#59 Sponsor for Martinsville: Check-into-Cash, a national advance pay chain, will continue their sponsorship of the Price Motorsports # 59 driven by Carl Long at Martinsville Speedway this coming weekend. Representatives from Check-into-Cash were present at qualifying for last weekend’s race in Charlotte and considered their penetration into NASCAR Winston Cup Series a positive experience despite qualifying being canceled due to rain. According to Becca Whitmire, National Marketing Manager for Check-into-Cash, “We’ve already seen an increase in business activity as a result of our exposure in NASCAR.” The field for the UAW-GM 500 at Charlotte ended up being set by Owner points, not qualifying times, which placed Price Motorsports 44th on the 43 car list. However, the Price Motorsports team once again proved that they could compete in this top series. According to Mike Chance, Crew Chief for the Check-into-Cash Dodge, ” I was pleased with our practice times at Charlotte. I’m confident that our qualifying set-up would have put us in the race if it had not been for the rainout.” Check-into-Cash has over 650 offices across the USA and is expanding rapidly. Check-into-Cash operates within the parameters of the Best Practices of the Community Financial Services Association of America. For more information on Check-into-Cash, please see checkintocash.com.(PR)(10-15-2002)
