Jayski's NASCAR Archives

Advance Pierre & RCR renew multi-team partnership:

Richard Childress Racing and AdvancePierre Foods have reached agreement on a partnership program that will see multiple brands from the Cincinnati-based company serving as primary sponsors of multiple race teams in the NASCAR Nationwide Series. Advance Pierres Fast Fixin brand will be the primary sponsor for Brian Scott and the #2 Chevy team for two races (July 21 at Chicagoland Speedway and Oct. 5 at Kansas Speedway) and one with Kevin Harvick and the #33 team (Oct. 12 at Charlotte Motor Speedway). Steak-EZE will sponsor Harvick and the #33 Chevrolet Camaro team Sept. 29 at Dover International Speedway. AdvancePierre Foods is a leading supplier of family favorite foods like chicken nuggets, Philly cheese steaks, hamburgers, chicken fried steak and sandwiches to major grocery retailers as well as to foodservice, school, vending and convenience store channels.(RCR)