brickyard will incorporate all of the colorful Brickyard 400(r) images that only the “Racing Capital of the World” could produce. Thanks to the gifted storytelling of NASCAR broadcast veteran Ken Squier, fans will enjoy an unprecedented presentation of Brickyard history including Ricky Rudd’s 0.183 second win over Bobby Labonte in 1997 and the legendary Dale Earnhardt’s 1995 victory. In addition to reviews of each previous Brickyard 400(r), the NASCAR Images’ award-winning production team will cover the 2003 event with the highest quality of documentary production values. “It is our intention to take our viewers well beyond the Brickyard 400(r) experience they normally enjoy on race day,” explained Jay Abraham, CEO, NASCAR Images. “With A Decade at the Brickyard our growing fan base will have the world’s best garage pass without having to leave the comfort of their living room.” An officially licensed product of NASCAR and the Indianapolis Motor Speedway(r), A Decade at the Brickyard follows the popular 2003 releases of NASCAR Winston Cup 2002 Year In Review (NASCAR Image’s first ever DVD home video release) and Road to Daytona 2003. The product will first be distributed through SMG’s direct distribution system with advertisements directing customers to call their 800# (800-856-4266) or to purchase through their website at SportsDVDHeadquarters.com. “Over the past several months, the overwhelming response to our NASCAR-based video and DVD products has confirmed our commitment to distributing ultra high-quality sports home entertainment products into the marketplace,” added Jennifer Burns, CEO of Shoreline Media Group (SMG). “A Decade at the Brickyard” is an exciting next step toward reaching our objectives.”(Shoreline Media Group), see more at their site: www.sportsdvdheadquarters.com .(8-13-2003)
