With a highly unique paint job and a car that might even outglow the lights of the speedway itself, Ken Schrader and the #49 SEM Products/Color Horizons Dodge team head to Bristol. The race will debut one of the most unique paint schemes in NASCAR Winston Cup history. Sponsor SEM Products Inc. is introducing its Color Horizons line of custom finishes on the #49 SEM/Color Horizons Dodge at Bristol. The car showcases SEM/Color Horizons intense colors and the unique designs as applied by artist Ron Fleenor, a nationally-known custom designer from Knoxville, Tenn. The car itself will sport a design and coloring unlike anything seen before in major league stock car racing. It is a translucent mandarin candy which goes from light to dark from the top to the bottom of the car, all on top of a silver base. The colors were developed by SEM Products Inc. in their Color Horizons line, and are available through automotive paint suppliers. The thoughts of SEM/Color Horizons Dodge driver Ken Schrader heading into Bristol: We think were going to have a pretty good weekend at Bristol but, no matter what, everybody is going to remember we were there. This SEM/Color Horizons car is hot. It looks great. That mandarin candy on top of that silver base really makes it jump out.( Williams Company PR ), see an image of the car without decals on my 2003 Winston Cup Paint Schemes – Cars #’s 24-99 .(8-21-2003)
