Talladega Superspeedway announced today that Eladio Carrión was named the Honorary Pace Car Driver for Sunday’s Jack Link’s 500 at Talladega Superspeedway. The Latin GRAMMY®-winning, multi-platinum artist will lead the NASCAR Cup Series field to green.
“Eladio’s impact on the global music stage makes him an exciting choice to lead the field to green at Talladega Superspeedway,” said Josh Harris, Regional President, Talladega Superspeedway and Darlington Raceway. “He’s built an impressive career that resonates with fans around the world, and that level of influence matches the energy and scale of what we deliver here each race weekend.”
Born in Kansas City and raised in Puerto Rico, Eladio brings a bicultural perspective that has helped shape his distinctive voice in Latin trap and reggaeton. Known for his sharp lyricism, versatility, and global collaborations, he has built a massive international following, surpassing 5 billion YouTube views and more than 5.1 billion streams across platforms.
His catalog includes standout hits such as “Coco Chanel,” “Kemba Walker,” “Mbappe,” and “Si La Calle Llama” while collaborating with fellow heavyweights such as Bad Bunny, Lil Wayne, Karol G, 50 Cent, Future, J. Balvin, Big Sean, Peso Pluma and others.
Eladio earned his first Latin GRAMMY® Award in 2023 for Best Rap/Hip-Hop Song with “Coco Chanel” and has also landed three consecutive Top 40 appearances on the Billboard 200 charts with “Don Kbrn” (2025), “Sol Maria” (2024) and “3men2 Kbrn” (2023).
Eladio is known for his electric performances and has lit up stages at Coachella, Governors Ball, SXSW and sold-out arenas worldwide.
The spring race weekend action at Talladega Superspeedway kicks off on Saturday, April 25, with a doubleheader. The ARCA Menards Series will hit the track in the Alabama Manufactured Housing 200 a 12:30 p.m. ET followed by the NASCAR O’Reilly Auto Parts Series Ag-Pro 300 at 4:00 p.m. ET. On Sunday, April 26, the NASCAR Cup Series stars will duke it out during the Jack Link’s 500 to close out the weekend at 3:00 p.m. ET.
— Talldega Superspeedway —