hearing that Smirnoff Ice/Triple Black could end up being the sponsor for the #99 Roush Racing team and driver Jeff Burton, either in a full time capacity or similar to what they are doing with #17-Matt Kenseth this year [seven races as a primary sponsor on the car], OR could re-up with Kenseth for another year OR could do a similar deal with #12-Ryan Newman [not sure how Miller Lite would like that] also being a sponsor on one of Penske’s IRL cars [who is losing Marlboro] with one of their hard liquior labels, which is allowed in the IRL but not in NASCAR. While mulling over this one, knowing it looks like a sponsor will stick with NASCAR, check out their contest: Smirnoffice.com – Hang With Matt & The Crew [that Chris Brock seems fun to hang out with](7-28-2003) UPDATE: Geoff Smith, Roush Racing president, is very bullish on the prospects of getting Jeff Burtons Ford sponsored for the 2004 season and beyond. In fact, Smith hopes to have something to announce soon. Were in discussion with sponsors, the executive told TFR. I hope that one of the prospects will have a deal within 30 days. Asked about the difficulty placing sponsors, Smith said, Were having a really good selling year. Weve had three companies sign with us that could have gone away. Plus, he is speaking with four potential parties for Burtons car.( Ford Racing )(8-8-2003)
