BHR2 and driver Chase Montgomery announce the signing of Herbalife International, Inc. as the primary sponsor for the August 25th NASCAR Craftsman Truck Series event at the Bristol Motor Speedway. The Herbalife colors and logo will adorn the #8 DODGE truck of the Mt. Juliet, TN native for the O’Reilly 200 under the lights at Bristol. This one race sponsorship was created by Herbalife Independent Distributor and MB3 Motorsports owner Michael Burton. Burton sees the tremendous value of sponsoring a truck in the NASCAR Craftsman Truck Series and will bring fellow distributors together to utilize this marketing program to its fullest potential. For more information on Chase and his team, please visit them at www.chasemontgomery.com. Herbalife is a leading company in science-based weight management and meal replacements. For more information, visit www.herbalife.com.(Integrity Sports Marketing / BHR2 PR)(8-24-2004)
