Sports Business Journal’s Adam Stern reports that FS1 had 2.191 million viewers for Sunday’s NASCAR Cup Series race at Martinsville.
That number is similar to last year’s race.
Sunday’s race faces stiff sports competition, running against the NCAA Women’s Championship game.
.@FS1 got 2.191 million viewers for Sunday's NASCAR Cup Series race at Martinsville, nearly flat from 2.218 million viewers last year (the race @ChaseElliott returned from injury) despite immense competition from the @WFinalFour championship game, which got 18.7 million viewers. pic.twitter.com/gpDg5ZCGj9
— Adam Stern (@A_S12) April 9, 2024