Looney Toons and Taz to return? UPDATE 3: #8-Dale Earnhardt Jr will run a #3 Taz scheme at Richmond in the BGN race and that there is a chance the Looney Toons schemes may return at the Richmond Cup race.(5-10-2002) UPDATE: The Sports Business Journal reports that Chevy is set to reprise the promotion that put Looney Tunes characters on seven NASCAR Winston Cup cars last season.(5-14-2002) UPDATE 2: Chevrolet is set to reprise the promotion that put Looney Tunes characters on seven NASCAR Winston Cup cars last season, this time expanding it to include 11 cars in a one-race blast tied to the automaker’s itle sponsorship of the Sept. 7 Chevy Monte Carlo 400 in Richmond. The promotion, titled “Looney Tunes, The Rematch” and scheduled for announcement this week, will tie together all but one of the 12 Monte Carlos that run in the series, with sponsors of those cars sharing space with Looney Tunes characters including Bugs Bunny, Taz, Road Runner, Wile E. Coyote and Daffy Duck. The program will extend to support races at the track, with characters also placed on two entries in both the CTS and BGN events run on Thursday night and Friday night, respectively. Looney Tunes characters will cover about one-fourth of the 43-car field, appearing in tandem with the following driver/character/sponsor combinations: Jeff Gordon, Bugs Bunny, DuPont; Mike Skinner, Yosemite Sam, Kodak; Kevin Harvick, Tazmanian Devil, GM Goodwrench; Jeff Green, Daffy Duck, America Online; Robbie Gordon, Pepe Le Pew, Cingular Wireless; and Bobby Hamilton, Marvin the Martian, Square D. The program also will include Michael Waltrip (Napa Auto Parts), Steve Park (Pennzoil), Jimmy Johnson (Lowe’s Home Improvement), Terry Labonte (Kellogg’s) and an as yet undetermined driver of the #25 car sponsored by UAW-Delphi. Details of those entries still are being negotiated. One notable exception: Dale Earnhardt Jr. will be left out of the equation because his car is sponsored by Budweiser. Warner Bros. did not want its characters connected to a beer.(Sports Business Journal – need sub to read)(5-15-2002) UPDATE 4 an image: see an image of the #24 Bugs Bunny car on my Paint Scheme Gallery, have heard the #55 will run the Marvin the Martian again.(5-16-2002)
