ChevronTexaco Announces $1 Million Birthday Bash Consumer Promotion:
April 30, 2004 at 12:00 AM
ChevronTexaco Global Lubricants today announced plans for The Racing for a $1,000,000 Birthday Bash promotion to celebrate the 100th birthday of the Havoline brand. Three lucky consumers will win a VIP Experience trip to the Checker Auto Parts 500 in Phoenix, November 4-8, 2004, where each can win $1 million. The Checker Auto Parts 500 is one of the most highly coveted West Coast races in the NASCAR Nextel Cup Race Series. From May 1 through July 31, 2004, U. S. consumers of Havoline Motor Oils, as well as Havoline XpressLube and Havoline Installer services, have a chance to enter to win the VIP Experience. Consumers who purchase quart bottles of Havoline Motor Oil will find a special promotional code under the cap of the product bottle. They will be directed to www.havoline.com where they can enter the contest by inputting the code and their contact information. Consumers who have their oil changed at a Havoline XpressLube or by a Havoline Installer will be given an entry form that can be filled out and submitted at the point of purchase. At the end of the promotion, all online entries will be combined with the in-store and mail-in entries. Winners will be selected at random in August. The lucky grand prize winners of the VIP Experience can go on to win $1 million. Once in Phoenix, each of the grand prize winners will randomly draw a number representing the potential starting position of Jamie McMurray’s No. 42 Texaco/Havoline Dodge. Each grand prize winner that selects the starting position number which corresponds to Jamie McMurray’s actual starting position as determined by the pre-race time trials will each receive $1 million if McMurray subsequently wins the race. If the correct starting position is not selected and the #42 Texaco/Havoline Dodge still wins the race, each grand prize winner will receive $100,000. AND McMurray will be sporting a special paint scheme this weekend at California Speedway to help launch the “$1 Million Dollar Birthday Bash” consumer promotion by ChevronTexaco. ALSO: ChevronTexaco announced today that if Jamie McMurray wins Sunday’s Auto Club 500 from California Speedway the company will donate $10,000 to the Autism Society of America to aid in McMurray’s “Drive for a Cure” campaign.(Chip Ganassi Racing with Felix Sabates PR), see a few images on the #42 Team Paint Scheme page.(4-30-2004)