There is a very old saying, “If wishes were horses, beggars would ride.” Applied to Martin Truex Jr., it might read, “If wishes were horses, Martin Truex Jr. would have ridden to Victory Lane.” Plenty of other drivers were stricken with unfortunate circumstances on Sunday as well. Bad luck is a reality for our racing warriors no matter how talented they are. And commercials are a reality for every broadcast, whether fans appreciate them or not. For those who watched the race that would like to know precisely how many ads there were, and how much time they took during the broadcast, here is this week’s breakdown.
Race and Commercial Breakdown of the 2023 4EVER 400 presented by Mobil 1
Start time to record race/commercial periods: 2:18 PM
End time to record race/commercial periods: 6:02 PM
Total minutes of complete race broadcast: 224
Minutes of race broadcast: 181
Minutes of traditional commercials: 43
Minutes of side-by-side commercials: 9
Total number of commercials: 122
Total number of companies or entities advertised: 53
Total number of traditional commercials (not split-screen): 104
Total number of companies or entities advertised: 52
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 18
Total number of companies or entities advertised: 11
Number of times NBC utilized ‘Side-by-Side’ commercials during the broadcast: 3
Companies seen the most in commercials during this broadcast: Coca-Cola (7 times); Sonic (7 times); Xfinity (6 times); Toyota (6 times); WPXI (5 times); Safelite (5 times); Ashley Furniture (5 times)
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