Dale Earnhardt, Inc. announced the appointment of Max Siegel as President of Global Operations. In what will be an unprecedented move for the motor sports industry, the Zomba Label Group/Sony/BMG executive will oversee marketing, promotion, sales, sponsorship and distribution for all Dale Earnhardt, Inc. properties including the company’s top-rated motorsports teams, airlines, licensing and auto dealership, as well as the Dale Earnhardt Foundation. Siegel brings over 15 years of deal brokering and project management experience to the company established by Dale and Teresa Earnhardt in 1980.(DEI PR)(12-14-2006)
