704Games, NASCAR’s esports licensee on Xbox One and PlayStation4, announced new personnel and an organizational restructuring as the company poises for future growth and realigns to further focus on esports, development, and competitor and fan engagement. Colin Smith has been named President at 704Games. While new to the company, Smith is a veteran in the digital media and sports marketing space and spent over five years at NASCAR Digital Media before becoming CEO at Motorsport Network. After Motorsports Network acquired 704Games in August 2018, Smith oversaw the smooth integration of the video game developer and NASCAR Heat franchise publisher into Motorsports Network. As part of the reorganization at 704Games, Ed Martin has been named Managing Director of Esports & Partnerships. In other personnel news, former CEO Paul Brooks will move to an advisory role as non-executive Chairman. Additionally, 704Games has hired two new employees to its marketing department. Stephen Wang has joined 704Games as the Esports & Mobile Marketing Manager. Zane Lovett, who spent over 9 years in the video game industry with Electronic Arts and Blizzard Entertainment working on building communities with fans and developers, has been hired as the Community Manager.(704Games)(3-12-2019)
