Michael Waltrip Racing announced Monster Diesel will join Martin Truexs #56 NAPA Toyota as an associate sponsor beginning at this weekends NASCAR Sprint Cup race at Dover International Speedway. The Baltimore based companys logo will adorn the #56 cars B-post for the remainder of the 2010 season and beyond. For the next few races fans will see it on rocker panel as well. ‘ÂNASCARs fan base is one of our target markets,’Â said Matt Zuckerman, CEO and president of Monster Diesel. ‘Michael Waltrip Racing brings solid business-to-business relationships, long-term stability and a commitment to winning that endures itself to Monster Diesel. Martin couldnt be a better person to represent our company and Michael is one of the most dynamic car owners in the sport. Were excited about this relationship.’Â Zuckerman added.(MWR)(5-15-2010)
