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Fleetio sponsoring NASCAR O’Reilly Auto Parts Series Race at Darlington

Darlington Raceway announced today that Fleetio, the leading fleet maintenance and optimization platform, will serve as the entitlement partner for the NASCAR O’Reilly Auto Parts Series Race on Saturday, September 5, with the event officially named the Fleetio 200 at Darlington Raceway.

The Fleetio 200 will serve as the opening race of NASCAR’s Labor Day Weekend at the track Too Tough to Tame. It will also act as a thrilling kickoff of The Chase for the NASCAR O’Reilly Auto Parts Series. The race will showcase many of the sport’s top rising stars competing on the 1.366-mile egg-shaped oval under the Saturday night lights.

“Fleetio is a great addition to our race weekend, and we’re excited to welcome them as the entitlement partner of the Fleetio 200,” said Josh Harris, President of Darlington Raceway. “Their commitment to helping organizations operate more efficiently aligns with the innovation and performance that define NASCAR. We look forward to showcasing this partnership at the track as we kick off an exciting Labor Day weekend of racing for our fans.”

Fleetio’s comprehensive fleet ecosystem simplifies maintenance workflows by automating service schedules, centralizing asset data, and streamlining parts, fuel, and tool management. With timely AI-powered recommendations and expert insights, fleets can make more informed decisions with greater confidence.

“Every fleet is racing the clock to keep vehicles moving, and no one understands that better than a NASCAR pit crew,” said Jon Meachin, CEO of Fleetio. “The Fleetio 200 at Darlington is our way of celebrating the maintenance teams, technicians, and fleet professionals behind the scenes who make the critical decisions that keep their fleets ready to roll.”

The Fleetio 200 on Saturday, Sept. 5, serves as a power-packed opening act for one of NASCAR’s crown jewel events, the Cook Out Southern 500. The opening race of the NASCAR Cup Series Chase is set for Sunday, Sept. 6, as the top drivers in the world seek to etch their name on the Johnny Mantz Trophy. Tickets for all racing action can be purchased at www.darlingtonraceway.com.

— Darlington Raceway —