Jim Beam announced that it will continue its relationship with Robby Gordon Motorsports (RGM) as a primary sponsor of the #7 Chevy driven by team owner and veteran driver Robby Gordon for a designated number of races (11) during the 2006 NASCAR Nextel Cup season. “Jim Beam is committed to motorsports and to supporting the only team owner/driver in the NASCAR Nextel Cup Series today,” said Brian Gallagher, manager of Jim Beam Racing. “We admire Robby’s passion for racing and his determination to succeed as both a driver and a team owner. We look forward to continuing our sponsorship of Robby Gordon Motorsports in 2006.”
“RGM has the experience, people and capabilities to put a competitive car on the track,” said Gordon. “Over the last several months our team has grown significantly, and our second season of competition will look much different than the first given the experience we have gained. We look forward to a successful 2006 season with Jim Beam.”
Similar to 2005, Jim Beam will utilize its sponsorship of Gordon and the #7 Chevy to activate the Jim Beam Racing drink smart initiative. In 2005, Gordon donated $100,000 from a fund provided by Jim Beam to colleges and universities to fund alcohol education programs such as Alcohol 101 Plus from The Century Council (www.centurycouncil.org), an organization dedicated to fighting drunk driving and underage drinking. The 2006 Jim Beam Racing drink smart program will be announced at a later date. In addition to sponsoring the #7 Chevy, Jim Beam helped make history as a sponsor of Gordon and Team Dakar USA, the first and only American team to compete in the Dakar Rally. For more information on Jim Beam Brands, and the Company’s sales and distribution partners, please visit www.jimbeambrands.com or www.drinksmart.com.(Ketchum PR)(1-19-2006)
