Robby Gordon will run the #7 ‘SaveOurName.com’ Jim Beam Dodge this weekend at Chicagoland Speedway. Gordon, a subject of Jim Beam Bourbon’s “The Stuff Inside” campaign, learned Jim Beam unveiled a “Save Our Ballpark’s Name” billboard outside Wrigley Field in an effort to keep the national landmark’s name intact and offered to show his support by adding the website www.saveourname.com to the hood of his car. SaveOurName.com urges fans to sign a petition to save the name, Wrigley Field. The name of Chicago’s legendary Cubs’ stadium is in jeopardy, much to the chagrin of Chicago natives and baseball fans alike. Built in 1914, Wrigley Field is the second-oldest ballpark in Major League Baseball. Representing quality and character, Wrigley Field stands for the same traits that Jim Beam is committed to when it comes to its bourbon. “This is right in line with Beam’s mission to champion people with ‘The Stuff Inside,'” said Gordon. “I know what it is like when Jim Beam gets behind something. They supported me earlier this year with the ‘Rally for Robby’ initiative, giving fans a voice while my team awaited a ruling from NASCAR. They are creating the same buzz with Wrigley Field. Putting SaveOurName.com on the hood of the car is my way of showing support for the Chicago community and I’m excited to help spread the word.” Jim Beam is in its fourth year of partnership with Robby Gordon Motorsports and is the primary sponsor for 16 Sprint Cup Series races in 2008. The remaining Jim Beam primary races are Chicago, Watkins Glen, Michigan, Richmond, New Hampshire, Atlanta, Phoenix and Homestead.(Jim Beam Racing/Robby GordonMotorsports PR), see an image of the scheme on my #7 Team Schemes page.(7-8-2008)
