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Planters will sponsor Alex Bowman at Martinsville in November. Image from Hendrick Motorsports.

Planters Peanuts scheme for Alex Bowman at Martinsville

On Monday, Hendrick Motorsports announced the addition of Planters on the No. 88 Chevrolet Camaro ZL1 1LE for Martinsville this weekend. Mr. Peanut will adorn the hood of Bowman’s ride for the final race in the Round of 8 at the .526-mile venue. Founded in Wilkes-Barre, Pennsylvania, in 1906, Planters offers multiple flavors of various types of nuts. The company recently introduced a user friendly “Pop & Pour” container that allows for easy snacking on the go.

The 2020 season is turning out to be a career year for Bowman and the No. 88 team. The 27-year-old driver has one win, six top-five results, 14 top-10s and has led 439 laps in 34 events. Bowman has more top-10s and has led more laps this season than before. He secured a spot in the Round of 8 for the first time in his six-year Cup Series career. Bowman has finished inside the top 10 in eight of the last 10 races this season, a career best.

The No. 88 team has earned 295 points so far in the NASCAR Cup Series playoffs, which ranks second among drivers. The team has the best average finish (8.3) and the sixth-best average running position (9.6) in the playoffs. Bowman has run 1,768 laps inside the top 10 and owns six top-10 finishes in the playoffs, which are tied for first. He has the second-most top-five finishes in the playoffs with three, has the most top-10 finishes (eight) in the last 10 races and is tied for the longest active top-10 streak (three).

— Hendrick Motorsports —