Interstate Batteries announced that it has reached an agreement on a long-term extension of its sponsorship package with Joe Gibbs Racing (JGR), which paves the way for one of NASCAR’s longest-standing partnerships to surpass the 20-year milestone. Interstate Batteries first established its sponsorship of JGR prior to the 1992 season, enabling the start-up team to open up its doors for competition in time for that year’s season-opening Daytona 500. The sponsorship will continue to include six races as primary sponsor of the #18 NASCAR Sprint Cup Series Toyota Camry driven by Kyle Busch, as well as one NASCAR Nationwide Series event each season. In addition to the seven total primary sponsorships, Interstate will continue to have promotional rights with all of JGR’s drivers, specifically, Busch’s teammates, Denny Hamlin and Joey Logano, under their Team Interstate platform. “We have been blessed by our relationship with Norm Miller and Interstate Batteries,” said Joe Gibbs, owner of the team that bears his name. “They took a chance on us 19 years ago as our founding sponsor, and the partnership has been outstanding ever since. They are a great example of the type of relationships we seek to build with our partners, and we’re thrilled to have them continue with us.” Interstate Batteries is currently in the 19th season of its partnership with JGR, and the company has joined the family-owned team in victory lane at 12 different racetracks in the last 18 seasons, including such prestigious venues as Daytona International Speedway, Indianapolis Motor Speedway and Charlotte Motor Speedway.(TSC/JGR)(6-3-2010)
