Western Hardhat International, Inc. a division of DBS Management Group, Inc., announced today that they have extended their relationship to serve as an Associate Sponsor for Jay Robinson Racing’s #49 entry and driver Derrike Cope for the entire 2004 race season. Western Hardhat International is the manufacturer of the only alternative to the normal style hard hat in the world. The “Western Outlaw” meets ANSI requirements and is certified by the Safety Equipment Institute (SEI). In 1998 the product was named the Safety Invention of the Year. The hard hat is available across the country from retailers like Harbor Freight, United Rentals, Ferguson Enterprises or on-line from United American Sales, Industrial Printing and T.A.S.C.O.. The “Outlaw” has been seen on numerous television shows like “The Today Show”, CNBC’s “Squawk Box”, and is slated to be featured on the dramatic television show “Building Bridges” and a documentary on The Discovery Channel. The February 2004 issue of internationally known fashion/style/entertainment magazine, The Face (London) features the hard hat.(dbs management group PR)(2-9-2004)
