The new look of Klaussner Furniture Industries will make its debut this weekend at the Atlanta Motor Speedway with its expanded sponsorship of the #55, Michael Waltrip NAPA Auto Parts Toyota. The logo of Klaussner Home Furnishings, Klaussner’s new consumer brand, will be prominently placed on the rear deck lid. Klaussner has supported Waltrip in a limited capacity for some time and recently chose to trade up from the window post to a more prominent placement on the car. Klaussner, which is gearing up for a new brand initiative later this year, is giving consumers and NASCAR fans a preview of its new look and new direction. More info about Klaussner Furniture at klaussner.com.(MWR PR)(3-16-2007)
