UPDATE: Sunday’s NASCAR Cup Series Charlotte 600 earned a 2.3 rating and 4.1 million viewers on FOX, down 18% in ratings and 12% in viewership from last year (2.8, 4.6M) and down 32% and 29% respectively from 2016 (3.4, 5.7M).
Kyle Busch’s win ranks as the lowest rated edition of the race since at least 1996 and the least-watched since at least 2000.
NASCAR trailed the day’s other major auto race, the Indianapolis 500, by 26% in ratings (2.3 to 3.1) and 17% in viewership (4.1M to 4.9M). It was the biggest gap between the two events since 2000.
Though the Coke 600 was no match for the Indy 500, NASCAR’s Daytona 500 remains a much bigger draw. That race had a 5.3 and 9.3 million in February.
Original post 5-28-2018:
.@FoxTV earned a 2.4 overnight rating for last night's CocaCola 600 @CLTMotorSpdwy, off from a 2.8 for last year's race, though '17 didn't go against NBA playoffs.
— (📸: Brian Lawdermilk/@GettyImages) pic.twitter.com/N6Mt4BNk5t
— Adam Stern (@A_S12) May 28, 2018