The 2008 season began with a victory at the Daytona 500 by Gillette Young Guns driver Ryan Newman and culminated last week with the announcement of Gillette, the world’s leading male grooming brand, being presented the 2008 NASCAR Marketing Achievement Award. Racing’s top sponsor award was presented during Sprint Cup Series Champions Week in New York, December 2 – 5. In February, days before the historic Daytona 500 race, rising stars Denny Hamlin and Clint Bowyer joined an exclusive team when they were unveiled as the newest members of the Gillette Young Guns during a ceremonial shave for fans at Daytona International Speedway. The six Gillette Young Guns and World Wrestling Entertainmentî superstar John Cenaî also were featured in a national ad campaign to support the launch of the Gillette Fusion Power Phenom that debuted during the Daytona 500 race broadcast.(Taylor PR)(12-10-2008)
