InterActive Financial Marketing has signed an associate sponsorship agreement with Robby Gordon Motorsports (RGM) for the 2006 Nextel Cup Series season. IFMGs associate program will include branding on the teams #7 RGM Chevy and an extensive nationwide marketing campaign featuring Robby Gordon in television and radio commercials, specifically customized for each participating Chevrolet partners dealership and region. IFMG also plans to develop supporting in-store POP materials for its dealers and special trackside hospitality at select NASCAR events. Having a sponsor like Interactive Financial Marketing Group is a perfect match for our team. said Gordon. Chevrolet is an important part of our team and when we sat down with IFMG and learned of their goal to help Chevrolet dealers sell more cars to NASCAR fans it made a lot of sense. The program theyve put together for their Chevrolet dealers is great, and I look forward to growing our relationship together for many years.
IFMG is excited to offer our partner Chevrolet dealers the ability to tap into the ever-expanding fan base of Americas fastest growing sport, NASCAR. This opportunity will allow our dealers to distinguish themselves from their competitors and provide the NASCAR fan with a truly unique car buying destination and experience, said Travis B. Weisleder, President and COO, Interactive Financial Marketing Group. With automotive dealer partners in 48 states, IFMG specializes in obtaining high quality special finance customers from its family of brands including hundreds of the most recognized Internet addresses and vanity phone numbers in the industry including carloan.com, autoloan.com, 1-800-CAR-LOAN and 1-800-AUTO-LOAN. For more information or to become part of the CARLOAN.COM race team, contact IFMG at 804-225-1880 or visit interactivefmg.com.(RGM PR)(2-7-2006)
