Jayski's NASCAR Archives

Sadler to run special Pedigree scheme at Sonoma:

Instead of the trusty M&M’S Characters riding along on Elliott Sadler’s #38 Ford, this weekend he has some new friends, man’s best friend that is on his Ford Fusion to spotlight The Pedigree Adoption Drive. This is the second annual drive that Pedigree has spearheaded, a multi-million dollar, cause-related campaign that rallies dog lovers to help the millions of homeless dogs in shelters and breeds rescue organizations throughout the United States. In fact, Pedigree has a goal to raise $1 million to donate to shelters and breed rescue organizations around the country. For every Pedigree Brand product purchased, Pedigree will donate a portion of sales to the cause.(Elevation Group PR)(6-22-2006)