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LOUDON, NEW HAMPSHIRE - JULY 21: Kevin Harvick, driver of the #4 Busch Beer/National Forest Foundation Ford, celebrates in Victory Lane after winning the Monster Energy NASCAR Cup Series Foxwoods Resort Casino 301 at New Hampshire Motor Speedway on July 21, 2019 in Loudon, New Hampshire. (Photo by Jared C. Tilton/Getty Images) | Getty Images

Kevin Harvick signs two-year contract extension with Stewart-Haas Racing

Kevin Harvick confirmed to media members Saturday at Daytona International Speedway he has signed a two-year contract extension with Stewart-Haas Racing.

Harvick, the 2014 NASCAR Cup Series champion, said his new deal with SHR lasts through the 2023 season. It was initially slated to end after 2021, but now the 44-year-old has a deal to race in NASCAR’s top series for four more years.

Harvick continues to stay busy with Kevin Harvick Inc., his sports marketing agency, in addition to his full-time role with SHR. But even with the side projects, Harvick said his drive to excel at the sport’s top level still sustained him.

"KHI’s definitely bigger than I thought it was going to be at this particular point, but the TV and radio stuff is definitely something that I’m extremely interested in," Harvick said. "But I talked with some of my friends over the offseason just about where I was at with things, and everybody told me the same thing: If you’re not done with that competitive side of it, just keep chasing that side and I’ve got everything around me that I need to be competitive, so I’m just going to continue doing that."