Jayski's NASCAR Archives

Aaron’s signs new deal with Waltrip, will race at Talladega:

Aaron’s, a lease-to-own retailer specializing in the sales and lease ownership of furniture, consumer electronics, home appliances and accessories, announced that they have inked a new multi-year deal with Michael Waltrip. Aaron’s and Waltrip have had a relationship for over 16 years and this new agreement will create a lasting legacy between the two brands. The partnership with Waltrip renews Aaron’s commitment to NASCAR as well as deepens the fan connection to the sport. As part of the deal, Aaron’s will have associate sponsor placement when Waltrip races in the upcoming Daytona 500 (in the #83 Maxwell House Toyota fielded by BK Racing) as well as his race at the GEICO 500 (no word if it will be the #83 or another BK Racing car) at Talladega Superspeedway on May 1.(CWRUObserver), see an image of the #83 Toyota on the #83 Team Schemes page.(2-17-20146)