#7-Robby Gordon, involved in a legal battle with Specialized Bicycle Components, has altered the logo for his Speed Energy drink. A settlement in the case is likely, according to court filings, and apparently will come with the alteration of the logo, which keeps the two diagonal orange bars of the original Speed Energy logo but does not include the connecting bar that made it look more like the letter S. Specialized obtained an injunction in federal court last month to keep Gordon and Robby Gordon Motorsports from using his original logo on the new drink – which he is selling in order to fund his race team – after claiming that his logo looked too much like the one used by the bicycle company. The injunction was to go into effect once Specialized posted a $3 million bond to cover damages in the event it lost the lawsuit. According to recent court filings, no bond has been posted. The two sides participated in mediation Nov. 23 and “are now working towards a potential settlement of this action.”(Scene Daily)(12-10-2010)
