Prime Video’s five-race NASCAR Cup Series package averaged 2.29 million viewers in 2026, up 8% from last year’s average of 2.16 million viewers, according to Prime Video.
Sunday’s Anduril 250 at Naval Base Coronado drew 2.28 million viewers.
Prime Video also said its NASCAR coverage delivered the youngest audience among NASCAR broadcast partners, with a median viewer age of 57.7 years old. Post-race coverage averaged 1.0 million viewers, up 8% from last season.
Prime Video’s five-race schedule included races at Charlotte, Nashville, Michigan, Pocono and Naval Base Coronado.
🏁 A banner second year for @NASCAR on Prime! 🏁
The five-race campaign, culminating in historic fashion at Naval Base Coronado, delivered YoY gains for live race and wraparound coverage + the youngest audience among NASCAR broadcasters.
We already can’t wait for next season! pic.twitter.com/NCzgDRtGC9
— PrimeVideoSportsPR (@PrimeSportsPR) June 24, 2026
.@PrimeVideo got 2.28 million viewers for Sunday's NASCAR Anduril 250 at Naval Base Coronado.
➡️ Prime said it averaged 2.29 million for its five races in 2026 despite having three impacted by weather, up 6% from last year. pic.twitter.com/JpjreOWNgi
— Adam Stern (@A_S12) June 24, 2026