As DGM Racing and Ryan Ellis approach Nashville Superspeedway, Ellis’ long-time partner, Rich Mar Florist, has joined forces with Tablo TV to create a unique, Broadway-inspired car design. As Rich Mar Florist and Tablo TV partner with Ellis, DGM Racing’s No. 71 Chevrolet prominently features both Rich Mar Florist and Tablo TV with details that pay tribute to Nashville’s Music City, including neon-style graphics and playful nods to some of Nashville’s iconic Broadway signs, bringing the vibrant energy of downtown Nashville to the racetrack.
“It feels great to be back once again with Ryan Ellis!” Jon Morrissey, Owner of Rich Mar Florist shared. “This time in Music City to ‘deliver’ another memorable Rich Mar Racing paint scheme. We want to thank Tablo TV for riding along with us on our first primary at our Partner Track Nashville Superspeedway. Rich Mar Florist has been providing the speedway and its sponsors with flowers since it has re-opened to the NASCAR and INDYCAR series.”
Rich Mar Florist is one of Ellis’ longstanding partners, dating back to 2020. Known for its award-winning service, Rich Mar Florist is a floral delivery service based in Allentown, PA. As a fourth-generation, family-owned business, Rich Mar Florist has been involved in motorsports since 2019, partnering with drivers, teams, and race tracks across the country.
“It was a great experience working with Rich Mar Florist to design Ryan Ellis’s #71 car for the Nashville race,” said Alicia Hackett, Vice President of Sales and Partnerships for Tablo TV. “We brought together the heart of entertainment and the beauty of the Music City – symbolizing how Tablo TV connects fans to popular TV shows and Rich Mar Florist adds elegance and style to any occasion.”
The Tennessee Lottery 250 at Nashville Superspeedway marks Ellis’ 14th race with DGM Racing and his third race with Tablo TV featured as a primary sponsor. Tablo TV also served as the primary sponsor for Ellis’ Chevy Camaro at Las Vegas Motor Speedway and Phoenix Raceway’s Championship Race last fall.
Ryan Ellis, driver of the Tablo TV x Rich Mar Florist Chevrolet, shared his thoughts on the collaboration leading up to Nashville, “I’m very excited to have Rich Mar Florist and Tablo TV riding with us at Nashville Superspeedway. Rich Mar has been a massive supporter of mine throughout my career, and it’s always special to carry their family-owned business on our car — the Morrissey family has become great friends of mine. To bring Tablo TV into the fold for this race is also great. Tablo TV has been doing really fun activations around our partnership, and we’ve worked with a lot of local news stations, including Nashville’s NewsChannel 5, so stay tuned for my Hot Chicken Challenge. I’ve had so many fans tell us that they’ve purchased a Tablo TV device because of our partnership.”
By pairing a Tablo TV device with an over-the-air TV antenna, consumers can watch, pause and record exciting NASCAR Xfinity racing action on The CW and 125+ more TV channels, subscription-free. Tablo TV lets you enjoy the best of live local broadcast TV and free internet-based streaming programs through one cohesive app-based TV experience on any compatible screen in your home. Customers can use code ‘ELLIS’ for $20 off their Tablo TV purchase at checkout.
Ellis returns to Nashville Superspeedway for his fourth start at the 1.33-mile concrete oval. “Nashville itself is a very fun racetrack,” Ellis shares. “I’ve had a lot of speed at this track over the years, just haven’t had the luck to get the results I feel like my team has deserved over the last few years, so I’m hoping this will be the year it all comes together!”
With DGM Racing, Ellis has earned five Top-20s and secured his career-best qualifying effort, starting ninth at Talladega Superspeedway.
— DGM Racing —