For the first time during the 2011 Sprint Cup Series season, RainEater Wiper Blades will sponsor Bobby Labonte and the #47 Toyota in the Heluva Good! Sour Cream Dips 400 at Michigan International Speedway. RainEater’s involvement in motorsports is quite simple. It is to build and expose their brand to millions of loyal race fans while also generating awareness of their high quality wiper blades and driving traffic to their growing list of retail partners. RainEater Wiper Blades are available at more than 1,500 locations nationwide. RainEater Wiper Blades selected Michigan International Speedway to showcase their brand as they are also the title sponsor of the ARCA Racing Series event (RainEater Wiper Blades 200).(JTG Daugherty)(6-16-2011)
