JEGS Automotive, Inc is taking a big step into the NASCAR arena by signing colorful driver and television personality Kenny Wallace as a company spokesman. Wallace will carry the familiar yellow and black JEGS logo onto Speed TV’s highly-rated NASCAR Raceday prerace and NASCAR Victory Lane shows, the JEGS colors will also be on the #78 Furniture Row Nextel Cup car and will brand his Late Model and Modified Stock Cars with prominent JEGS signage. Wallace will add a JEGS logo to all the items in his on-air wardrobe and will campaign a JEGS Mail Order Late Model Stock Car at approximately 30 races on the United Midwestern Promoters (UMP) tour. He will also promote JEGS with prominent signage on his St. Louis Cardinals-themed UMP Modified Stock Car racer.(JEGS PR)(11-22-2006)
