Ford EcoBoost returns for Kenseth:

#17-Matt Kenseth may never lay claim to being ‘˜King of the Road ‘ when it comes to turning left and right in the NASCAR Sprint Cup Series, but the 2003 series champion isn ‘t about give up trying as he prepares for Sunday’s annual Finger Lakes 355 at The Glen. In 25 career road course starts, Kenseth is still looking for his first victory and first top-five finish. In the only other such event this season at Sonoma in June, the Wisconsin native finished 13th but this figures to be tougher for Kenseth, who has only three top-10 performances in 12 all-time appearances at famed Watkins Glen International. Besides trying to get his initial victory on a road course, Kenseth will also be looking to get the #17 EcoBoost Ford Fusion its first series triumph. This is the seventh time in 2012 that Kenseth will be carrying the EcoBoost brand, which is in the midst of a global motorsports marketing campaign to raise its visibility among fans.(Ford Racing), see images of the scheme on the #17 Team Schemes page.(8-9-2012)