Sports Business Journal’s Adam Stern reports that USA Network got a 1.2 rating with 2.22 million viewers for Sunday’s NASCAR Cup Series race at Richmond Raceway.
The numbers are down from last year but were up against the Olympic closing ceremonies.
.@USANetwork got a 1.2 rating and 2.22 million viewers for Sunday's NASCAR race at Richmond, down from a 1.4/2.43 million last year, though this year went up against the @Olympics Closing Ceremony on NBC.
🔲 @NASCAR was the No. 1 non-Olympic sport event of the week on U.S. TV. pic.twitter.com/LScFO5RLry
— Adam Stern (@A_S12) August 13, 2024