Jayski's NASCAR Archives

Jarrett to ring the bell:

Jarrett to ring the bell: To mark the start of the 2002 NASCAR racing season, UPS CEO Mike Eskew and Dale Jarrett, driver of the #88 UPS Ford Taurus, will ring the closing bell at the New York Stock Exchange (NYSE) on Friday, Feb 15th. With Eskew sounding the bell from the notable balcony on Wall Street, Jarrett will conclude the day’s trading live via satellite from the Daytona International Speedway by waving NASCAR’s official closing signal – a checkered flag. The Daytona 500 signals the beginning of the Winston Cup race season and marks the launch of this year’s installments of the UPS’s humorous “We want to Race the Truck” advertising campaign, which will debut this Sunday during the race telecast.(Business Wire)(2-14-2002)